Singaporeans are certainly no strangers to snacks, especially when there is something new and interesting to try. From crispy potato chips and prawn rolls to more unusual flavours inspired by familiar local and Asian dishes, there is always room in the pantry for another snack. This time, NTUC FairPrice is giving snack lovers something a little different with the launch of its new Fish Skin snack range under the Made FairPrice Good label.
For those who enjoy crispy snacks with a stronger flavour, this new range could be worth checking out during the next grocery run. The fish skin snacks come in 100g packs and are available in two flavours: Mala Fish Skin and Sauerkraut Fish Skin. Both take inspiration from well-loved flavours, turning them into a crunchy snack that can be enjoyed at home, shared with friends or simply kept aside for the next movie night.
The best part is that shoppers do not have to wait for a special event or travel to a particular location to try them. The new snacks are available at participating FairPrice stores islandwide, as well as through FairPrice online, subject to stock availability.
A New Snack Option From FairPrice
The new fish skin range is part of FairPrice’s Made FairPrice Good selection, bringing a familiar supermarket staple into the world of convenient snacking.
Fish skin may not be the first thing that comes to mind when thinking about snack food, but its crispy texture makes it particularly appealing to people who enjoy savoury and crunchy treats. Rather than going for a simple salted flavour, FairPrice has introduced two varieties with much bolder taste profiles.
Each 100g pack is handy enough to keep in the kitchen cupboard, bring along to a gathering or open when there is a sudden craving for something savoury.
For shoppers who enjoy trying different flavours instead of buying the same snacks every time, this launch provides a simple opportunity to add something new to the snack collection.
Mala Fish Skin For Those Who Like Some Heat
The Mala Fish Skin variety is likely to attract anyone who enjoys the distinctive combination of spice and numbing sensation associated with mala flavours.
Mala has become a familiar favourite in Singapore, appearing in everything from hotpot and noodles to fried snacks and ready-to-eat dishes. The flavour is known for its combination of spicy heat and the characteristic numbing sensation from Sichuan peppercorns.
FairPrice’s Mala Fish Skin brings that familiar flavour profile into a crispy snack format. Instead of sitting down for a full mala meal, shoppers can simply open a packet when they want something with a little more kick.
It could make an interesting addition to a gathering where everyone wants to try something different. Just be prepared for the packet to disappear quickly if the group has several mala fans.
Sauerkraut Fish Skin For A Tangy Alternative
Not everyone is looking specifically for a fiery snack, so the Sauerkraut Fish Skin offers another option with a different flavour direction.
Inspired by the familiar suan cai yu, or sauerkraut fish, flavour, this variety combines savoury, sour and spicy notes. The tangy character gives it a different personality from the Mala Fish Skin, making it worth considering for those who prefer snacks with a more complex taste.
Suan cai yu has become increasingly popular among diners looking for a combination of sour, savoury and spicy flavours. Turning those familiar elements into a crispy fish skin snack gives shoppers another way to enjoy the flavour without ordering a complete dish.
For anyone who likes tangy snacks or tends to reach for flavours that are a little more adventurous, this could be the one to pick up first.
Two Flavours Means There Is More Reason To Try Both
Choosing between the two flavours may not be necessary. Since the snacks come in separate varieties, shoppers can simply pick up both and decide which one becomes the household favourite.
This can also be a fun option when buying snacks for friends or family. One person may prefer the spicy and numbing Mala Fish Skin, while another might enjoy the sour and savoury Sauerkraut Fish Skin.
Having both flavours available also makes it easier to compare them side by side. Rather than guessing which flavour will be better, shoppers can try both during a movie night, family gathering or casual get-together.
At 100g per pack, they are also reasonably convenient for sharing without having to commit to a large quantity of an unfamiliar snack.
Why Should Shoppers Check Out This New Launch?
There are plenty of snacks available in Singapore, so what makes a new fish skin range worth looking out for?
For one, the flavours are not the usual basic options. Both varieties take inspiration from dishes that many people already recognise and enjoy. That makes them particularly interesting for shoppers who want something beyond the standard potato chips or crackers.
The snacks are also convenient. There is no preparation involved, and shoppers can simply open the packet and enjoy them. They can be served during gatherings, added to a snack spread or kept in the pantry for those moments when something crunchy is needed.
The two flavours also give shoppers a little more choice. Those who like heat can go for Mala, while people who prefer sour and savoury flavours can give the Sauerkraut Fish Skin a try.
Most importantly, new launches like this are a good excuse to make the next grocery trip slightly more interesting. Instead of filling the shopping trolley with the same familiar items, why not pick up a new snack and see whether it deserves a permanent place in the pantry?
Good For Gatherings, Movie Nights And Pantry Restocks
These fish skin snacks could fit into several occasions.
Planning a movie night at home? Put a packet on the table alongside the usual drinks and other snacks. Having friends over? Open both flavours and let everyone decide which one they prefer. Even for a quiet evening at home, a crispy snack can be a simple way to satisfy those in-between-meal cravings.
They can also be considered during a regular grocery restock. Since FairPrice has stores located across Singapore, shoppers can check their nearest participating outlet while doing their usual grocery shopping rather than making a separate trip.
For those who prefer shopping online, the snacks are also available through FairPrice online, making it possible to check for the products from home.
Available From 5 September 2026 Onwards
The new FairPrice Fish Skin snacks are available from 5 September 2026 onwards at participating FairPrice stores islandwide and through FairPrice online.
There is no specific end date stated for this new launch at the time of writing, so shoppers who are interested should check availability sooner rather than later. As with many newly launched food products, availability can vary between outlets and online stock may also change.
If Mala and sauerkraut fish flavours sound like something worth trying, this could be a good time to add both packets to the next shopping list.
A snack does not have to be complicated to make a grocery trip more exciting. Sometimes, discovering a new flavour is enough. Whether the preference is for the spicy, numbing character of Mala Fish Skin or the tangy, savoury taste of Sauerkraut Fish Skin, FairPrice’s latest launch offers something different for Singapore’s snack lovers.
So, the next time a FairPrice visit comes around, keep an eye out for these new 100g fish skin snacks. Pick up one flavour, or better yet, try both and see which one wins the snack battle at home. Just remember that stocks are subject to availability, so waiting too long could mean missing the chance to try them while they are available.
Promotional/Event Details
Date: 5 September 2026 onwards
Time: During participating FairPrice store operating hours; online availability is subject to FairPrice’s online service hours and stock
Venue: Participating FairPrice stores islandwide and FairPrice online
Promotion: New Fish Skin Snacks Launch
Available Flavours: Mala Fish Skin (麻辣味) and Sauerkraut Fish Skin (酸菜鱼味)
Pack Size: 100g
Brand/Range: Made FairPrice Good
Availability: While stocks last; availability may vary by outlet and online
Terms & Conditions: Product availability may vary between locations and is subject to in-store and online stock. While stocks last.
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