If there is one thing that Singaporeans never compromise on, it is the freshness of the ingredients they use in their cooking. Whether it’s a weekday dinner or a weekend gathering, fresh produce and quality seafood always top the grocery list. This is where NTUC FairPrice truly shines—and their latest Fresh Buys Weekly Promotion, happening from 19 to 25 June 2025, offers precisely what many households are looking for: incredible discounts on fresh fruits, vegetables, and seafood, right at their fingertips.
Let’s break it down: this is not just a regular sale—it is a curated promotion focused on freshness, quality, and daily value, designed for families, working individuals, and home cooks who appreciate both affordability and excellence. So, if you’re looking to stock up for the week or prep for your weekend meals, this promotion offers a golden opportunity.
Why Should People Pay Attention to This Deal?
For anyone keeping a close eye on grocery bills, this promotion is a smart way to stretch every dollar without sacrificing quality. At a time when living costs are steadily rising, getting up to 50% off on essentials like fresh produce and seafood is a practical win. Even more appealing is that these deals are available at every NTUC FairPrice outlet across Singapore, making them accessible whether you’re popping by during lunch or shopping over the weekend.
NTUC FairPrice has done more than simply reduce prices. They have thoughtfully selected high-demand products like red seedless grapes, sweet USA cherries, dragon fruit, and even premium seafood such as Norwegian salmon fillets. These aren’t clearance rack items—these are products many shoppers would be reaching for even without a sale.
What also stands out is their inclusion of Link member exclusive deals. For those already part of the Link Rewards programme, this promotion brings added value. Think exclusive pricing on gourmet ice cream, premium meats, and even pears straight from Shandong. If someone isn’t yet a Link member, this might be the right time to consider signing up—it’s free and offers year-round savings.
What Are the Highlights of the Fresh Buys Weekly Promotion?
Here’s a quick snapshot of what shoppers can expect during this week-long campaign:
Top Fresh Fruit & Vegetable Deals
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Harvest Fields Red Seedless Grapes 500g – 2 for $8.95 (Save $4.95, 35%)
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USA Red Cherry 250g – $5.95 per punnet (Save $5.95, 50%)
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Sunview Ready-to-Eat Packham Pear – $3.95 per pack (Save $1, 20%)
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China Fuji Apple – 5 for $6.45 (Save $3.55, 35%)
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Sunkist USA Barfield Orange – 3 for $4.95 (Save $3.45, 41%)
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Vietnam Red Flesh Dragon Fruit – $1.95 per pack (Save $1, 33%)
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China Golden Honey Melon – 2 for $2.15 (Save $3.45, 61%)
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Australia Hass Avocado – 2 for $4.55 (Save $4.50, 50%)
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Pasar Royal Gala Apple – 5 for $2.15 (Save $2.85, 57%)
That’s not all—salads, mushrooms, potatoes, and fresh leafy vegetables like Xiao Bai Cai are also included in the markdowns.
Fresh Seafood & Meat Offers
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Pasar Fresh Norwegian Salmon Fillet 150g – $3.59 per pack (Save 40c, 10%)
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Pasar Fresh Norwegian Whole Salmon – $1.79 per 100g (Save 90c, 33%)
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Pasar Fresh White Snapper – 99c per 100g
These are not only great prices—they are outstanding opportunities for preparing healthy, restaurant-quality meals at home without burning a hole in the wallet.
What’s in It for Link Members?
Being a Link member during this promotional period brings added perks, such as:
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Haagen-Dazs Stickbar Ice Cream 80ml (Assorted) – 2 for $2.96 (Save $2.96, 50%)
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I’m Bulgogi Assorted Meat 300g – $4.70 per pack (Save $4.70, 50%)
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Harvest Fields Red Cherry 250g – $5.95 per punnet (Save $5.95, 50%)
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Shandong Pears 850g – 2 for $5.92 (Save $2, 20%)
These deals are excellent for those who want a mix of healthy and indulgent treats—whether planning a BBQ, a home party, or a simple family meal. It’s a smart way to shop and save more at the same time.
Tips to Maximise the Savings
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Plan Ahead: Create a shopping list around the promotional items so that you don’t miss out on limited-time discounts. For example, planning meals around available produce like dragon fruit, avocados, and mushrooms can help stretch every dollar.
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Be Early: Stocks are limited, and these promotions are only available while supplies last. It’s advisable to visit the store earlier in the promotion week to get first picks on popular items.
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Use the Link Rewards App: Check which products qualify for Link member exclusives and use digital receipts or earn points that can be redeemed later.
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Buy in Bulk Where Possible: Products like apples, grapes, and pears have a decent shelf life when refrigerated properly. Buying in bulk during the promo period helps avoid multiple trips to the store and ensures savings last longer.
Why NTUC FairPrice Continues to Be a Go-To Grocery Store in Singapore
NTUC FairPrice has long established itself as a reliable retailer, and their weekly promotions are a testament to their ongoing commitment to offering real value. Their widespread locations mean accessibility is never an issue, whether someone lives in the heartlands or works in the CBD.
Their promotions are consistently relevant, targeting day-to-day needs of ordinary Singaporeans—from young couples and working professionals to families with growing children and even the elderly looking for savings on nutritious ingredients.
The fresh produce they bring in is not only diverse in origin but also regularly restocked, ensuring freshness. Moreover, by offering seasonal items from places like the USA, Australia, New Zealand, China, and Vietnam, they bring the world’s best to local kitchens.
For Link Rewards members, there’s also the added benefit of ongoing discounts, points accumulation, and members-only exclusives. It’s an ecosystem designed for long-term savings and smart grocery planning.
In conclusion, the NTUC FairPrice Fresh Buys Weekly Promotion from 19 to 25 June 2025 is more than just another supermarket sale. It’s a thoughtfully curated opportunity for savvy shoppers to enjoy premium produce at affordable prices. Whether you are feeding a family or preparing for an event, this promotion provides the quality and value that makes every trip to FairPrice worthwhile.
Promotional/Event Details:
Date: 19-25 June 2025
Time: All day during store operating hours
Venue: All NTUC FairPrice outlets islandwide in Singapore
Link: https://www.fairprice.com.sg/
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