For anyone who loves a little indulgence during the festive season, Auntie Anne’s Singapore has an offer that’s hard to ignore. Starting 6 February 2026, their Rewards members are in for a real treat with an exclusive flash sale: 20% off their signature handmade Pineapple Tarts. This is the perfect opportunity to stock up on these delectable, buttery treats that practically melt in your mouth.
Auntie Anne’s Pineapple Tarts are a standout choice for Lunar New Year celebrations. They are 100% Halal-certified, making them suitable for everyone, and their rich, buttery texture paired with the sweet, tangy pineapple filling hits that perfect festive note. Whether you’re planning to gift them to family, friends, or colleagues, or simply want to enjoy them yourself, these tarts bring a touch of tradition and indulgence that will delight anyone who tries them.
What makes this promotion especially exciting is that it’s part of Auntie Anne’s Rewards programme. Members can simply open the app, locate the promotion under “Featured Offers,” and flash it at checkout to claim the discount. This makes the redemption process simple and seamless, eliminating any need for complicated coupons or codes. The deal is valid at all Auntie Anne’s outlets across Singapore, except for the Jewel outlet, giving members plenty of options to pick up their favourite tarts.
Timing is crucial with flash sales like this. Auntie Anne’s has clearly indicated that stocks are limited, so those who act fast will benefit the most. There’s a certain excitement in grabbing a festive favourite before it sells out, and it also makes for an excellent conversation starter when sharing this seasonal delight with friends and family. After all, nothing brings people together quite like good food, and few treats are as universally loved as these buttery, golden Pineapple Tarts.
It’s also worth noting the value of buying during this promotion. Pineapple Tarts are traditionally a luxury item during the Lunar New Year season, and securing them at 20% off is a rare opportunity to enjoy high-quality festive treats without the usual premium price. For families looking to make the festivities more memorable or for individuals who simply want to enjoy a little personal indulgence, this deal makes financial and culinary sense.
Another compelling reason to participate is the versatility of these tarts. They can be served at home during a CNY reunion dinner, brought to a potluck, or packaged beautifully as gifts for colleagues, neighbours, or friends. The aesthetic appeal of Auntie Anne’s Pineapple Tarts is almost as delightful as the taste, and gifting them shows thoughtfulness without any extra hassle.
Moreover, being a member of Auntie Anne’s Rewards programme has added advantages beyond just this flash sale. This deal provides a reminder that loyalty programmes can pay off in very tangible ways, giving customers early or exclusive access to promotions that casual buyers might miss. It’s a subtle nudge for anyone not yet enrolled to consider signing up for the programme, which in turn means more chances for similar perks in the future.
For anyone who’s tried Auntie Anne’s pastries before, there’s an understanding that their Pineapple Tarts are not just ordinary snacks. The balance between the buttery pastry shell and the sweet pineapple jam filling is carefully perfected, making each bite a satisfying combination of flavour and texture. Limited-time promotions like this one are a chance to enjoy these well-crafted pastries without feeling guilty about splurging.
In addition, the convenience factor can’t be overstated. With multiple outlets around Singapore, it’s easy for members to locate a nearby store. The flash sale format encourages a sense of urgency, which makes the buying experience feel more exciting, like being part of an exclusive club that gets first dibs on the best festive treats.
For anyone who wants to make the most of the Lunar New Year season, grabbing these Pineapple Tarts at 20% off is a no-brainer. Whether it’s to celebrate with family at home, host friends, or simply enjoy a personal treat, the combination of affordability, convenience, and high-quality flavour makes this offer well worth exploring. Auntie Anne’s has managed to take a classic festive favourite and make it even more irresistible through this targeted promotion.
To sum up, this isn’t just a sale; it’s a chance for Rewards members to enhance their festive celebrations with a premium product at a reduced price. The exclusivity, the taste, and the convenience all come together to create an offer that’s too good to ignore. Anyone who values festive indulgences, thoughtful gifting, or simply enjoys treating themselves will find a lot to appreciate in this flash sale.
So, don’t wait too long. Check your Auntie Anne’s Rewards app, locate the Pineapple Tart promotion under “Featured Offers,” and head to your nearest outlet (excluding Jewel) to claim your 20% discount. Stocks are limited, and once they’re gone, this festive treat will only return next year. Make your Lunar New Year celebrations a little sweeter, and enjoy the melt-in-your-mouth delight of Auntie Anne’s Pineapple Tarts today.
Promotional/Event Details:
Date: 6 February 2026 Onward
Time: During store operating hours
Venue: All Auntie Anne’s outlets in Singapore (excluding Jewel)
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