There is something rather charming about a good tea promotion that comes with a little extra surprise. CHAGEE is bringing together its Matcha Series with the much-loved world of The Little Prince, giving tea fans in Singapore a chance to enjoy selected matcha drinks while picking up limited-edition merchandise at the same time.
Launching from 4 September 2026 onwards, the CHAGEE | The Little Prince collaboration introduces three specially priced merchandise bundles, each designed around a different collectible. From a cute Crown Headband to a practical Stardust Luggage Tag and a Green Wonder Tumbler, there is a bundle for different kinds of fans.
For anyone who enjoys matcha, collects character merchandise, or simply likes finding promotions that offer something beyond an ordinary drink purchase, this is one collaboration worth checking out.
The idea behind the collection is inspired by the sense of wonder associated with The Little Prince. Instead of making the promotion all about a standard discount, CHAGEE has created a small experience around its new Matcha Series, pairing drinks with limited-edition items that can be used or collected after the visit.
Three CHAGEE Matcha Bundles to Look Out For
The promotion comes with three different bundle options, so customers can decide whether they want something simple, something practical, or a more substantial collectible.
The first option is the Pure at Heart Bundle, priced from $12.40. It includes two Matcha drinks and one The Crown Headband.
This could be an interesting choice for friends who are visiting CHAGEE together, as two drinks are included in the bundle. The Crown Headband also gives the promotion a playful touch and may appeal particularly to fans who enjoy collecting themed merchandise rather than simply buying another drink.
Next is the Green Journey Bundle, available from $14.40. This set includes two Matcha drinks and one Stardust Luggage Tag.
The luggage tag is probably one of the more practical items in the collection. Anyone who travels regularly may find it easier to justify a promotional purchase when the merchandise can actually be attached to a suitcase, backpack or travel bag. It also fits nicely with the travelling and adventure themes associated with The Little Prince.
For collectors looking for the standout item, there is the Green Wonder Bundle, priced from $28.20. This bundle comes with one Matcha drink and one Green Wonder Tumbler.
The tumbler is likely to be the main attraction for many CHAGEE and The Little Prince fans. Unlike a small collectible that might sit on a shelf, a tumbler can become part of a daily routine, whether it is used at home, in the office or when heading out.
Matcha Fans Have Plenty of Choice
One useful part of this promotion is that the bundle drinks can be selected from CHAGEE’s Signature Matcha Latte range.
That gives customers some flexibility instead of forcing everyone into exactly the same drink. If a preferred flavour is one of the available options, the bundle can be customised accordingly.
There are also top-up options for customers who would rather have the Lime Cheese Matcha Latte or Lime Cheese Matcha Latte With Cap. This is worth remembering before ordering, especially for those who already have a particular favourite from CHAGEE’s menu.
However, there is an important condition to keep in mind. The merchandise is only available as part of the designated bundle sets. Customers cannot simply purchase the Crown Headband, Stardust Luggage Tag or Green Wonder Tumbler separately under this promotion.
When Does the CHAGEE Promotion Start?
The collection officially launches on 4 September 2026.
For CHAGEE outlets that operate 24 hours, the promotional bundles will be available from 9:00am onwards on the launch day.
Anyone planning to visit specifically for the merchandise may want to head down earlier rather than leaving it until later in the day. These are limited-edition promotional items and availability depends on stock. Once popular designs or bundles run out, there may not be another chance to get them during the promotion.
Prices can also vary at selected locations. Customers visiting CHAGEE RWS WEAVE, Changi Airport Terminal 2 or Pagoda House should take note that pricing may differ from the standard outlet prices.
Not Every CHAGEE Outlet Is Participating
Another detail that should not be overlooked is the list of excluded locations.
The Matcha Series and accompanying The Little Prince merchandise bundles are not available at:
- CHAGEE Bukit Panjang Plaza
- CHAGEE Hougang Mall
- CHAGEE Jem
- CHAGEE Orchard Mandarin Gallery Pop-Up
It is therefore worth checking the outlet before making a special trip, particularly for customers who are travelling across Singapore specifically to secure one of the collectibles.
Why This Promotion Is Worth Checking Out
For a start, this is more than simply buying a cup of matcha. The bundles combine a drink with exclusive merchandise, making the overall purchase more interesting for fans of both CHAGEE and The Little Prince.
The pricing also gives customers several entry points. At $12.40, the Pure at Heart Bundle is the most affordable way to join the collaboration while getting two drinks and a collectible. The $14.40 Green Journey Bundle adds a useful luggage tag, while the $28.20 Green Wonder Bundle is aimed more towards those who particularly want the limited-edition tumbler.
There is also the appeal of getting something that may not be available indefinitely. Since the promotion operates on a while-stocks-last basis, waiting too long could mean missing out on the preferred merchandise.
The collaboration could also make a fun excuse for a casual meet-up. Instead of simply grabbing a drink, friends can compare the three bundles, choose different matcha drinks and decide which collectible suits them best. For The Little Prince fans, the themed merchandise adds another reason to make the trip.
The Green Wonder Tumbler may be the obvious choice for practical use, while the Stardust Luggage Tag could be a nice travel companion. Those who prefer something more playful may naturally gravitate towards The Crown Headband.
A Few Things to Remember Before Ordering
As with most limited-time merchandise campaigns, stock availability is important. CHAGEE states that all bundles are available while stocks last, so there is no guarantee that every item will remain available throughout the promotion period.
Customers should also expect potentially longer waiting times when demand is high, particularly around the launch period and busy hours. Once an order is marked as ready, collecting the drink promptly can help keep the process moving smoothly.
Before drinking, remember to stir the beverage well so the flavours are properly mixed.
Product photographs and promotional visuals are for illustration purposes only, so the actual merchandise may look slightly different from the promotional images.
CHAGEE also reserves the right to amend the promotion’s terms and conditions without prior notice.
For Singapore fans who enjoy matcha and have a soft spot for The Little Prince, this is a collaboration that is easy to understand: pick a bundle, enjoy a Matcha drink and take home a limited-edition collectible.
The best strategy is to decide which item is the real target before heading down. If the tumbler is the main reason for visiting, an earlier trip may be worthwhile. If the focus is simply enjoying the drinks with a friend, the two-drink bundles offer an easier way to share the experience.
Either way, the CHAGEE | The Little Prince Matcha Series promotion gives tea lovers another reason to make a CHAGEE stop a little more memorable. With the collection launching from 4 September 2026 onwards, fans should check participating outlets early, especially if a particular merchandise item is on the wish list.
Promotional/Event Details
Date: 4 September 2026 onwards
Time: From 9:00am at 24-hour CHAGEE outlets; participating outlets may follow their respective operating hours
Venue: Participating CHAGEE outlets across Singapore
Promotion: CHAGEE | The Little Prince Matcha Series Merchandise Bundle Promotion
Pure at Heart Bundle: From $12.40 — 2 Matcha Drinks + 1 The Crown Headband
Green Journey Bundle: From $14.40 — 2 Matcha Drinks + 1 Stardust Luggage Tag
Green Wonder Bundle: From $28.20 — 1 Matcha Drink + 1 Green Wonder Tumbler
Important: While stocks last. Prices may differ at CHAGEE RWS WEAVE, Changi Airport Terminal 2 and Pagoda House. Excluded outlets include Bukit Panjang Plaza, Hougang Mall, Jem and Orchard Mandarin Gallery Pop-Up.
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