It’s that time of year again—10.10 is here, and bargain hunters in Singapore are gearing up for the annual flurry of deals across their favourite brands. Amid the excitement of scrolling through multiple online stores and adding products to your carts, there’s one sale that deserves your attention: Watsons’ 10.10 Most-Wanted Sale, featuring a range of “Buy 1 Get 1 Free” items. Running until 12 October 2025, this promotion is perfect for anyone looking to stock up on personal care favourites without breaking the bank.
While it might be tempting to focus solely on fashion, gadgets, or other lifestyle essentials during these mega sales, Watsons has curated a collection of best-selling items that are genuinely worth grabbing. From hair care to skincare and feminine hygiene products, these offers allow shoppers to experience premium quality at an unbeatable value.
Let’s break down some of the standout products so you know exactly what to snag before the sale ends.
TSUBAKI Premium EX Repair Hair Mask (2 for S$21.90)
If you’ve ever struggled with damaged or unmanageable hair, TSUBAKI’s Premium EX Repair Hair Mask is a game-changer. This Japanese haircare gem is designed to deliver salon-quality results in a single treatment. Its damage-sensor technology identifies troubled areas and provides targeted repair, while the blend of camellia oil and royal jelly extract doubles the nourishment typically found in other masks.
What makes this hair mask truly special is its seal-in repair function, which forms a protective shield around each strand. Combined with Ionic-EX compounds, it restores smoothness and shine from within. Whether your hair has endured frequent colouring, heat styling, or Singapore’s humid climate, using this mask once a week can transform it into soft, silky, and manageable tresses that last for days.
TAMPAX Pearl Plastic Super Plus Absorbency Unscented Tampons 18s (2 for S$12.95)
For those seeking reliable feminine hygiene options, TAMPAX Pearl tampons offer both comfort and security. Featuring innovative Built-In Backup technology, these tampons redirect potential leaks back into the core, minimising the risk of unwanted accidents. The FormFit protection further ensures that gaps where leaks might sneak through are sealed, allowing you to feel confident for up to 8 hours—even while sleeping.
Considering the stress of daily life, having tampons that you can trust is invaluable. This deal not only provides a practical solution but also makes stocking up more affordable. With two packs for S$12.95, it’s an ideal opportunity to prepare for the months ahead while enjoying significant savings.
MA CHERIE Air Feel Shampoo (2 for S$17.90)
Singapore’s climate can sometimes leave hair feeling heavy or exposed to odours from pollution, smoke, or food. MA CHERIE Air Feel Shampoo is formulated to address these concerns while delivering softness and volume. Infused with Pearl Honey Jelly DX, it repairs and moisturises damaged strands while the smoke-masking fragrance keeps hair smelling fresh throughout the day.
The shampoo’s lightweight formula leaves hair airy, smooth, and infused with floral-fruity notes—a refreshing change from heavier shampoos that weigh down your hair. With this buy-one-get-one-free promotion, shoppers can enjoy double the luxury at half the price, making it an excellent addition to any haircare routine.
REGRO Topical Minoxidil 5% Hair Solution (2 for S$73.30)
Hair thinning or receding hairlines are common concerns for both men and women. REGRO Topical Minoxidil 5% Hair Solution offers a targeted solution by working at the root level to stimulate hair growth. This product is ideal for those noticing thinning patches or extra hair shedding.
Applying this solution consistently can provide visible improvement over time, helping restore confidence and promote healthier, thicker hair. The 10.10 sale allows buyers to purchase two units for S$73.30, which is particularly useful for those committed to a long-term haircare regimen. With this deal, there’s an added incentive to start investing in hair health today.
SUKIN Botanical Body Wash 1L (2 for S$36.00)
For those who love a spa-like experience at home, SUKIN’s Botanical Body Wash is a must-try. This 1-litre body wash combines aloe vera, chamomile, jojoba, and avocado to create a nourishing and aromatic bathing experience. Free from parabens, it is gentle on all skin types, making it suitable for anyone in the household.
Whether used to kickstart a morning routine or to wash away the stress of the day, the botanical infusion awakens the senses while providing essential hydration. Purchasing two bottles for S$36.00 through the Watsons 10.10 promotion is not only cost-effective but also a great way to ensure you’ll have a luxurious daily treat for weeks to come.
Why You Shouldn’t Miss This Sale
The beauty of Watsons’ 10.10 Most-Wanted Sale is that it combines convenience with quality. Instead of hunting for individual discounts across multiple platforms, shoppers can find trusted products under one roof. These BOGO offers provide double the value, meaning customers can experiment with new products or stock up on essentials without worrying about overspending.
Additionally, the selection caters to a wide range of needs—from haircare and bodycare to feminine hygiene and specialized treatments. It’s the perfect opportunity to try premium items that might otherwise seem expensive. With limited-time pricing, acting quickly ensures that shoppers don’t miss out on their favourite products.
Shopping online is straightforward, and Watsons provides detailed product descriptions, allowing customers to make informed decisions. Clicking through this link Watsons 10.10 Most-Wanted Sale: Buy 1 Get 1 Free Items takes you directly to the full list of BOGO offers. From there, shoppers can browse categories, compare products, and select items to add to their carts.
Final Thoughts
As Singaporeans become increasingly savvy about online shopping and promotions, it’s rare to find offers that genuinely combine quality and value. Watsons’ 10.10 sale does precisely that, offering products that enhance daily routines, provide solutions to common problems, and deliver premium care without the hefty price tag.
Whether you’re aiming to revitalise your hair, enjoy a fragrant shower, or ensure comfort and confidence with hygiene essentials, this sale covers it all. The BOGO format maximises the benefit for every dollar spent, which is especially appealing for families or those looking to gift products to friends.
Don’t wait until the last day. With high demand expected, popular items like TSUBAKI Hair Mask and MA CHERIE Shampoo may sell out quickly. Plan your shopping early, prioritise your must-have items, and take full advantage of this limited-time promotion.
Watsons’ 10.10 Most-Wanted Sale is not just about savings—it’s about making everyday self-care and wellness accessible, enjoyable, and affordable. For anyone who values quality products and smart shopping, this is one promotion that’s hard to ignore.
Shop the Watsons 10.10 Most-Wanted Sale now and make the most of these fantastic BOGO deals: Watsons 10.10 Most-Wanted Sale: Buy 1 Get 1 Free Items
Promotional/Event Details:
Date: 9-12 October 2025
Time: All day
Venue: Watsons Singapore (Shop Online: https://www.watsons.com.sg/)
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