When it comes to scoring great deals on fresh produce in Singapore, savvy shoppers know there’s one name they can always count on—Sheng Siong. For just two days only, from 13 to 14 April 2025, they are launching a Fresh Seafood Promotion that promises to be one of the best seafood bargains this season. With discounts as deep as 50% off on selected items, this is a sale worth planning for.
Whether you’re stocking up for family meals, preparing for a gathering, or just looking for a more affordable way to enjoy your favourite seafood dishes, this Sheng Siong promotion is tailored to meet those needs. Let’s dive into why this is a great opportunity—and why seafood lovers across Singapore should mark their calendars.
What Makes This Deal So Good?
Sheng Siong’s seafood promotions are not new to regular shoppers. However, what sets this particular sale apart is the focus on freshness and value. In an era where prices of groceries continue to rise, a 2-day chance to grab premium seafood at half price is too good to ignore.
Why is this worth the trip?
Because unlike many supermarket promotions that come with long terms and hidden catches, this event is straightforward: walk in, pick your seafood, and enjoy generous savings. Whether you’re craving salmon fillets for a health-conscious dinner or looking for prawns to impress your guests at a barbecue, this promotion caters to different tastes, cooking styles, and budgets.
What’s On Offer?
While the exact offerings might differ slightly between outlets, here’s what shoppers can typically expect during this promotion:
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Fresh Salmon Fillets – A household favourite that’s rich in Omega-3. These fillets are perfect for grilling, pan-searing, or even preparing sashimi-style.
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Whole Seabass – An ideal choice for traditional steamed fish dishes with ginger and soy sauce.
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Mackerel Fillets – Known for their rich flavour, they’re great for frying or making spicy curries.
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Prawns and Shrimps – Versatile and popular, these can go into stir-fries, noodles, or on the grill.
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Squid and Cuttlefish – Whether deep-fried or stir-fried, they’re a great addition to any seafood platter.
There’s something for everyone, whether you’re feeding a family, meal-prepping for the week, or planning a seafood feast with friends.
Available at All Sheng Siong Outlets
One of the best parts of this sale is that it’s happening at all Sheng Siong stores islandwide. That means there’s likely one conveniently located near you. No need to drive across town or brave long queues at only select branches—simply head to your nearest outlet.
Need help finding the closest Sheng Siong? Use their Store Locator to plan your visit.
Just remember: it’s only valid on 13 and 14 April 2025, and only while stocks last. So once the shelves are cleared, that’s it.
Tips to Maximise Your Shopping Experience
Sheng Siong seafood promotions are popular for a reason—quality and affordability don’t often come together in such generous proportions. That said, here are a few helpful tips to make the most out of this event:
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Plan Ahead
Think about the meals you’d like to prepare over the coming days. Would you prefer grilled fish or hearty seafood soup? A shopping list can keep you focused and help avoid overspending. -
Shop Early
Some of the most sought-after seafood items will likely sell out within the first few hours. Get to the store when it opens to enjoy the widest selection. -
Check for Freshness
Sheng Siong is known for their quality, but it always helps to do a quick visual check—look for clear eyes in fish, firm textures in fillets, and fresh scent indicators. -
Have Proper Storage Ready
If you’re buying in bulk, consider bringing a cooler bag or ice packs to keep everything fresh on your way home, especially if you’re making multiple stops.
Why Singaporeans Love Sheng Siong
Founded in 1985, Sheng Siong has grown from a humble provision shop into one of Singapore’s largest and most trusted supermarket chains. They’re known for competitive prices, fresh produce, and a strong focus on value-driven promotions.
Their seafood section has always been one of their strongest areas. With in-house fishmongers and dedicated chiller sections, they deliver freshness without the premium markup you’d find in boutique seafood markets.
Promotions like this are part of how they consistently meet the daily needs of Singaporean families. Instead of having to wait for festive sales or year-end clearance events, shoppers get access to serious value all year round.
Great for Families, Home Cooks, and Entertainers
Whether you’re a home cook perfecting your sambal squid recipe or a parent preparing nutritious dinners for your children, seafood is a protein-packed, healthy option. But buying quality seafood regularly can stretch the grocery bill. That’s why this limited-time promotion is especially appealing.
Entertainers too—those planning dinners or weekend gatherings—will benefit from the variety on offer. Prawns, squid, and fish fillets all make for easy, crowd-pleasing dishes, and with savings up to 50%, you can create restaurant-quality meals at home for less.
A Sale Not to Be Missed
Sheng Siong’s 2-day Fresh Seafood Promotion is more than just a supermarket sale—it’s an opportunity to shop smarter, eat better, and stretch your dollar further. For two days only, you have access to premium seafood items at wallet-friendly prices across all outlets in Singapore.
So if you’ve been waiting for the right time to restock your freezer or treat yourself to a seafood feast, this is it. Make a note of the dates, check out your nearest Sheng Siong outlet, and enjoy one of the most practical and rewarding promotions this April.
Promotional/Event Details:
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Date: 13-14 April 2025
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Time: During store operating hours (varies by outlet)
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Venue: All Sheng Siong outlets across Singapore
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Store Locator: https://corporate.shengsiong.com.sg/store-locator/
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