If there’s ever a perfect time to top up on stationery, pick up a few page-turners, or simply treat yourself to some smart shopping, it’s now. The POPULAR Atrium Sale is back, and this time it’s happening at NEX, Basement 2, from 21 to 27 April 2025. This event isn’t just another clearance or run-of-the-mill promo—it’s a proper treasure hunt for those in the know, with up to 70% off on a range of products from stationery essentials to bestselling books and lifestyle items.
So why should shoppers make time for this sale? Because it’s not just about spending less—it’s about making every dollar stretch further in today’s fast-paced, cost-conscious world.
Let’s dive into what’s on offer and why this sale deserves a spot on every bargain hunter’s radar.
Big Bargains for Everyone—from Students to Professionals
One of the best things about POPULAR’s sales is how versatile they are. Whether it’s a student gearing up for mid-year exams, a teacher prepping materials, a parent organising supplies for home learning, or an office worker refreshing their desk drawer, this sale serves everyone.
Stationery is always a hot item, and this year’s event does not disappoint. Expect a whole array of items—from coloured pens and highlighters to planners, folders, sketchbooks and exam pads. The kind of items that are usually picked up one at a time (and often at full price) are now bundled into irresistible deals. It’s the perfect opportunity to buy in bulk, stock up ahead of time, or even grab a few spares just in case.
Book Lovers, Rejoice—You’re in for a Treat
Of course, any POPULAR sale wouldn’t be complete without its impressive book discounts. This isn’t just for textbook seekers either. Fiction fans can look forward to slashed prices on bestselling novels and literary favourites. Meanwhile, non-fiction lovers can dig into titles across self-help, business, cooking, travel, and history.
Parents will also find plenty to browse in the children’s and educational sections—from early learning books to assessment titles for school-going kids. And with school holidays just around the corner, now’s the time to stock up on activity books and reading materials to keep the young ones engaged.
Book sales like these offer a rare chance to build or refresh a personal library without racking up a hefty bill. They also make great gifts—books are personal, thoughtful, and lasting, especially when found at such great value.
Lifestyle Finds and More—Because There’s Always a Surprise
While the spotlight is on stationery and books, those who’ve visited POPULAR’s atrium sales before know there’s always more to discover. Depending on stock availability, shoppers might find lifestyle products, educational toys, learning tools, or even tech accessories like USB drives, earphones, and gadget organisers.
These additional finds are part of the fun—many shoppers leave with more than they planned, simply because the deals are too good to ignore. It’s an ideal place to pick up practical gifts or quirky desk accessories, and even if you’re not sure what you need, you’re likely to walk away with something useful.
Why Visit This Sale? Here’s the Deal
There’s something refreshing about walking into a sale and knowing that every item could be a great deal—no gimmicks, no fine print, just straight-up savings. That’s what the POPULAR Atrium Sale at NEX offers.
Convenience is another big draw. NEX is easily accessible, right in the heart of Serangoon, connected via MRT and well-served by buses and parking options. Whether shoppers are local residents or just passing through, popping into the sale is simple and fuss-free.
Value for money is also crucial these days, and it’s clear POPULAR understands this. A 70% discount isn’t something to be taken lightly—especially on items people need year-round. These kinds of savings can make a tangible difference for households trying to manage budgets, or students who need resources but can’t always splurge.
And finally, there’s the joy of discovery. Atrium sales like these offer the sort of tactile, spontaneous shopping experience that online deals simply can’t match. You can browse, compare, flip through pages, test pens, and actually see what you’re buying. It’s an event that feels more like a marketplace than a retail floor—engaging, social, and satisfying.
When and Where to Catch the Sale
This event is already underway and will only run till 27 April 2025. That means a limited window to explore, grab the best items, and enjoy the buzz of a real-life bargain hunt.
Do note that stocks are available while supplies last, so early visits are always advisable. Whether popping in during lunch break or setting aside a weekend afternoon, this is a sale that rewards those who show up early.
Make the Most of It
Here are a few quick tips for those planning to visit:
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Go early in the day to avoid crowds and snag the best deals before items sell out.
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Bring a bag—or two! While carrier bags are available, bringing a reusable tote makes things easier, especially if you’re buying in bulk.
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Have a list, especially if shopping for school supplies or specific titles. It’s easy to get distracted with all the tempting offers around.
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Explore thoroughly—sometimes the best finds are tucked away in corners or behind other displays.
For anyone who values a good deal, appreciates quality books, or simply enjoys the thrill of finding a useful product at an unbeatable price, this atrium sale is worth the trip. POPULAR has long been a household name in Singapore for good reason—and this sale continues that tradition of value, variety, and accessibility.
Don’t wait too long—make your way to NEX before 27 April 2025, and enjoy one of the most rewarding sales of the month.
Promotional/Event Details:
Date: 21-27 April 2025
Time: 10:00am – 10:00pm
Venue: NEX, Basement 2, 23 Serangoon Central, Singapore 556083
More Info: https://www.popular.com.sg
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