Singaporeans love a good seafood feast. Whether it’s for a hearty home-cooked dinner, a weekend family gathering, or to stock up for the freezer, there’s something deeply satisfying about finding the freshest catch at a great price. If there’s one name that comes up time and again for value-for-money groceries, it’s Sheng Siong. Known for their everyday low prices and reliable quality, they have built a reputation among bargain-savvy shoppers for delivering good deals without cutting corners.
This 5 August 2025, they are doing what they do best — rolling out a 1-Day Only Fresh Seafood Promotion that might just be too good to pass up. Whether one is a seafood enthusiast, a home cook preparing the next special family meal, or simply someone who values fresh ingredients at reasonable prices, this limited-time sale is worth paying attention to.
Let’s dive into why this is a deal to look out for and what makes it a standout event on the grocery calendar.
Why this promotion is worth your time
First of all, seafood is not always affordable in Singapore, especially when one is after the freshest whole fish or premium cuts. Prices tend to fluctuate depending on supply, demand, and even weather conditions. It’s no secret that markets often mark up fresh seafood for quality. That’s why when supermarkets like Sheng Siong roll out a one-day special like this, it immediately attracts attention from the bargain-hunting crowd.
This 5 August 2025, Sheng Siong is slashing prices across a broad variety of fresh seafood. The standout item? Large whole seabass going for just $9.99/kg — that’s a steal considering the usual price can range much higher. If filleted fish is more convenient, seabass meat is also available at only $20.99/kg, making meal preparation that much easier without having to deal with bones.
But that’s just the beginning.
There’s also fresh red snapper at $18.99/kg, whole threadfin at $22.80/kg, and stingray meat at $16.99/kg — all excellent for those who enjoy sambal grilled fish or traditional fish soup. These are prime choices that would typically cost more in wet markets or other supermarkets. Whether one is making Teochew-style steamed fish, assam fish curry, or just a simple pan-fried fillet, these quality cuts provide versatility in the kitchen.
Variety and Value Combined
What makes this particular Sheng Siong promotion so compelling is the wide selection. It’s not a case of just one or two discounted items. They’re offering over nine varieties of seafood, each with generous price markdowns for this day only.
Here’s a breakdown of what’s available on offer:
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FRESH Whole Seabass (L): $9.99/kg
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FRESH Seabass Meat: $20.99/kg
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FRESH Red Snapper: $18.99/kg
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FRESH Whole Threadfin: $22.80/kg
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FRESH Stingray Meat: $16.99/kg
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FRESH Obtuse Barracuda: $12.99/kg
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FRESH Rosy Snapper: $9.99/kg
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FRESH Yellowtail Fusilier: $7.99/kg
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FT Golden Pomfret 400/500 (Frozen): 2 for $7.50
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FRESH Seabass (S): 2 for $9.99
What’s remarkable is that these are not just offcuts or unpopular fish. Items like threadfin and stingray are often preferred by families for their flavour and ease of cooking. Threadfin especially is loved for porridge and toddler meals due to its soft texture and minimal bones. To get these at such affordable prices is rare and truly valuable for families trying to stretch their grocery budget.
A Smart Move for Meal Preppers
With these prices, it’s also the perfect opportunity for meal preppers or bulk buyers. Many people are now choosing to portion and freeze their meats and fish ahead of time to save money and reduce food waste. This promotion makes it financially viable to stock up without compromising on freshness or quality.
Frozen options like the Golden Pomfret are also included — and at 2 for just $7.50, they’re a smart buy. Pomfret is widely loved across Chinese, Malay, and Indian cuisines, making it a cross-cultural favourite for steaming or curry dishes.
Those who are more culinary adventurous can try cuts like obtuse barracuda and rosy snapper, which aren’t always easy to find. The barracuda at $12.99/kg is perfect for grilling or frying, while the rosy snapper at $9.99/kg can be used for soupy dishes or baked whole.
Quality One Can Trust
For those wondering about freshness — Sheng Siong has long been trusted for their quality control. Their fresh seafood sections are known for being well-maintained, and their turnover is fast, which means products rarely sit on the shelf for too long. Their logistics chain allows them to keep seafood chilled from dock to display, ensuring that customers receive produce that’s as fresh as it gets without visiting the fish market.
Additionally, the promotion includes clear labelling with Chinese names, which is useful for shoppers who cook using traditional recipes or prefer to shop using native terms for clarity. It’s also a thoughtful touch that reflects Sheng Siong’s understanding of their customers.
Timing is Everything — It’s One Day Only
While everything about this promotion sounds appealing, the one catch is that it’s only available on 5 August 2025. That means planning ahead is essential. If one has a weekly grocery run to do, it’s worth rearranging to make a trip on this specific day. Some might prefer going early in the day to get the best picks, as popular items tend to sell out fast when there’s a price cut this steep.
For those who have been meaning to host a seafood meal at home or want to freeze portions for future cooking, this is the perfect day to do it. A little foresight can save quite a bit in the long run.
Conclusion: Why this is one sale to prioritise
Sheng Siong’s 1-Day Fresh Seafood Special isn’t just another supermarket markdown. It’s a well-thought-out, generous offering that enables shoppers to enjoy high-quality seafood without burning a hole in their pocket. The variety ensures there’s something for everyone — from small seabass for quick stir-fries to large whole fish ideal for family-style sharing.
In a city where grocery prices often feel like they’re constantly on the rise, moments like this provide a welcome relief for the budget-conscious. More than that, it allows everyday cooks the opportunity to explore different types of fish, experiment with recipes, or simply restock their fridge with ingredients they can trust.
So if one’s been waiting for a good reason to replenish the seafood drawer or surprise their family with something delicious, 5 August 2025 at Sheng Siong is a date to mark on the calendar.
Promotional/Event Details:
Date: 5 August 2025
Time: All day during store opening hours
Venue: Participating Sheng Siong outlets islandwide
More Information: https://www.facebook.com/100064718014807/posts/

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