There’s something incredibly satisfying about discovering a fantastic deal—especially when it comes to indulging in a sweet treat. And for those who love icy desserts, fruit teas, or a creamy milk tea on a hot day, here’s some exciting news. MIXUE, the beloved Chinese brand known for its refreshing beverages and wallet-friendly ice creams, is celebrating the grand opening of its new outlet at Heartland Mall, Singapore. For just two days—26 and 27 April 2025—they are offering a delightful promotion that’s bound to bring smiles all around.
Why Should They Go?
Now, let’s talk about why it’s worth heading down to Heartland Mall for this brief but brilliant deal.
First off, it’s not every day that a popular international brand like MIXUE opens a new branch right in the heart of a local neighbourhood. Having already established a strong presence in multiple cities across Asia with their signature ice cream, smoothies, and budget-friendly prices, this expansion means that fans of the brand—and newcomers alike—now have easier access to their affordable menu without having to travel far.
More importantly, the promotion itself is a great reason to bring a friend (or two) along. From 26 to 27 April, customers who purchase any two drinks from MIXUE at the Heartland Mall outlet will receive a FREE classic ice cream. That’s right—just for enjoying the drinks that many have already come to love, one gets to savour their famous creamy ice cream at no additional cost. For those unfamiliar with MIXUE, this classic soft-serve is light, silky, and has just the right touch of sweetness to make anyone crave seconds.
An Affordable Indulgence
Singapore’s food scene is constantly evolving, and while it’s exciting, it can also get pricey. That’s what makes this kind of deal all the more worthwhile. MIXUE is already known for its competitive prices—many of their drinks are priced below $5—and when paired with a free dessert, the value goes up even more.
Rather than shelling out for an expensive dessert or fancy drink, this promotion offers a way to indulge without breaking the bank. Whether it’s a post-lunch treat, an after-school hangout with friends, or just a reason to cool down on a warm April afternoon, this promo hits all the right notes.
Experience the Snow King Charm
If anyone has ever stepped into a MIXUE store before, they’ll know it’s more than just another bubble tea spot. The brand’s playful mascot—the Snow King—is practically a celebrity in its own right. From quirky social media campaigns to adorable merchandise, Snow King adds a cheerful and whimsical vibe to the entire MIXUE experience. It’s fun, friendly, and absolutely perfect for snapping a quick photo or two during the grand opening.
Plus, grand openings tend to have a festive buzz. There’s the excitement of a newly decorated space, the joy of being among the first to try out a new location, and the potential for other small surprises or giveaways. MIXUE Singapore has already hinted that this opening will be a celebration, so it wouldn’t be surprising if there are additional goodies or experiences for customers beyond the headline free ice cream.
Great Spot, Great Atmosphere
Heartland Mall is already a go-to spot for many residents in the Kovan area. Conveniently located right next to Kovan MRT station, it’s easily accessible by public transport and surrounded by a mix of food outlets, shops, and services. That means anyone visiting the MIXUE outlet for the promotion can also make a day of it—perhaps grab lunch nearby, run a few errands, or enjoy some shopping before ending with dessert and a drink from MIXUE.
It’s this combination of accessibility, value, and indulgence that makes this short promotion truly worth the visit.
Perfect for Group Outings
Because the deal requires the purchase of two drinks to claim the free classic ice cream, it’s ideal for pairs or groups. Bring a sibling, a friend, or even the whole family. Parents with young kids can easily make this a budget-friendly treat outing, while students might find this a fun way to relax after classes. After all, sharing food and drinks is one of the best ways to connect—and nothing says “good vibes” like sipping a fruity mix while enjoying a soft-serve in the sun.
More than Just Ice Cream
While the classic ice cream is the star of the promotion, MIXUE’s drinks menu is just as much a reason to visit. Known for their fresh fruit teas, creamy milk teas, and fizzy lemonade options, there’s truly something for every taste. Some customer favourites include the Peach Lemonade, Passionfruit Tea, and their Brown Sugar Pearl Milk Tea. For those who haven’t tried MIXUE before, this grand opening deal offers the perfect introduction to their menu, and at a very reasonable price point.
A Taste of What’s to Come
This opening also signals a growing trend: more budget-friendly dessert and beverage chains expanding in Singapore. MIXUE’s arrival in local neighbourhoods means they’re likely to keep prices affordable and introduce even more promotions in the near future. By checking out the grand opening, customers get a firsthand taste of what to expect from MIXUE going forward—and may even become regulars if they like what they see.
Final Thoughts
In a city where good food and trendy drinks are everywhere, a promotion like this stands out. It’s not just about getting something for free—it’s about enjoying good quality, saving a little, and experiencing a brand that has captured attention across Asia. MIXUE’s Heartland Mall grand opening is more than just a launch—it’s a celebration of affordability, flavour, and community.
So if anyone’s in the area—or even if they’re not—they might want to make a quick detour to check it out. Good deals don’t always last, and this one is only around for two days.
Whether it’s for the creamy soft serve, the refreshing drinks, or simply to join in the celebration, MIXUE Singapore at Heartland Mall is offering the kind of feel-good promotion that people genuinely appreciate.
Promotional/Event Details:
Date: 26-27 April 2025
Time: All day during operating hours
Venue: MIXUE, Heartland Mall, Singapore
Promotion: Buy any 2 drinks and receive a FREE classic ice cream
More details can be found at: https://www.facebook.com/story.php?

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