If there is one thing shoppers in Singapore know, it is that grocery bills can add up quickly. Between stocking the fridge with fresh produce, picking up daily household essentials, and ensuring there is enough seafood and meat for family meals, the weekly shopping run often comes with a hefty price tag. This is exactly why promotions such as the Prime Supermarket Wow Deals deserve every bit of attention. Running for just four days, from 22 to 25 August 2025, Prime Supermarket is offering an incredible line-up of discounts across its outlets in Singapore.
For those who may not be familiar, Prime Supermarket is a homegrown supermarket chain in Singapore known for competitive prices, fresh produce, and excellent neighbourhood convenience. Their promotions often attract families, bargain hunters, and anyone who loves a good deal. But this particular Wow Deals Promotion is truly something special, and here is why it should be on every shopper’s radar.
Stretching the Dollar on Daily Essentials
Coffee lovers will be the first to appreciate what is on offer. NESCAFE 3in1/2in1 Instant Coffee (28s/30s) is available at any 2 for $9.95. For those who prefer cereals to kickstart the morning, VITAMAX Cereal Assorted (18s x 30g) is going at any 2 for $7.60. On top of that, EMBORG Perfect Slices (3 x 200g) are priced at just $7.25 per set—a great buy for anyone who enjoys sandwiches or cheese platters. Even household personal care is covered: EVERYDAY Goat’s Milk Shower Foam (1000ml) is being sold at 2 for $7.75, which is excellent value for a product that lasts a long time.
For families looking to keep grocery costs down, these essential items are exactly the type of deals worth grabbing. It means saving more on staples that would otherwise be bought at full price.
Fresh Vegetables at Pocket-Friendly Prices
What makes Prime Supermarket attractive is not just the pantry essentials, but the freshness of their vegetables and fruits. During this promotion, Broccoli (Australia) is only $0.69 per 100g, while Bitter Gourd (Malaysia) is priced at a mere $0.29 per 100g. That is practically unbeatable compared to usual market prices.
If salads or quick stir-fries are on the menu, the SUN GREENS Cherry Tomato (Malaysia, 320g) punnet is at $1.90. The GIVVO White Washed Potato (Australia, 1kg) goes for $3.00 per pack, making it easy to cook up mashed potatoes, soups, or roast sides without overspending.
Vegetables are a big part of every Singaporean household’s diet, and buying them at discounted prices is an effective way to keep food costs manageable without compromising on nutrition.
Fruits for Snacking and Sharing
Fresh fruits are another highlight. Families with young children or those who enjoy snacking on fruits will love the discounts on offer. Strawberries (Australia, 250g) are being sold at $4.25 per punnet, while Cherries (USA/Canada, 500g) are available at $9.90 per bag. These usually cost more outside promotion periods, making them a treat worth picking up.
In addition, Navel Oranges (Australia) are being sold at 5 for $3.95, which makes it very affordable to bring a vitamin-packed snack to school or the office. For grape lovers, Green/Red Seedless Grapes (USA) are priced at $1.09 per 100g. These are perfect to have chilled in the fridge, ready to eat at any time of day.
Affordable Fresh Seafood
Seafood fans will also find plenty to get excited about. The PRIME SEAFOOD Sea Bass is just $1.05 per 100g, while Red Snapper is priced at $1.48 per 100g. Vannamei Prawn comes at $1.38 per 100g, and Whole Batang is offered at $1.68 per 100g. For those who prefer fillets, Batang Fillet is also available at $2.69 per 100g.
With seafood being a staple in many Singaporean households—whether for traditional dishes, soups, or grilled meals—these savings are significant. It is not often that shoppers see such fresh seafood available at these prices across multiple outlets.
Meats and Poultry for Every Meal
Prime Supermarket has also included an impressive range of meats and poultry in the Wow Deals Promotion. PRIMO Chicken Wing (300g) is just $2.80 per pack, while KS Marinated Boneless Chicken Leg (Cajun/Provencal Herbs, 500g) is offered at any 2 for $8.90. The SUNNygold Chicken Skinless Boneless Breast (300g) is going at 2 for $5.95, which is especially handy for anyone planning healthy, lean meals.
If mutton is on the menu, the SURIA Frozen Mutton Cubes (500g) are available at $8.80 per pack, which is great value for dishes such as curries or stews.
Pork Specials Worth Stocking Up On
Pork lovers will not be left out. The Wow Deals Promotion also features pork items such as Marinated Pork Chop/Collar/Belly/Ribs (200g/250g) at any 2 for $8.80. The premium GOCHI-SO SHOKUDO Kurobuta Pork Belly (200g) is priced at any 2 for $13.80, while Pork Twee Bak is available at $1.19 per 100g. For rib lovers, Pork Prime Ribs can be bought at $1.59 per 100g.
This range gives shoppers the flexibility to prepare anything from weekday stir-fries to weekend feasts without straining the budget.
How the Promotion Works
Shoppers simply need to head to any Prime Supermarket outlet in Singapore during the promotion dates. Add the Wow Deals items to the shopping basket and enjoy the discounts at checkout. No coupons, no complicated redemptions—just straightforward savings.
Why This Deal Is Worth Checking Out
With the rising cost of living in Singapore, finding ways to stretch the dollar has never been more important. This Wow Deals Promotion is perfectly timed, giving families and individuals the chance to stock up on essentials and fresh ingredients without overspending.
Whether it is stocking up on coffee, cereals, and dairy for the pantry, buying fruits and vegetables for the week, or grabbing seafood and meat for hearty home-cooked meals, Prime Supermarket has covered nearly every grocery category with attractive price reductions.
The promotion is only available for four days, from 22 to 25 August 2025, and while stocks last. Shoppers who act fast will benefit the most, as popular items are likely to sell out quickly.
For anyone who enjoys cooking at home or simply wants to save more while shopping, this promotion is a golden opportunity.
Promotional/Event Details:
Date: 22-25 August 2025
Time: All Day
Venue: All Prime Supermarket outlets in Singapore
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