When it comes to affordable yet satisfying Japanese meals in Singapore, Umisushi has been one of the names that locals naturally turn to. Known for their sushi sets, bento boxes, and quick takeaway meals, they have long built a reputation for making Japanese dining accessible without compromising taste. This September, Umisushi has something fresh lined up that will excite both loyal customers and those who may not have stepped into their outlets in a while.
They have officially launched their Classic Donburi Series, a line of hearty rice bowls with a contemporary twist. To celebrate this launch, Umisushi is rolling out a special promotion that is bound to catch the attention of food lovers across the island: Buy one donburi and get the second at 50% off, plus receive a complimentary miso soup with every purchase. The promotion begins 22 September 2025 onward, and it is available at all Umisushi outlets islandwide.
Now, let’s take a closer look at why this deal is worth making the trip for and why the Classic Donburi Series deserves a spot on your must-try list.
The Appeal of Donburi – Comfort Food at Its Best
Donburi, at its core, is Japanese comfort food. A steaming bowl of rice topped with savoury meats or vegetables can be both nourishing and indulgent. What makes it even more appealing is its convenience – it is a complete meal in a bowl, filling enough to satisfy without being overwhelming.
For working professionals in Singapore who are constantly on the go, or students looking for an affordable yet flavourful lunch, donburi is an ideal option. With Umisushi’s new range, there is now another reason to drop by their outlets, especially if someone is looking for something that combines the best of tradition and modern tastes.
What’s in the Classic Donburi Series?
The new Classic Donburi Series comes with a mix of flavours designed to cater to different preferences. Whether someone enjoys beef, chicken, lamb, or even something more playful, Umisushi has included it in this line-up. Here’s what diners can expect:
-
Samurai Beef Don – Tender slices of beef cooked in a rich, savoury sauce, paired with fluffy rice to bring out a perfect balance of comfort and flavour.
-
Teriyaki Flame Chicken Don – Juicy chicken glazed with sweet and smoky teriyaki sauce, a favourite for those who enjoy a slightly sweeter profile.
-
Tokyo Luncheon Don – A playful nod to local tastes, this bowl offers something a little quirky yet hearty, appealing to those who enjoy a familiar comfort.
-
Shogun Lamb Don – A bold choice for meat lovers, this lamb bowl is flavourful and offers a satisfying alternative to the more common beef or chicken donburi.
This line-up highlights Umisushi’s ability to create meals that feel traditional enough for Japanese food lovers, but with an added twist that makes it approachable to a wider audience in Singapore.
The Launch Promotion – Why It’s Worth It
While the new menu itself is exciting, it is the promotion that truly makes this worth heading down for. Here’s the breakdown:
-
50% Off the Second Donburi – Whether dining with a friend, colleague, or family member, this is the perfect reason to order more. For example, one could try the Samurai Beef Don while their dining companion opts for the Teriyaki Flame Chicken Don, enjoying the second bowl at half price. Even if someone is dining alone, there’s no harm in taking away a second bowl to enjoy later at home, especially at this value.
-
Free Miso Soup with Every Donburi – Nothing complements a bowl of rice and meat better than a warm, savoury miso soup. This addition not only enhances the meal but also makes it feel more complete.
Considering the usual pricing of donburi in Singapore, this is a rare opportunity to enjoy quality Japanese rice bowls at a fraction of the cost, particularly if two bowls are ordered together.
Why You Shouldn’t Miss Out
Singapore is known for being a food paradise, and promotions like this only add to the excitement. Here are a few reasons why this deal should be on the radar:
-
Value for Money – With rising food costs everywhere, deals that genuinely help stretch the dollar are highly appreciated. A 50% discount on a second donburi is not a token discount but one that actually makes a difference.
-
Perfect for Sharing – The promotion encourages dining with friends, family, or colleagues. Sharing a meal always feels more enjoyable, and with such variety in the Classic Donburi Series, it’s a chance to sample different flavours without overspending.
-
Convenient Locations – With Umisushi outlets spread across Singapore, accessibility is not an issue. Whether in a shopping mall, near the office, or along the commute, it is easy to find an outlet to enjoy this deal.
-
Limited Time – Promotions like this do not last forever. The fact that it is only available for a limited period makes it worth seizing the opportunity now rather than missing out later.
-
Complete Meal Experience – With the added miso soup, each donburi feels like a wholesome set meal. It is not just a quick bite but something filling and satisfying.
A Great Option for Lunch or Dinner
One of the key strengths of this promotion is its versatility. For office workers, it makes a fantastic lunch deal – affordable, fast, and hearty enough to keep them energised for the afternoon. For families, it can serve as a convenient yet enjoyable dinner option, especially when everyone can order different bowls to suit their tastes. Even for students or solo diners, the 50% discount on the second donburi makes sense if they wish to pack one for the next meal.
Final Thoughts
Umisushi has always been about making Japanese dining simple and accessible, and their new Classic Donburi Series embodies that philosophy perfectly. By pairing the launch with a generous promotion, they have created the ideal reason for customers to step in and try these hearty bowls.
So, whether someone is craving a comforting bowl of beef rice, a smoky teriyaki chicken don, or something a little different like lamb, there is a bowl waiting for them at Umisushi. Add in the free miso soup and the half-price second donburi, and it becomes clear that this is not a deal to ignore.
If there is one thing to do this September, it is to gather a friend or two and make a trip to the nearest Umisushi outlet. Deals like these don’t come around often, and when they do, it is best to enjoy them while they last.
Promotional/Event Details:
Date: 22 September 2025 Onward
Time: All Day
Venue: All Umisushi Outlets Singapore
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.