There are some promotions that are worth keeping an eye on, and when it comes to Starbucks in Singapore, they rarely disappoint. This time, they are bringing something that merges the love of coffee culture with the growing trend of lifestyle collectibles. Starting from 20 August 2025 onward, Starbucks Singapore is launching the Mofusand™ + Starbucks® Canvas Sling Bag Blind Pack, a fun and exclusive promotion that is only available for a limited time.
If you have been following recent trends, you may already know that Mofusand, the adorable cat-themed Japanese character, has been capturing hearts worldwide with its charming, playful, and sometimes quirky illustrations. Now, pair that with Starbucks, a brand that is already a favourite stop for coffee lovers and those looking for stylish merchandise, and you have a collaboration that feels almost irresistible.
This promotion is all about mystery and excitement. Every blind pack contains one of three exclusive canvas sling bag designs that cannot be chosen in advance, so it adds an element of surprise each time you purchase one. Priced at just $14.90 with any Starbucks purchase, it feels like a well-placed treat for both coffee lovers and collectors alike.
Why This Promotion is Worth Checking Out
What makes this promotion so interesting is how it combines practical utility with the thrill of collecting. Canvas sling bags are not only stylish but also incredibly useful for daily use, whether you are carrying your essentials to work, heading out for a casual day, or even just wanting a lightweight bag when you run errands. Instead of a bulky backpack or a formal handbag, sling bags hit the sweet spot — trendy, compact, and functional.
The fact that these bags are designed in collaboration with Mofusand gives them a playful edge. Imagine carrying a bag with charming illustrations of cats in whimsical situations — it is bound to turn heads, spark conversations, and put a smile on your face.
But here’s where the catch adds excitement: because the bags come in blind packs, you never know which design you are going to get. This creates a little thrill that feels similar to unwrapping a gift. It also appeals to collectors who enjoy completing full sets, which means some people may return for multiple purchases just to see if they can get all three designs.
Exclusivity Adds Value
Another important factor to note is that this promotion is exclusively for Starbucks Rewards members. This not only makes it feel more special but also rewards those who are already loyal to the brand. If you are not yet a member, this is the perfect time to sign up. Membership is free and comes with plenty of perks, including earning points on purchases, getting early access to seasonal promotions, and enjoying members-only deals like this one.
For those who have yet to dive into the Starbucks Rewards programme, joining can be done in just a few minutes online or through the app. Once you are in, you gain access to this blind pack offer and future promotions that will likely follow a similar trend of exclusivity.
Collectible Culture in Singapore
It’s no secret that Singaporeans love exclusive collaborations and limited-edition merchandise. We have seen it with collaborations between food brands and popular cartoon characters, and even lifestyle brands that launch seasonal collectibles. The Mofusand x Starbucks collaboration fits perfectly into this culture, appealing to both the casual customer and the dedicated collector.
Some customers may see it as a chance to own a cute, practical item at an affordable price. Others may treat it like a fun challenge to try to collect all three sling bag designs. Whatever the motivation, promotions like these add vibrancy to the shopping and dining experience in Singapore. It is no longer just about buying a coffee but about walking away with something tangible that carries sentimental and collectible value.
Why You Shouldn’t Wait Too Long
Starbucks Singapore has a history of releasing merchandise that sells out quickly. Think of their seasonal tumblers, mugs, and exclusive merchandise drops — they often disappear from shelves within days, if not hours. This sling bag blind pack is likely to follow the same pattern, especially since it combines both functionality and cuteness in a package that is priced accessibly.
The fact that it is available in stores only, while stocks last, means that the window of opportunity is limited. If you spot one, it might be best to grab it right away rather than waiting. Otherwise, you may find yourself missing out and having to track it down from resellers at a higher price, which defeats the purpose of the bargain.
A Coffee Run with Added Fun
Let’s be honest — Singaporeans already have a habit of grabbing their favourite drink from Starbucks, whether it is a morning coffee, an afternoon pick-me-up, or a refreshing iced tea in the evening. With this promotion, a normal coffee run becomes a little more exciting. Instead of just enjoying your drink, you also get the chance to bring home a collectible sling bag for just $14.90.
It’s a small add-on that transforms a regular purchase into something memorable. And for those who like practical fashion, sling bags are perfect for daily wear. They go well with casual outfits, can be carried by anyone regardless of age, and add just the right amount of flair to your style.
Should You Go For It?
If you are someone who appreciates exclusive merchandise, enjoys surprises, or simply loves the idea of carrying something unique and functional, then yes — this promotion is worth checking out. It is affordable, fun, and part of a collaboration that taps into current trends.
Even if you are not particularly interested in collecting all three designs, the element of surprise makes each purchase exciting. And since it is tied to any Starbucks purchase, you do not have to go out of your way — just order your usual coffee, tea, or snack, and add on the sling bag blind pack for a little extra joy.
Final Thoughts
The Mofusand + Starbucks Canvas Sling Bag Blind Pack is one of those promotions that blends practicality with charm. It is not just about buying a bag — it is about the experience of uncovering a design, the fun of possibly collecting more than one, and the satisfaction of walking away with something you can actually use.
Given Singapore’s appetite for exclusive and limited-edition items, it would not be surprising to see these sling bags fly off the shelves within days of launch. If you want to secure yours, make sure to mark your calendars for 20 August 2025 onward and plan a visit to your nearest Starbucks store.
Whether you’re a Starbucks Rewards member already or about to sign up, this is the kind of promotion that makes your coffee habit feel just a little more rewarding.
Promotional/Event Details:
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Date: 20 August 2025 Onward
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Time: Store Opening Hours
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Venue: Starbucks Singapore Stores (Available In-Store Only)
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