Tea lovers in Singapore have another reason to keep their CHAGEE app close this month because the brand is rolling out one of their more rewarding campaigns yet. In celebration of International Tea Day, CHAGEE Singapore is introducing a month-long promotion packed with app-exclusive activities, discounts, rewards and even a grand prize worth S$1000.
For those who regularly enjoy premium milk tea or oriental tea beverages, this promotion arrives at just the right time. Instead of offering a simple one-day discount, CHAGEE has created an interactive campaign that encourages members to participate throughout the entire event period. From collecting stamps and redeeming vouchers to testing tea knowledge through quizzes, there are multiple ways for customers to enjoy savings while discovering more about the brand’s signature drinks.
Running from 8 May to 6 June 2026, the International Tea Day campaign is available across CHAGEE outlets in Singapore through their official mobile app. Existing members can immediately start participating, while new customers can simply download the app and register to unlock all the rewards.
One of the biggest highlights of this campaign is the stamp collection activity. Customers who participate in the campaign can collect digital stamps through the app and gradually unlock attractive perks along the way. These include discount vouchers such as 25% OFF the second cup, allowing tea fans to enjoy their favourite drinks at a lower price while sharing the experience with friends or colleagues.
What makes the promotion even more exciting is the grand prize opportunity. Participants who actively collect stamps during the campaign period will stand a chance to win a Tea Journey worth S$1000. It is not every day that a beverage brand offers such a generous reward for loyal customers, which makes this campaign feel far more engaging than the typical seasonal promotion.
The idea behind this campaign works especially well for regular CHAGEE visitors. Instead of just visiting once for a quick discount, customers can continuously participate throughout the month and maximise the rewards available. For people who already enjoy tea as part of their daily routine, this can become an easy and enjoyable way to accumulate benefits without spending beyond their normal habits.
Another feature arriving during the campaign is the Tea Discovery Quiz, which will run from 15 May to 21 May 2026. This interactive challenge invites members to test their tea knowledge directly through the CHAGEE app. The quiz introduces a fun educational aspect to the promotion, encouraging participants to learn more about tea culture, flavours and brewing traditions while collecting rewards along the way.
Customers who complete the quiz can receive discount vouchers of up to 25% OFF. However, these vouchers are released daily in limited quantities, meaning early participation is strongly recommended. Those who enjoy interactive promotions and app-based rewards will likely appreciate this feature because it adds a playful experience instead of simply handing out static discounts.
For many Singaporeans, CHAGEE has steadily become one of the more recognisable names in the premium tea beverage scene. Their drinks often stand out due to their stronger tea aroma, balanced sweetness and smoother milk tea texture compared to typical bubble tea chains. Instead of focusing heavily on colourful toppings or overly sweet flavours, CHAGEE places greater emphasis on tea craftsmanship and authentic oriental tea profiles.
That is why the upcoming 50% OFF points redemption promotion from 15 May onwards may attract significant attention among loyal customers. Members can enjoy half-price redemption rates when using points for selected beverages from the BO•YA Jasmine Family series.
Featured drinks include:
- BO•YA Jasmine Green Milk Tea
- BO•YA Jasmine Tie Guan Yin Milk Tea
- BO•YA Jasmine Tie Guan Yin Brewed Tea
For customers who have been collecting points through previous purchases, this is arguably one of the best opportunities to redeem drinks at far better value than usual. Instead of letting points sit unused in the app, members can finally stretch them further and enjoy premium beverages at a substantial discount.
The BO•YA Jasmine series itself has been gaining attention among tea drinkers who appreciate floral tea notes combined with richer roasted tea flavours. The Jasmine Green Milk Tea offers a lighter and more refreshing profile suitable for Singapore’s warm weather, while the Jasmine Tie Guan Yin variations provide a deeper roasted aroma that many tea enthusiasts tend to enjoy.
For customers who may not have tried these drinks before, this promotion becomes a good excuse to explore something different without paying full redemption value. Promotions like these are often the best time to experiment with new menu items because the savings make the experience feel less risky.
Another reason this campaign stands out is because it caters to different types of customers. Casual drinkers can simply enjoy the redemption discounts, while more active participants can collect stamps, complete quizzes and work towards the S$1000 Tea Journey grand prize. The layered structure of the campaign keeps things interesting throughout the entire promotional period.
Singapore’s beverage scene has become increasingly competitive over the years, with many tea chains introducing short-term discounts and flash deals. However, CHAGEE’s International Tea Day campaign feels more rewarding because it combines entertainment, loyalty rewards and premium product experiences into one cohesive event.
The campaign also encourages customers to engage more deeply with tea culture instead of treating beverages as simple grab-and-go drinks. Through the quiz and themed activities, CHAGEE is subtly introducing educational elements that help customers appreciate the craftsmanship behind their drinks.
For office workers, students and tea enthusiasts alike, this promotion could easily become part of their weekly routine during the campaign period. Whether stopping by after lunch, during afternoon tea breaks or while meeting friends, the rewards structure gives customers more incentive to return repeatedly.
Those who plan to participate should download the CHAGEE app as early as possible. Since several rewards depend on app participation and limited daily releases, earlier engagement naturally improves the chances of securing vouchers and accumulating more stamps.
Customers should also note that all rewards are subject to availability, especially the quiz vouchers and redemption promotions. Participating earlier in the day may improve the likelihood of successfully claiming the available discounts before daily quotas run out.
Overall, this International Tea Day campaign delivers far more than a standard beverage promotion. It combines savings, loyalty rewards, interactive activities and premium tea experiences into one month-long celebration that genuinely rewards regular customers.
With 50% OFF redemption opportunities, multiple discount vouchers and the possibility of winning a S$1000 Tea Journey, CHAGEE Singapore has certainly created one of the more exciting tea-related campaigns this season. Tea lovers who enjoy premium oriental beverages may want to take full advantage of the promotion before it concludes in June.
More information can be accessed through the official CHAGEE app and participating Singapore outlets.
Promotional/Event Details:
Date: 8 May–6 June 2026
Time: Store operating hours vary by outlet
Venue: All participating CHAGEE outlets in Singapore via CHAGEE App
Key Promotion Highlights:
- Collect stamps and unlock exclusive rewards
- 25% OFF second cup vouchers available
- Stand a chance to win a S$1000 Tea Journey
- Tea Discovery Quiz from 15–21 May 2026
- Earn up to 25% OFF vouchers through quiz participation
- 50% OFF points redemption from 15 May onwards
- Applicable for selected BO•YA Jasmine Family drinks
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