If there’s ever a time to rediscover the bakery experience with a cultural twist, it’s now — thanks to Paris Baguette Singapore’s latest “Annyeong” campaign. Running from 22 May to 30 June 2025, this limited-time promotion brings a delicious Korean flair to their popular offerings. Whether you’re a fan of savoury bites or have a soft spot for sweet treats, this is a mouth-watering reason to stop by and enjoy some freshly baked goodness with a bold, distinctly Korean identity.
What makes this promotion stand out is not just the affordability, but the creativity and cultural inspiration behind it. Paris Baguette is already well-loved for its French-Asian fusion, and with this “Annyeong” campaign, they’re digging deep into Korean culinary roots to deliver something new and exciting — without losing the charm that makes their bakery so familiar to many.
For those unfamiliar with Paris Baguette, it’s a well-established brand that originated in South Korea and has since spread globally, offering premium baked goods, cakes, pastries, and light meals in a casual café setting. In Singapore, their outlets have become a popular stop for a quick treat or a relaxing sit-down snack break. But this season, they’re offering more than just baked goods — they’re inviting people to experience Korea in each bite.
So, what can visitors expect from the Annyeong campaign?
1. The Soup & Drink Set ($7.90 only)
Fancy something warm and satisfying? For just $7.90, customers can elevate their meal with a hearty soup and drink added to their Korean Gimbap Tuna Pastry Wrap. This wrap is a nod to the classic Korean gimbap but cleverly transformed into a portable pastry, perfect for a quick lunch or mid-day bite. It’s got that comforting balance of savoury tuna and seasoned rice wrapped in flaky pastry — paired with soup and a drink, it becomes a full, nourishing meal that doesn’t break the bank.
This is a great option for those seeking something beyond the usual bakery fare — hearty enough to serve as lunch, yet still packed with that signature Paris Baguette quality.
2. 5 for $12.50 Mix & Match Pastry Bundle
Now here’s a value deal that fans of baked goods shouldn’t miss. Select any five of their soft breads and pastries — including the popular Korean Milk Cream Bread — for just $12.50. That works out to only $2.50 per item, which is quite a steal considering the premium ingredients and craftsmanship that go into each bite.
This deal is ideal for those looking to pick up a few items for the family, share with colleagues in the office, or simply stock up for a week of indulgent breakfast or tea-time snacks. The flexibility to mix and match means there’s something for everyone — from rich, buttery pastries to soft, milk-infused buns.
3. Cake & Drink Set for $13.50
If you’re in the mood for dessert and a drink, the Korean Bingsu Short Cake & Drink Set is your go-to. At only $13.50, it offers a sweet, chilled finish to your day. Inspired by the iconic Korean bingsu dessert (shaved ice topped with sweet syrup and fruits), this version comes in cake form — layered, creamy, and refreshing, served alongside your choice of beverage.
This set is perfect for a slow afternoon break or even as a post-meal indulgence. The bingsu cake, in particular, is unique and not something you’d easily find in other local bakeries, making it a worthy treat for adventurous dessert lovers.
4. Individual Items Starting at Just $2.90
Even without going for the bundles or sets, there are plenty of à la carte options to enjoy — starting from just $2.90. Whether you’re picking up a quick snack on the go or curating your own bakery box, these prices are appealingly accessible.
What makes this campaign even more attractive is its limited-time nature. Running until 30 June 2025, this is the perfect excuse to gather friends or family for a bakery outing and explore a taste of Korea without leaving Singapore. The promotion is available in-store at Hillion Mall, so there’s a cosy, casual venue where people can relax, sample the flavours, and soak in the atmosphere.
For bakery lovers, fans of Korean cuisine, or anyone who enjoys a well-thought-out promotion, the Annyeong campaign is more than just a few discounted items — it’s a culinary experience. Each item on the menu carries a blend of Paris Baguette’s signature finesse with the boldness of Korean ingredients, creating a fun and flavourful selection that’s hard to resist.
Here’s why it’s worth checking out:
-
Affordable variety: With set meals and bundle options, it’s easy to enjoy a filling meal or a generous snack spread without spending too much.
-
Unique flavours: The Korean-themed menu is refreshing and distinct from the usual offerings.
-
Convenience: Located in Hillion Mall, it’s a fuss-free stop whether for dine-in or takeaway.
-
Limited-time offer: There’s a sense of urgency to catch these items before they’re gone.
-
Instagram-worthy presentation: As always, Paris Baguette’s pastries and cakes look as good as they taste, making them perfect for sharing — on the table and online.
If anyone’s been craving something new or looking for an excuse to indulge in quality pastries and bakes, this promotion checks all the boxes. Affordable, authentic, and attractively packaged, the Annyeong campaign is Paris Baguette’s way of saying “Come in, have a bite, and enjoy a flavourful journey.”
Whether dropping by for a quick bite or planning a leisurely afternoon coffee and cake date, this campaign gives people a reason to look forward to their next visit. So head down to Hillion Mall and say “Annyeong” to these delightful treats.
Promotional/Event Details:
Date: 22 May – 30 June 2025
Time: All-day promotion during operating hours
Venue: Paris Baguette, B1-16 Hillion Mall, Singapore
More details from the official Facebook post
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.