When it comes to Japanese dining in Singapore, Itacho Sushi has long been one of those places that people trust for quality, consistency, and a little bit of indulgence. Known for their fresh sashimi, affordable sushi plates, and the occasional creative twist on Japanese classics, they have earned a loyal following. But every now and then, Itacho Sushi pushes out something extra special, something that even the most casual diner would find difficult to ignore.
This month, they have rolled out one of their most attractive offers yet – the Aomori Wagyu Beef Promotion, and it is a deal that is honestly hard to pass up. For those who enjoy premium beef but shy away from the usual steep price tags, this could be the perfect opportunity to taste luxury without draining the wallet.
What makes this deal stand out?
Aomori Wagyu Beef, sourced from the Aomori prefecture in Japan, is known for its tenderness, fine marbling, and rich umami profile. If you have dined on wagyu before, you would know that it delivers an experience very different from standard beef – melt-in-your-mouth textures and a flavour depth that lingers. Normally, wagyu dishes at Japanese restaurants are priced high for obvious reasons: sourcing quality beef from Japan is no small task, and the meat itself is considered premium produce.
Yet, Itacho Sushi has launched this promotion that makes wagyu far more accessible than one would expect. With discounts of up to 70%, diners are able to enjoy plates of premium beef at a fraction of the usual price. To put it simply, this is luxury dining made affordable.
The details of the offer
The promotion is straightforward but attractive:
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Spend $80 and get 70% off the featured Aomori Wagyu Beef dish, bringing it down to only $12.00.
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Spend $60 and enjoy 60% off, paying just $20.00.
The star of the promotion is the Teppan Black Pepper Aomori Wagyu Beef – a sizzling hot plate of beef cooked teppanyaki-style with black pepper sauce. It is served piping hot, filling the table with aromas that tempt diners before the first bite even reaches the mouth. Imagine tender slices of wagyu, seared to perfection, paired with the sharp kick of black pepper – rich, savoury, and immensely satisfying.
Itacho Sushi’s decision to highlight this dish is a smart one. Teppanyaki beef appeals to both beef lovers and those who might be new to wagyu. Unlike raw wagyu sashimi or steak cuts that can intimidate some diners, this hot plate dish is approachable, comforting, and familiar while still delivering that premium wagyu experience.
Why should people try this deal?
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Unbeatable value – Wagyu beef at $12.00 is practically unheard of in Singapore. Even at casual eateries, wagyu often commands prices far higher. This deal is not just about savings; it is about making a luxury dining item affordable for anyone who is willing to spend a reasonable amount on their meal.
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Quality assurance – Itacho Sushi is not new to the dining scene. They have been around long enough to prove they know their seafood, their meat, and the art of preparing Japanese dishes that meet Singaporean tastes. With them, diners can trust that what they are paying for is genuine Aomori Wagyu, not some watered-down version of it.
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Perfect for group dining – The spending requirement of $60 or $80 is easily achieved if dining with friends or family. A small group can enjoy a spread of sushi, sashimi, appetisers, and drinks, and then add on the wagyu promotion for just a little extra. It turns a normal dinner into something memorable.
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An entry into wagyu appreciation – For those who have never tried wagyu before, this is the best time to start. The reduced price makes it less intimidating, and the teppanyaki preparation ensures the dish feels familiar yet indulgent.
The dining experience at Itacho Sushi
Part of why this deal is worth considering is because of the environment in which it is served. Itacho Sushi restaurants usually balance a casual and comfortable atmosphere with enough sophistication to remind diners that they are enjoying Japanese cuisine prepared with care. The open sushi counters, the polite service, and the lively but relaxed ambience make it an easy choice for both weekday dinners and weekend gatherings.
When combined with this promotion, the overall experience becomes more than just another meal. It feels like a treat – an affordable way to indulge without guilt. That makes it particularly attractive to young working adults, couples looking for a date-night spot, or even families seeking a weekend meal that feels special without overspending.
Comparing value across the market
To understand just how good this promotion is, consider that wagyu beef dishes at other restaurants often range from $40 to $100 depending on cut and preparation. Even at food fairs or wagyu-themed events, prices rarely dip below $25 for a modest portion. By contrast, Itacho Sushi’s $12 offer (with a reasonable spend) is one of the lowest price points for authentic wagyu dining in Singapore.
This comparison highlights why promotions like these are not just marketing gimmicks but genuine opportunities for diners. For anyone who has ever hesitated about wagyu because of cost, this is the chance to cross it off the food bucket list.
Making the most of the promotion
To fully enjoy the deal, it is worth planning ahead. Since the spending requirement is $60 or $80, diners can craft a meal plan: order a mix of sushi plates, perhaps a sashimi platter, a couple of hot dishes, and drinks, then add the wagyu promotion on top. It becomes a well-rounded meal where the wagyu is the highlight rather than the only feature.
It is also advisable to go with a group, so the spend is naturally reached, and everyone gets to share in the wagyu experience. Couples can also easily meet the spend threshold with appetisers and drinks.
Final thoughts
Dining in Singapore is not just about filling the stomach – it is often about experiences, memories, and the occasional indulgence. Itacho Sushi’s Aomori Wagyu Beef Promotion is a perfect example of how a restaurant can make premium dining accessible without compromising quality. It is rare to see wagyu beef offered at such a steep discount, and that alone makes it worth checking out.
For anyone who appreciates good food, enjoys value-for-money deals, or simply wants to taste wagyu without spending excessively, this is a deal that should not be overlooked. Promotions like these do not come by often, and when they do, it is always wise to take advantage before they quietly disappear.
Promotional/Event Details:
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Date: 22 September 2025 Onward
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Time: Regular Itacho Sushi Operating Hours
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Venue: Itacho Sushi outlets across Singapore
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More Information: Itacho Sushi Facebook Post
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