Spring has arrived in Singapore, and there’s no better way to welcome the season than with a food festival inspired by Japan’s iconic cherry blossoms. Isetan Singapore is bringing an authentic taste of Japan to the heart of the city with the Sakura Matsuri Food Festival, happening from 11-23 March 2025 at NEX Atrium L1. If you are a fan of Japanese cuisine, this is a must-visit event that will take your taste buds on a delightful journey.
A Taste of Japan Under the Cherry Blossoms
Japan is famous for its cherry blossoms, and with that comes the much-loved Sakura Matsuri, a festival that celebrates the beauty of these fleeting flowers. This year, Isetan Singapore is recreating that magic by offering an incredible selection of Japanese delicacies, featuring everything from succulent wagyu beef to steaming bowls of authentic ramen.
Picture yourself strolling through an indoor festival that transports you straight to the streets of Tokyo, where the irresistible aroma of grilled meats, freshly made sushi, and sweet Japanese desserts fill the air. Whether you are a seasoned Japanophile or someone looking to try new and exciting flavours, this event has something for everyone.
Why You Shouldn’t Miss This Event
- Indulge in Premium Wagyu Dishes
If you have a weakness for wagyu beef, then get ready to satisfy your cravings. The festival showcases some of the finest wagyu offerings, including wagyu skewers, grilled wagyu, and even wagyu sushi. Known for its exceptional marbling and melt-in-your-mouth texture, wagyu is a true delicacy that is best enjoyed fresh from the grill. - Authentic Ramen Extravaganza
There’s nothing quite like a steaming hot bowl of ramen, especially when it’s made by expert Japanese chefs. The festival will feature different styles of ramen, from rich tonkotsu broth to the lighter yet flavourful shoyu-based versions. Whether you prefer a creamy, savoury broth or a spicy miso-infused delight, there will be plenty of choices to satisfy your ramen cravings. - Japanese Street Food Galore
Beyond wagyu and ramen, expect a wide variety of Japanese street food that is both delicious and fun to eat. Look out for favourites like takoyaki (octopus balls), okonomiyaki (Japanese savoury pancakes), yakitori (grilled skewers), and tempura. These classic dishes are perfect for sharing and give you a true taste of Japan’s bustling food scene. - Traditional and Modern Japanese Sweets
No Japanese festival is complete without an array of sweets, and Sakura Matsuri is no exception. Indulge in treats like mochi, dorayaki, taiyaki, and sakura-themed desserts that are as visually stunning as they are delicious. If you have a sweet tooth, this will be your chance to try some of the most famous Japanese confections right here in Singapore. - Japanese Beverages and Sake Tasting
To complete the experience, don’t forget to check out the selection of Japanese beverages available. Whether you’re in the mood for matcha lattes, bottled milk teas, or premium Japanese sake, there’s something for everyone. If you enjoy Japanese alcohol, you might want to take part in the sake tasting sessions, where you can discover a variety of flavours from different regions of Japan. - Exclusive Festival Deals and Discounts
Beyond the amazing food, visitors can also enjoy exclusive promotions on Japanese snacks, sauces, and specialty ingredients. If you love Japanese cuisine, this is the perfect opportunity to stock up on authentic ingredients to recreate your favourite dishes at home.
The Perfect Weekend Outing
The Sakura Matsuri Food Festival is more than just a food event—it’s a cultural experience that transports you straight to Japan without leaving Singapore. Whether you’re going with family, friends, or even on a solo food adventure, this festival promises a fun and memorable time.
This is the ideal weekend activity for food lovers, and since it runs for nearly two weeks, you can drop by multiple times to try different dishes. If you’re planning to visit, be sure to arrive early as some of the most popular food stalls might sell out quickly!
Plan Your Visit
Here’s everything you need to know before heading down:
Promotional/Event Details:
- Date: 11-23 March 2025
- Time: Mall Opening Hours
- Venue: NEX Atrium L1
Get ready to eat, drink, and celebrate Japanese culture at the Sakura Matsuri Food Festival. Whether you’re craving wagyu, ramen, or traditional sweets, there’s plenty to enjoy. Don’t miss out on this exciting event!

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