Baby, Kids & Parenting

Families can enjoy free LEGO Friends activities this September at participating LEGO Certified Stores at Jurong Point and Compass One. Children aged 6 to 12 can take part in The Cupcake Dash and Make & Take during selected weekend dates, with participation available on a first-come, first-served basis while stocks last.

Children aged 6–12 can build and bring home a free LEGO® Race Car at participating Toys“R”Us and LEGO® Stores in Singapore every weekend from 19 September to 25 October 2026. No purchase is required, with activities running from 12PM–4PM or while stocks last.

Celebrate Children’s Day with OG Singapore from 16 September to 6 October 2026 with online-exclusive deals from $9 on children’s essentials, soft toys, bedding, bottles, lunch sets and La Gourmet products through the OG E-shop.

Prime Supermarket Baby Fair runs from 16–30 September 2026 with promotions on growing-up milk, diapers, baby snacks and care essentials. Check out selected deals from Aptamil, Wyeth, Enfagrow, Dumex, Drypers, Merries, Gerber and Pureen at participating Prime Supermarket outlets while stocks last.

Hegen’s Bottle Trade-In Promotion returns to the Mummys Market Baby Fair from 2–4 October 2026 at Singapore Expo Hall 5. Bring clean, dry and complete bottles from any brand or material and enjoy special prices on selected Hegen feeding, storage and drinking bottles, with savings of up to $9 per bottle.

Toys“R”Us Singapore launches the Pokémon TCG 30th Celebration on 16 September 2026 from 10am, with special anniversary products and the Pitch Black Booster available at selected stores while stocks last. Find out what collectors and Pokémon fans should know before heading down.

Toys“R”Us Singapore launches the Pokémon TCG 30th Anniversary Collection from 16 September 2026, featuring limited-edition products from $18.99 and ME05 Pitch Black Boosters at $6.99. Find out participating stores, queue ticket timings, purchase limits and availability before heading down.

Kiztopia Friends Club members can collect stamps with every visit from 1–30 September 2026 through the September Everyday Heroes Loyalty Programme. Complete the required card for a chance to win an Explorer Pass worth $169, available across all Kiztopia outlets in Singapore.

Kiztopia Singapore’s Explorer Pass promotion gives families 6 visits to participating outlets within 90 days, plus a chance to win a 2D1N stay at Four Points by Sheraton Singapore, Riverview worth $352. Find out how to join the lucky draw and enjoy more family playtime.

Toys”R”Us Singapore has refreshed its September RRR Deals with up to 35% OFF across more than 80 selected items. Available until 28 September 2026, shoppers can browse the deals in-store or online and look for toys and gifts at reduced prices.

McDonald’s Singapore is bringing SpongeBob SquarePants and One Piece together in a fun new Happy Meal toy collection from 11 September 2026. Discover the unique crossover character designs, pirate-themed presentation and why collectors and fans may want to visit participating restaurants early while stocks last.

Burger King Singapore is bringing Dragon Ball Super to its King Jr® Meal promotion from 7 September 2026 onwards. Fans can collect limited-edition figures featuring Goku, Super Saiyan Goku, Vegeta, Super Saiyan Vegeta, Piccolo and Beerus, while stocks last.

POP MART Singapore is giving fans another reason to shop from 6 September 2026 with the Nyota x Chibi Maruko Chan Plush Doll Pendant promotion. Purchase one qualifying pendant at participating outlets and receive a complimentary random photo booth-style photo strip while stocks last. Find out the participating stores and promotion details here.

The Brick Shop is celebrating the grand opening of its new LEGO Jewel Pop-up Store from 5 to 30 September 2026 with a Buy 2 at 25% Off promotion on selected LEGO themes, plus free LEGO gifts when shoppers spend $69 or $160. Find out how to make the most of this limited-time Singapore LEGO deal at Jewel Changi Airport.

The Brick Shop LEGO Certified Store is celebrating the opening of its LEGO Jewel Pop-up Store from 5 to 30 September 2026. Shoppers can enjoy free LEGO gifts with qualifying purchases and Buy 2 at 25% Off selected LEGO themes, making this a worthwhile stop for LEGO fans and collectors in Singapore.

The POP MART Zootopia Ace Duo Series Plush Pendant collection launches in Singapore from 28 August 2026. Discover Judy Hopps and Nick Wilde in a range of fun outfits and collect them from selected POP MART stores across Singapore, with Buy Online, Pick Up In-Store available.

Looking for a new POP MART collectible in Singapore? The PUCKY Closed for Today Series-Vinyl Plush Pendant Blind Box arrives from 28 August 2026 onwards, featuring seven cute designs that can be attached to bags and accessories. Find the collection at selected POP MART stores including Funan, ION Orchard, Jewel Changi Airport, Plaza Singapura, Resorts World Sentosa and Westgate, with Buy Online, Pick Up In-store available subject to stock.

POP MART launches the HACIPUPU × CRAYON SHINCHAN One Day in Kasukabe Series from 28 August 2026 onwards in Singapore, featuring adorable figures inspired by Shinchan’s costumes, Kasukabe adventures and everyday moments. Find the collection at selected POP MART stores, with Buy Online, Pick Up In-store also available.

Looking for a preschool or childcare centre in Singapore? NurtureStars at SAFRA Jurong is offering new enrolments a registration fee waiver and $300 off the first month school fee from 1-30 September 2026, subject to the promotion’s terms and three-month attendance condition.

Toy Story fans in Singapore can pick up the new Enesco Toy Story Blind Bag Climbing Figurines at selected 7-Eleven stores from 14 August 2026 onwards. Priced at just $7.90 each, the collection features Woody, Buzz Lightyear, Jessie, Rex, Hamm and Lotso, plus a possible Hidden Style mystery figure. Find out why these fun collectibles are worth checking out while stocks last.

Kiztopia Singapore is introducing an exciting heritage-themed school adventure from 3 August 2026 onwards. Students can enjoy the Singapore Icons Hunt, complete interactive team missions, receive a FREE Singapore Icons Hunt Passport and unlock a secret reward. Available exclusively for the first 10 schools, this educational promotion combines active learning, teamwork and fun, making it an ideal enrichment programme for school outings in Singapore.

YTP Kids Club returns at Yew Tee Point from 1 June 2026 to 31 May 2027, offering families a year of engaging children’s activities, rewards, and interactive missions. With a minimum $30 spend, members can renew and continue enjoying fun-filled mall experiences designed for kids and families.

Kids Space Singapore is offering exclusive HSBC promotions throughout 2026, including 10% off full-day camps and 20% off membership plans. Perfect for parents seeking enriching activities for their children, these offers provide fun, education, and savings.

Enjoy up to 56% off annual subscriptions to National Geographic magazines, including print and digital editions. Perfect for adults, kids, and families, this promotion offers quality content, free delivery in Singapore, and a range of educational and fascinating reads.

Enjoy a limited-time Buy 1 Free 1 promotion on selected Ai-CHA drinks from 13 to 30 June 2025. Available for walk-ins at outlets in Penang, Kedah, Johor, and Selangor – perfect for sharing with a friend or doubling the refreshment.