Every so often, a fun promotion pops up that captures the attention of both bargain hunters and casual shoppers who enjoy picking up something unique alongside their everyday purchases. This time, it is Mr Coconut Singapore making waves with a quirky and charming campaign that blends their popular coconut shakes with limited-edition merchandise. If you are someone who enjoys collecting cute keepsakes, or perhaps you are simply looking for a refreshing drink deal that comes with something extra, this latest Mr Coconut Plushie Keychains Promotion running from 28 August to 28 September 2025 might just be the deal worth checking out.
For many in Singapore, Mr Coconut is already a household name. Their creamy coconut shakes have gained a loyal following for being refreshing, indulgent, and versatile. Whether it is the classic Coconut Shake or one of their newer flavour twists, the brand has established itself as a go-to drink stop, especially in the heat of the city. What sets them apart is how they constantly refresh their menu with collaborations and special campaigns. This time around, however, they are going beyond the drinks menu and offering something more tangible – limited-edition plushie keychains.
What’s Special About the Plushie Keychains?
Mr Coconut has introduced three plushie characters, each with its own personality and design. Instead of releasing them all at once, they are being launched in stages throughout the promotion period. This makes it feel more like a collectible journey rather than a one-off purchase.
Here is the schedule for the plushie drops:
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Cocorista Loves MILO: 28 August – 7 September 2025
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Sporty Coco: 8 September – 18 September 2025
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Cheery Coco: 19 September – 28 September 2025
By spacing out the release of these plushies, Mr Coconut is cleverly encouraging fans to keep coming back. Collectors or anyone who enjoys exclusive merchandise will likely find themselves dropping by more than once within the promotion period to complete the set.
How Can You Get Them?
The mechanism is simple and consumer-friendly. To qualify for a plushie purchase, customers just need to buy any two Coconut Shake (Made with MILO) drinks and then top up $4 to secure one of the plushie keychains. If you do not want the drinks, or perhaps you would rather just pick up the plushie directly, there is also an a la carte option available for $6.50.
This dual-option approach makes it easy for different groups of customers. Those already planning to enjoy their drinks can simply top up and leave with both refreshments and a collectible. On the other hand, those just interested in the plushie are not left out, as they can still purchase it on its own.
Why Should You Consider This Deal?
At its core, this campaign is more than just about selling keychains. It is about enhancing the brand experience and rewarding loyal customers with something memorable. There are a few reasons why this is a deal worth considering:
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Affordability Compared to Similar Collectibles
Collectible merchandise tied to food and beverage brands is nothing new in Singapore. From fast-food toys to limited-edition drinkware, these items often become highly sought after. At $4 with purchase or $6.50 standalone, the Mr Coconut plushies are reasonably priced compared to similar campaigns. Considering the quality of plush keychains, this feels like an accessible way to join the fun. -
Perfect for Gifting
Even if you are not a collector yourself, these plushies make adorable gifts. They are small enough to be carried around on a bag or used as keychains, and their quirky personalities make them appealing to children, teenagers, and even adults who enjoy cute accessories. -
Encourages Repeat Visits
If you enjoy Mr Coconut shakes, this promotion is an excellent excuse to visit more than once during the month-long campaign. Since each plushie is released in phases, you will have a reason to drop by again to complete the set. -
Link with MILO Collaboration
The tie-in with MILO is another highlight. Many in Singapore grew up drinking MILO, and it continues to be a nostalgic favourite. Combining it with Mr Coconut’s refreshing shakes makes for a winning flavour that ties into the plushie campaign seamlessly. -
Exclusivity Factor
Merchandise like this is always limited. Once the stocks are gone, they are unlikely to be restocked. For collectors, the appeal of owning something exclusive is part of the excitement.
What to Expect When Visiting
Customers can purchase the plushies at any Mr Coconut outlet in Singapore. The process is straightforward – simply order at the cashier, pick up the drinks, and request to top up for the plushie. Stocks are subject to availability, so it is always wise to head down earlier in the release period rather than waiting until the last few days.
Given the nature of such promotions, certain plushie designs may sell out faster than others. For example, Cocorista Loves MILO might attract more attention because of its strong tie-in with the iconic drink brand.
Making the Most of the Promotion
If you plan to collect all three designs, here is a simple strategy:
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Visit Early: Head down within the first few days of each release window to secure the plushie before stocks run out.
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Pair Up with Friends: Since the promotion requires the purchase of two shakes, you could visit with a friend or colleague to share the drinks while both of you get access to the plushie deal.
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Check Out Multiple Outlets: Some locations may have higher stock levels than others. If one outlet runs out, do not hesitate to check another nearby outlet.
The Bigger Picture
What makes this promotion stand out is how it balances both product enjoyment and lifestyle appeal. Mr Coconut is not just giving customers a drink; they are providing an experience. The plushie becomes a keepsake, a memory of the visit, and a conversation starter. In an increasingly competitive food and beverage scene, campaigns like this help brands differentiate themselves while giving customers added value.
For families, this is also an engaging way to turn a simple drink stop into a little event. Parents can treat their children to a refreshing coconut shake and surprise them with a plushie. Students and young adults may see it as an affordable way to collect something unique while enjoying a favourite beverage. Even office workers grabbing a mid-day pick-me-up can be tempted to join in, knowing they can top up just $4 for an exclusive plushie.
Final Thoughts
In summary, the Mr Coconut Plushie Keychains Promotion running from 28 August to 28 September 2025 is a well-rounded campaign that combines affordability, exclusivity, and customer engagement. It is not only about collecting a cute accessory but also about creating an enjoyable experience for fans of the brand. Whether you are a collector, a casual customer, or simply curious, this deal is a light-hearted and worthwhile reason to stop by a Mr Coconut outlet.
If you are keen to find your nearest location, you can use their outlet guide here: Mr Coconut Outlet Location.
With three different plushie designs released in stages, it is a good idea to plan your visits and grab them before stocks run out. After all, promotions like this do not come around often, and when they do, they tend to sell fast.
Promotional/Event Details:
Date: 28 August – 28 September 2025
Time: All day, while stocks last
Venue: All Mr Coconut outlets across Singapore

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