Parents in Singapore, it’s that time again! Sheng Siong is back with their highly anticipated Baby Fair, running from 12 to 25 September 2025, bringing an exciting array of discounts on baby essentials. From milk powder to diapers, wipes, baby food, and health essentials, this fair is a golden opportunity for parents to stock up on trusted brands without breaking the bank.
For busy parents juggling work, household responsibilities, and the never-ending list of baby needs, events like the Sheng Siong Baby Fair are a lifesaver. The fair offers everything parents might need for their little ones, all in one convenient place. Whether it’s meal time, diaper changes, or keeping your baby comfortable and healthy, Sheng Siong has lined up some of the best deals to ensure parents can save while keeping quality high.
Why this Baby Fair is worth visiting
Shopping for baby products can quickly add up. Premium milk powder, organic baby food, or high-quality diapers are not cheap, and when parents buy in small quantities, the costs can stack up fast. The Sheng Siong Baby Fair allows parents to purchase these essentials at attractive prices, making it easier to manage a family budget. They are also offering exclusive promotions that cannot be found in regular stores or online, giving shoppers a unique chance to get more for less.
Milk Powder and Baby Food – Grow Healthily
Nutrition is always a top priority for babies, and Sheng Siong’s Baby Fair ensures parents can secure the best for their children at affordable prices. There are multiple offers on popular milk powder brands, including Enfagrow A+ Growing Up Milk at $91.60, Aptamil Gold Growing Up Milk at $41.20, and Friso Gold Stage 3/4 Growing Up Milk at $151.00.
For those looking to stock up on baby food and snacks, there are enticing deals such as Heinz Baby Food (Assorted Flavours) at $4.80 for 2, Want Want Baby Bites at $5.60 for 2, Gerber Graduates Puffs at $11.95 for 3, and Little Blossom Organic Baby Brown Rice Puffs at $15.00 for 3. These are perfect for parents wanting to introduce varied, wholesome options to their baby’s diet while enjoying cost savings.
Diapers and Baby Pants – Soft, Dry, and Comfortable
A dry baby is a happy baby, and a happy baby means more peace for parents. The Sheng Siong Baby Fair includes excellent deals on diapers and baby pants. Essentials such as MamyPoko Standard Pants at $14.40 per pack, Merries Diapers from $40.15 to $46.75 for 2 packs, Huggies Platinum Pants at $32.20 for 2, and Drypers DryPantz / Wee Wee Dry at $22.95 for 2 packs are available. For exclusive options, parents can also check out Softess Classic Baby Pants at $25.95 for 2 packs, which are only available during the promotion.
Diapers are a recurring expense for any household with infants or toddlers, so grabbing these deals can significantly reduce weekly or monthly spending. With quality brands included, parents can ensure comfort and skin safety for their little ones without compromise.
Baby Health and Hygiene – Clean and Sanitised
Keeping babies clean and protected is crucial. The Baby Fair also features discounts on health and hygiene essentials. Parents can find items such as Kool Fever Children’s Cooling Pad at $8.90 for 2, Borsch Med Mosquito Repellent Patch at $10.80 for 2, Colgate Kids Toothbrush (2s) at $8.00, Pigeon Baby Liquid Cleanser Value Pack at $14.50, Angels Baby Wipes at $3.50 for 2, and Kodomo Baby Toiletries from $8.75 to $16.50.
These deals are particularly valuable in Singapore’s humid climate, where keeping babies comfortable, clean, and protected from insect bites is essential. The Sheng Siong Baby Fair ensures parents have access to trusted brands that support baby health and hygiene, while still being affordable.
How It Works – Redeeming the Deals
Participating in the Baby Fair is simple. Shoppers just need to visit Sheng Siong outlets during the promotion period. Be aware that purchases are generally limited to 3 items per customer per transaction, unless otherwise stated. This policy helps ensure that more families can benefit from the discounted prices and exclusive deals, without the worry of products selling out too quickly.
Where and When
The promotion runs from 12 September 2025 to 25 September 2025, across all participating Sheng Siong outlets in Singapore. This wide coverage makes it convenient for families to find an outlet nearby and shop without hassle. Whether parents are near the city centre or the suburbs, they can easily access these bargains.
Why You Shouldn’t Miss This
There are several reasons why the Sheng Siong Baby Fair is a must-visit for parents. First, it’s an opportunity to save significantly on items that families need every day. Second, the fair brings together a range of reputable brands in one place, which saves time and effort compared to shopping at multiple stores. Third, some items are exclusive to this promotion, meaning parents can find deals that they won’t see elsewhere.
Beyond the savings, the Baby Fair is also an opportunity to explore new baby products. Parents may discover organic options, premium brands, or innovative baby health products that could make a real difference in daily routines. It’s also a chance to stock up ahead of time, ensuring that babies are never without essential supplies, particularly as Singapore families often find themselves in a fast-paced lifestyle.
Tips for Shoppers
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Plan ahead: Make a list of what your baby truly needs to avoid overspending.
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Compare prices: While the Baby Fair offers great deals, knowing the usual retail prices helps gauge the real savings.
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Check stock limits: With limits in place, it’s best to shop early to ensure popular items are available.
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Visit multiple outlets if convenient: Some exclusive items might be available in certain locations only.
Conclusion
In short, the Sheng Siong Baby Fair is the perfect time for parents to get quality baby essentials at reduced prices. From nutritious milk powder and healthy snacks to reliable diapers and hygiene products, this fair makes it easier for parents to care for their babies while keeping spending in check. With exclusive items, limited-time deals, and widespread availability across Singapore, this promotion is set to benefit families across the island.
Mark your calendars for 12 to 25 September 2025, gather your shopping list, and head to the nearest Sheng Siong outlet. This is one of those events where planning ahead can lead to substantial savings and a stress-free shopping experience. Don’t miss out!
Promotional/Event Details:
Date: 12-25 September 2025
Time: Store operating hours (varies by location)
Venue: All participating Sheng Siong outlets, Singapore
Find Your Nearest Sheng Siong Store: Sheng Siong Store Location

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