If you’re a seafood lover living in Singapore, here’s one deal that absolutely cannot be missed. Sheng Siong Supermarket is bringing something special to the table this 15 April 2025 – a 1-day-only fresh seafood promotion that’s got the kind of prices that make shoppers stop in their tracks. Whether you’re stocking up for a hearty family meal, preparing for a weekend gathering, or simply love to cook with the freshest catch of the day, this sale event is designed with you in mind.
Let’s dive into the details and talk about why it’s worth making a trip to Sheng Siong on this exact date.
What’s the Big Deal?
Sheng Siong has built a solid reputation over the years as one of Singapore’s go-to supermarkets for affordable groceries, and their fresh produce – especially seafood – has a loyal following. For just one day only, they are drastically reducing prices on a wide range of popular seafood items, including salmon, mackerel, pomfret, golden sea cucumber, and more. These aren’t your average frozen varieties either – many of the items on offer are freshly sourced, giving shoppers the quality they seek at value prices.
To put this into perspective, fresh whole salmon is going at $29.45/kg, while fresh seabass meat is down to just $20.90/kg. Compare that to regular market prices, and it’s evident that Sheng Siong is slashing margins for this limited-time offer.
Why Seafood?
Seafood plays an integral role in many households across Singapore – it’s not just about taste, but also health benefits. Rich in omega-3 fatty acids, high-quality proteins, and essential vitamins, fish is a top choice for nutritious meals. Whether you’re steaming a black pomfret with ginger and soy sauce, grilling mackerel with garlic butter, or preparing a traditional Teochew steamed seabass, having access to fresh ingredients is key to flavour and satisfaction.
And with Sheng Siong’s one-day seafood bonanza, there’s no better time to get your hands on fresh, high-quality seafood without paying a premium.
What to Expect at the Sale
This 15 April, shoppers can look forward to a wide range of seafood deals:
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Fresh Whole Seabass (L) – $10.99/kg
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Fresh Seabass Meat – $20.90/kg
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Fresh Whole Spanish Mackerel – $13.80/kg
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Fresh Spanish Mackerel Meat – $23.90/kg
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Fresh Whole Salmon – $29.45/kg
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Fresh Salmon Meat – Special promo price
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Frozen Golden Pomfret (2 Fish Tray) – $5.50
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Frozen Atlantic Saba Mackerel (2 Fish Tray) – $8.50
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Fresh Black Pomfret – $11.80/kg
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Frozen Yellow Croaker 300/400 (2 Fish Tray) – $7.50
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Fresh Golden Sea Cucumber (Tray) – $8.80
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Frozen Seabass 750/850 (2 Fish Tray) – $11.99
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Fresh Spotted Spanish Mackerel – $11.99/kg
Please note – all items are available while stocks last, so timing is everything. Early birds are likely to enjoy the best picks before popular items sell out.
Why Should People Go?
Apart from the prices, this promotion is a good opportunity to restock household favourites without the usual cost concerns. Planning a get-together? Hosting guests? Or perhaps preparing for Hari Raya meals? Seafood is a centrepiece in many celebrations, and grabbing the freshest ingredients at discounted rates is something every savvy shopper in Singapore aims for.
The sale also highlights Sheng Siong’s ongoing commitment to delivering fresh, high-quality products at affordable prices – something that differentiates them from many competitors in the local grocery space.
There’s also the convenience factor. With Sheng Siong locations spread across the island and their clean, well-managed stores, shoppers know what to expect: straightforward deals, reliable produce, and a hassle-free experience.
Perfect for All Occasions
Whether you’re a home cook, a busy parent preparing meals for the week, or someone looking to whip up a comforting fish porridge or spicy sambal mackerel, these deals fit a wide variety of cooking plans. It’s not just about one or two products being discounted – it’s a full seafood lineup that spans from delicate golden pomfret to rich salmon, from versatile seabass to nourishing sea cucumber.
The convenience of having both whole fish and filleted meat options also caters to every cooking style – from traditional steaming to pan-frying, grilling, and soup-making. This level of variety in a one-day promotion is rare and well worth making time for.
Pro Tips for Shoppers
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Arrive Early: Popular items like whole salmon and golden pomfret tend to fly off the shelves quickly during flash deals like this one. To avoid disappointment, plan your visit early in the day.
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Bring a Cooler Bag: Since seafood is best transported cold, especially in Singapore’s weather, a cooler bag or ice packs will help maintain freshness from store to home.
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Check Stock at Your Nearest Outlet: Not every Sheng Siong branch might carry the full list of promotional items. Calling ahead or checking with the outlet via their social media could save you time.
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Pair with Regular Grocery Run: Since you’re making the trip anyway, use the opportunity to restock pantry essentials, vegetables, or household goods – Sheng Siong often has good prices across categories.
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Follow Sheng Siong on Facebook: Promotions like this are often announced on their official Facebook page, so staying connected gives you a head start on upcoming offers.
In Summary
For one day only – 15 April 2025 – Sheng Siong is offering an impressive lineup of seafood at prices that are hard to match. Whether you’re looking for daily essentials or planning a special meal, this sale is well worth marking on the calendar.
Freshness, affordability, and variety all come together in this one-day event. With quality options like salmon, seabass, mackerel, and more – there’s really no excuse not to make the most of this deal.
Promotional/Event Details:
Date: 15 April 2025
Time: While stocks last (Visit stores early for best selection)
Venue: All participating Sheng Siong Supermarket outlets across Singapore
Source: Sheng Siong Facebook Promotion

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