As the year edges toward its festive peak, many Singaporeans start looking around for small indulgences to enjoy with loved ones, whether it is something sweet after dinner or a treat to brighten a busy workday. One name that has quietly built a loyal following locally is TSUJIRI, the century-old Japanese tea brand known for its matcha-forward pastries, desserts, and drinks. For fans of Japanese confectionery or anyone who simply enjoys a good bargain, TSUJIRI’s Pre-Christmas Treats coming this late November present a rather compelling reason to head down to either Sengkang Grand Mall or Pasir Ris Mall.
This short three-day promotion, running from 28 to 30 November 2025, gives customers a chance to enjoy not one, but two exclusive deals: a 1-for-1 Whole Roll Cake offer and a Buy 2 Free 1 Basque Cheesecake deal. These promotions are only available at the two mentioned outlets, and only while stocks last. For those who missed TSUJIRI’s earlier opening sale, this new round offers a genuine second opportunity to enjoy their highly sought-after bakes at considerably better value.
In Singapore, it is not every day that one sees a well-established Japanese dessert brand offering such a generous promotion, especially when these items are often made fresh in limited batches. Because of that, promotions like this tend to generate quick word-of-mouth, and customers who know the brand well will understand why arriving early might be wise. TSUJIRI is known for balancing the richness of cream with the earthy intensity of matcha, and their cakes and cheesecakes generally maintain that delicate Japanese dessert style that is both light and satisfying.
Why this promotion is worth your time
When it comes to analysing whether a food promotion is genuinely worth making a trip for, most Singaporeans consider several things: the actual monetary savings, the uniqueness of the product, the convenience of the location, and whether the treat is something they would want to enjoy with friends or family. TSUJIRI’s promotion ticks all these boxes.
Firstly, value. A Whole Roll Cake starting from $13.80 is already competitively priced considering the quality of ingredients used by TSUJIRI. With the 1-for-1 promotion, customers essentially enjoy each roll cake at roughly half the usual price. This makes it an attractive option for gatherings, office celebrations, or simply stocking up on dessert at home. For the Basque Cheesecake offer, receiving an additional cake for free when purchasing two makes the total savings immediately noticeable, especially for fans of Japanese-style cheesecakes which tend to be lighter and creamier compared to Western versions.
Secondly, taste. TSUJIRI’s desserts have a specific character shaped by their long heritage in matcha craftsmanship. They emphasise balance rather than overwhelming sweetness, making their cakes appealing to a wide audience including those who typically shy away from overly sugary treats. Their roll cakes are soft, moist, and filled with cream that complements rather than overpowers the sponge. Their Basque Cheesecake, meanwhile, is known for being smooth with a delicate caramelised top.
Thirdly, seasonal spirit. With Christmas approaching, many households begin preparing for gatherings, meetups, and simple year-end moments shared over dessert or tea. Having a high-quality roll cake or a Basque Cheesecake on hand is one of those small pleasures that makes a festive get-together feel complete without overspending. For those organising workplace celebrations or potlucks, this promotion allows them to contribute something premium without stretching the budget.
Fourth, location convenience. TSUJIRI has chosen two outlets for this promotion: Sengkang Grand Mall and Pasir Ris Mall. These locations sit in vibrant neighbourhoods frequented by families, young working adults, and students. Both malls are well connected to transport networks and are surrounded by amenities, making it easy to combine the visit with grocery shopping, errands, or a family meal.
The atmosphere and experience
One of the more charming aspects of promotions at Japanese dessert shops is the shared sense of discovery among customers. People often drop by out of curiosity, only to end up exploring other items on the menu. TSUJIRI, in particular, has a calming, minimalist aesthetic that makes the buying experience feel pleasant rather than rushed. Their team typically maintains the polite customer-centred service that Japanese brands are known for, and customers often note the consistency in how items are prepared.
For this promotion, it would not be surprising to see small queues forming, especially if the opening sale earlier in the year was anything to go by. For many, queuing for a good dessert deal has become somewhat of a Singaporean tradition, especially when the value is clear and the product is genuinely enjoyable.
What to expect if you go early
Arriving early during such promotions usually benefits customers in two ways: securing their preferred flavour or cake variant and ensuring that stocks are still available. TSUJIRI’s roll cakes often come in flavours influenced by Japanese tea culture, which means matcha items may sell faster than others. If the Basque Cheesecake is offered in seasonal variations, those limited-edition flavours could disappear quickly as well.
Going early also allows customers to explore other items in store. TSUJIRI is known for its wide selection of matcha drinks, parfaits, soft serves, and teas, and many customers who visit for a promotion often end up adding a drink or dessert to enjoy immediately. Since prices for their beverages are generally reasonable, it makes for a nice opportunity to treat oneself.
Why it makes a good outing with friends and family
Promotions that encourage customers to buy multiple items naturally lend themselves to group outings. With TSUJIRI’s 1-for-1 roll cake offer, sharing becomes part of the fun. Friends can split the cost or enjoy a cake each while still saving money. Families with children, especially those who enjoy lighter desserts, might find the roll cakes suitable for quick snacks after school or as part of a weekend treat.
For those who enjoy discovering deals together, heading down to the mall with a friend or loved one makes the promotion feel more like a small adventure rather than a routine errand. Having two participating locations also allows people living in different parts of the East and North-East to choose the mall closest to them.
Final thoughts
Towards the end of the year, it is easy to get swept up in large-scale festive sales or attention-grabbing online promotions. Sometimes, however, the best deals are the simple ones that bring genuine delight. TSUJIRI’s Pre-Christmas Treats offer is one such example. The promotion is straightforward, the savings are substantial, and the products are high-quality.
For fans of Japanese desserts, this is an opportunity to stock up on festive treats. For those who may not have tried TSUJIRI before, this could be the perfect introduction. With only three days to enjoy the offer, those who appreciate good value and good dessert will likely find this a worthwhile stop in their pre-Christmas plans.
Promotional/Event Details:
Date:
28–30 November 2025
Time:
Mall operating hours
Venue:
TSUJIRI Pasir Ris Mall
7 Pasir Ris Central, B1-11, Singapore 519612
TSUJIRI Sengkang Grand Mall
70 Compassvale Bow, #01-57 Sengkang Grand Mall, Singapore 544692
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.