If anyone in Singapore is looking to restock their freezer or prepare a sumptuous seafood meal without burning a hole in their pocket, Sheng Siong’s One-Day Fresh Seafood Promotion on 17 April 2025 might just be the catch of the day—literally.
Seafood lovers in Singapore will be pleased to know that Sheng Siong is rolling out a curated list of unbeatable deals on a wide selection of both fresh and frozen seafood items. With prices slashed significantly for just one day, this is the kind of sale that deserves a spot on your calendar.
This isn’t just your everyday seafood promotion—this is a rare chance to grab premium fish cuts and seafood varieties at prices that are usually seen only at wholesale markets. Whether someone is cooking up a family feast, stocking up for the week, or just enjoys fresh produce at wallet-friendly prices, this promotion is certainly worth diving into.
Why this seafood sale is worth the trip
Firstly, fresh seafood doesn’t usually come cheap in Singapore. Quality options like threadfin, salmon, and Spanish mackerel often carry a higher price tag at most supermarkets or wet markets. For Sheng Siong to offer such a range—whole fish and premium meat cuts included—at these promotional prices is impressive, especially in a time where food costs are generally on the rise.
Let’s take the fresh whole seabass (L), for example. It’s going for just $10.99/kg, down from the usual $20 or more one might pay elsewhere. For those who prefer filleted fish for easy cooking, the seabass meat is also available at a competitive $20.90/kg.
Need something for a grill or a family steamboat dinner? The fresh whole Spanish mackerel at $13.80/kg is an excellent pick, and if someone prefers boneless meat cuts, there’s also Spanish mackerel meat at $23.90/kg. Both options are versatile, flavourful, and beloved in local kitchens for stir-fries, curries, or even grilling.
High-value choices for discerning palates
For those with a more refined seafood preference, salmon is featured prominently in this promotion. A fresh whole salmon is going at $16.80/kg, while salmon meat is available for $35.50/kg. These prices are especially appealing when compared to typical rates at premium grocers in Singapore.
Even more exciting is the inclusion of fresh threadfin, a popular choice among parents and home cooks due to its soft texture and low bone count—ideal for children and the elderly. A fresh whole threadfin is priced at $26.80/kg, and the meat is available at $43.90/kg. If anyone’s looking for a nutritious addition to congee or home-cooked meals, this is an opportunity to stock up.
One of the more unique offerings in this sale is the fresh golden sea cucumber at $8.80/tray. Sea cucumber is not just prized for its texture but is also regarded as a health-boosting delicacy in Chinese cuisine. It’s quite rare to find them offered so affordably, making this a great chance to try something new or stock up for a special occasion.
Variety for all tastes and budgets
Sheng Siong hasn’t left out more budget-friendly or frozen seafood items either. For example, the frozen whole seabass (750/850g) is available at $11.99 for 2, a great bargain for anyone wanting good fish on standby in their freezer.
Those seeking variety can also consider:
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FT Golden Pomfret at $5.50 for 2
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FT Atlantic Saba Mackerel at $8.50 for 2
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FT Yellow Croaker (300/400g) at $7.50 for 2
There’s even the classic fresh black pomfret priced at $11.80/kg, which is ideal for steaming or pan-frying.
And let’s not forget the fresh flower crab at $18.99/kg, perfect for that rich crab bee hoon or spicy chilli crab dish. These are the kinds of picks that help one create restaurant-level meals at home without the heavy bill that usually comes with them.
Why they should not miss this
This is a one-day-only sale, and as Sheng Siong always states, it’s while stocks last. That means once it’s gone, it’s gone. Seafood in Singapore, especially of this calibre and variety, doesn’t often go for these prices—and certainly not all in one place, on the same day.
For busy households and home cooks, buying in bulk at a discount makes both financial and practical sense. Many of the options in this promotion are great for meal prepping, freezing, or quick weekday dinners. And with the quality of seafood being fresh or well-packaged frozen, the taste and nutritional value are not compromised either.
Sheng Siong’s commitment to keeping things affordable for the everyday Singaporean family is what continues to make them a go-to destination for groceries. They understand the value of a good bargain, and their regular themed promotions are a testament to that.
This 17 April 2025 seafood sale is more than just a discount—it’s a reason to plan dinner around high-quality ingredients without guilt. It’s an invitation for families to gather, home chefs to experiment, and savvy shoppers to feel like they’ve struck gold in the seafood aisle.
Whether someone’s stocking up for upcoming festivities, trying out new recipes, or just feeding the family on a budget, this is one event not to miss. Make a trip early to Sheng Siong on 17 April 2025 and bring home more for less—while stocks last.
Source:
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Promotional/Event Details:
Date: 17 April 2025
Time: All day, while stocks last
Venue: Sheng Siong Supermarkets across Singapore

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