Looking for ways to save big on groceries this May? Here’s a deal that deserves a spot on every savvy shopper’s radar. From 1 to 4 May 2025, NTUC FairPrice is offering an exclusive promotion that gives NTUC Union members and Link members a whopping 50% discount on one of the most popular pantry essentials – FairPrice Thai Hom Mali Superior Fragrant Rice.
Yes, that’s right – this premium quality Thai fragrant rice, normally retailing at $15.10 per pack, will be available for just $7.55. But there’s a catch – and it’s a fair one. To enjoy this unbeatable deal, customers need to present either their NTUC Union card, Link card, or the FairPrice Group mobile app at the checkout counter.
Let’s take a closer look at why this deal is not just good but truly worth making a trip to FairPrice for.
Why This Promotion Deserves Your Attention
In Singapore, rice is a staple in almost every household. Whether it’s used in a humble plate of fried rice, a side dish to a home-cooked curry, or part of a nourishing porridge, rice is a daily essential. And among the varieties available, Thai Hom Mali Fragrant Rice has earned its place as a household favourite due to its aromatic, fluffy texture and versatility in both Asian and fusion cuisines.
Now, imagine cutting your cost in half on such a well-loved kitchen necessity. That’s a deal worth talking about.
FairPrice is essentially rewarding loyalty here. Those who’ve committed to being part of the NTUC Union or have joined the Link Rewards Programme get to enjoy massive savings. It’s not just a discount – it’s a thank-you gesture to the loyal customers who have supported their cooperative network.
The Value Behind the Deal
Let’s put the numbers into perspective. A 50% discount on a product that’s already competitively priced in the market translates into tangible savings. If a family consumes two to three packs of rice a month, that could mean over $20 in monthly savings, or more than $200 annually, just from one pantry item.
And while the deal is limited to two packs per member per day, it still allows you to plan your purchases over the four-day period. That’s eight packs at half price if you shop each day, bringing your total potential savings to $60.40 over the promotion period.
In times when the cost of living continues to rise, every dollar counts. This deal not only helps lighten the load on your grocery bill, but it’s also an excellent reminder of how being part of a membership programme like NTUC or Link can translate into real, everyday value.
About the Rice – Why Thai Hom Mali?
This isn’t just any rice. The FairPrice Thai Hom Mali Superior Fragrant Rice is well-known for its superior quality, fragrance, and texture. It’s the preferred choice for dishes that demand that authentic jasmine aroma and consistency.
Thai Hom Mali rice is cultivated in the heartlands of Thailand and certified by the Thai government for its origin and authenticity. It’s prized for its slightly sticky nature and soft texture once cooked, making it ideal for meals ranging from classic chicken rice to more exotic Thai dishes like green curry or pineapple fried rice.
Stocking up during this promotion means not just saving money but also bringing home a premium product that elevates daily meals.
Who Can Enjoy the Discount?
To enjoy this deal, customers must present one of the following at checkout:
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NTUC Union Membership Card
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Link Rewards Card
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FairPrice Group App (with membership linked)
These programmes are all about rewarding loyalty, and this deal is one way FairPrice is showing appreciation to their community. If you haven’t already signed up for these memberships, this might be a great time to consider doing so.
Both NTUC Union and Link Rewards also offer ongoing savings, vouchers, and early access to other promotions throughout the year. So, this rice deal is just the tip of the iceberg.
Tips for Making the Most of This Deal
Here are some tips to help you maximise the value of this promotion:
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Visit Early – As with most popular deals, early shoppers get the best pick. The promotion is only valid while stocks last, so heading to the store early in the day could help you avoid disappointment.
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Plan Ahead – If you know how much rice your household consumes each month, plan to spread your purchases across the four days. Bringing along a fellow NTUC or Link member in the household can also double the savings.
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Keep the App Handy – If you don’t want to carry around membership cards, the FairPrice Group app is a convenient alternative. Just flash it at checkout to redeem the offer.
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Check Store Availability – While most NTUC FairPrice outlets participate in these promotions, it’s always wise to check ahead with your nearest store or refer to their Facebook page for updates.
More Than Just Savings – Supporting a Local Institution
Shopping at NTUC FairPrice isn’t just about groceries – it’s about supporting a cooperative built by Singaporeans, for Singaporeans. FairPrice has always positioned themselves as more than just a supermarket. Their mission is to moderate the cost of living and ensure fair access to daily necessities for all Singaporeans.
So when a promotion like this comes around, it’s not just a good deal – it’s a reflection of their ongoing commitment to affordability and community support.
Final Thoughts – Why You Shouldn’t Miss This
In an age where prices seem to inch upwards every other month, promotions like these give consumers a reason to smile. They’re a timely reminder that good deals still exist, especially for those who know where to look.
This particular offer from FairPrice is a perfect blend of value, quality, and reward for loyalty. It’s practical, generous, and it caters to a basic household need.
If you’re already a member of NTUC or Link, it’s a no-brainer to head to your nearest FairPrice store between 1 to 4 May 2025 and stock up. And if you’re not a member yet, it might just be time to join and start reaping the benefits.
The rice will keep well, the savings will add up, and you’ll walk away with the satisfaction of having scored a truly worthwhile bargain.
Promotional/Event Details:
Date: 1-4 May 2025
Time: During FairPrice store operating hours
Venue: All participating NTUC FairPrice outlets islandwide in Singapore
More Info: Facebook Source

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