If there’s one thing savvy shoppers in Singapore always look forward to, it’s a good promotion that gives real value — and the latest deal from Sheng Siong is certainly one of those! Running from 23 May to 30 June 2025, this BRAND’S® promotion offers not just quality wellness products but also an attractive free gift worth $15.60 — a lovely bonus for those who appreciate both health and savings.
So, what’s the deal? Simply purchase one pack of BRAND’S® Essence of Chicken (12s) from any Sheng Siong outlet, and you’ll receive a FREE GIFT set that includes:
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2 bottles of BRAND’S® Essence of Chicken
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1 bottle of BRAND’S® Lutein Essence
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1 BRAND’S® Lutein Jelly Strip
That’s a thoughtful bundle designed for those looking to support their overall wellness, especially those concerned with eye health and mental clarity. It’s an especially great offer for students, working professionals, and even the elderly — anyone who wants to maintain their focus, energy, and eye function in a natural, fuss-free way.
Let’s break it down further to understand why this deal is one worth catching before it ends.
Why BRAND’S® and Why Now?
BRAND’S® has long been a trusted name in health supplements, particularly in Singapore where it’s practically a household staple. The BRAND’S® Essence of Chicken is renowned for its ability to help with mental alertness, reduce fatigue, and improve overall vitality. Whether someone’s facing long hours at the office, studying late into the night, or simply needing a natural pick-me-up, this product has remained a go-to.
Now with this Sheng Siong offer, they’re not just getting the tried-and-tested 12s pack of BRAND’S® Essence of Chicken — they’re also walking away with a bonus that complements the main product beautifully.
The inclusion of BRAND’S® Lutein Essence and the Lutein Jelly Strip indicates a special emphasis on eye care, which is increasingly important in today’s screen-heavy lifestyle. With most people spending long hours in front of digital devices, nourishing the eyes is more crucial than ever. The Lutein products are specially formulated to help protect eyesight and maintain healthy vision, making this gift bundle well-thought-out and genuinely useful.
Why Shop at Sheng Siong for This Deal?
Sheng Siong has always made its mark as a supermarket that values both affordability and accessibility. With outlets conveniently located island-wide, shoppers rarely have to go far to find one. That means grabbing this BRAND’S® deal is hassle-free. Whether doing the regular grocery run or just stopping by for essentials, one can easily pick up the BRAND’S® pack and enjoy the complimentary gifts at checkout.
This campaign also comes with the assurance that the promotion is available while stocks last — meaning once the free gifts are gone, they’re gone. For regular users of BRAND’S®, this is a smart time to stock up. For those new to the brand, it’s a low-risk opportunity to try it out and discover why so many Singaporeans swear by it.
The True Value of the Free Gift
It’s easy to dismiss gift-with-purchase deals as gimmicks, but that’s not the case here. The bonus items aren’t random samples or marketing fillers — they are full, functional wellness items that would otherwise cost actual dollars to buy. The combined value of $15.60 includes products that continue to support physical and mental well-being.
The 2 additional bottles of BRAND’S® Essence of Chicken are a handy way to stretch out the benefits of the 12s pack, giving a few extra days of wellness support. Meanwhile, the Lutein products introduce shoppers to BRAND’S® wider range of offerings — which might just become new favourites.
More Than a Deal — A Nudge Toward Wellness
Singaporeans are known for being discerning shoppers — looking for value, quality, and convenience. This promotion from Sheng Siong and BRAND’S® delivers on all three counts. But more than that, it encourages shoppers to be more conscious of their health, particularly their cognitive and visual health.
As screens dominate daily life and mental workloads increase, maintaining clarity and focus has become more than just desirable — it’s essential. BRAND’S® steps in with products that support these needs in a natural way, and Sheng Siong ensures they are accessible.
Whether someone is preparing for an exam period, managing the demands of a high-pressure job, or simply wanting to be proactive about their health, this deal provides both the motivation and the means to do so.
Important Notes and How to Redeem
To redeem the gift, all that’s needed is to purchase a single pack of BRAND’S® Essence of Chicken 12s at any Sheng Siong outlet in Singapore. The promotion runs until 30 June 2025, but remember — it’s while stocks last, so it’s best not to wait too long. Only one free gift is given per pack purchased, and the offer cannot be combined with other ongoing gift-with-purchase campaigns.
That said, the terms are straightforward, and the deal itself is easy to grab. It’s the kind of promotion that rewards regular buyers while also giving newcomers a reason to try something new and beneficial.
Final Thoughts: Why This Shouldn’t Be Missed
What makes this campaign genuinely worthwhile is the perfect balance of product quality, practical benefits, and true savings. It’s not every day that people get to buy something they already find useful — and walk away with more of what they love, along with a little something new to try, all at no additional cost.
It also reflects a thoughtful marketing direction from BRAND’S® — not just pushing a product, but encouraging holistic health. And Sheng Siong, known for its smart pricing and strong customer base, is the ideal retail partner for this campaign.
So whether one’s already a fan of BRAND’S® or just beginning their wellness journey, this is a timely opportunity to take a small step toward better health — and enjoy a rewarding deal in the process.
Promotional/Event Details:
Date: 23 May – 30 June 2025
Time: During Sheng Siong operating hours
Venue: All Sheng Siong outlets island-wide (https://www.shengsiong.com.sg/)
Promotion: Buy 1 pack of BRAND’S® Essence of Chicken 12s and receive a free gift worth $15.60
Free Gift Includes:
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2 x BRAND’S® Essence of Chicken
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1 x BRAND’S® Lutein Essence
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1 x BRAND’S® Lutein Jelly Strip
Note: While stocks last, 1 gift per pack purchased, not valid with other ongoing promotions
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