Mother’s Day is one of those moments in the year where many people start thinking less about themselves and more about how to make their mums feel appreciated. In Singapore, dining out has always been a popular way to celebrate, and Korean BBQ continues to be one of the most social and enjoyable food experiences for families. This year, there is a promotion that combines both celebration and value-for-money dining at a well-loved Korean BBQ spot right in the heart of Dhoby Ghaut.
Located at the School of the Arts (SOTA), Dhoby Ghaut, I’m Kim Korean BBQ is rolling out a Mother’s Day-themed promotion and giveaway that runs for the entire month of May 2026. It is not just another dining deal; it also includes a chance to win a free dinner buffet for a lucky pair, making it one of those promotions that adds a bit of excitement to an ordinary meal plan.
For those who are unfamiliar with I’m Kim Korean BBQ, it is known for its casual buffet-style Korean dining experience. Diners get access to a variety of marinated meats, hot dishes, and Korean favourites that can be grilled right at the table. The concept is simple but effective—good food, interactive dining, and a relaxed atmosphere that makes it suitable for family gatherings, especially during special occasions like Mother’s Day.
A Budget-Friendly Korean BBQ Experience in the City
In Singapore, dining out as a family can easily become expensive, especially when it involves buffet-style or Korean BBQ concepts. That is why promotions like this stand out. During the promotional period from 1 to 31 May 2026, lunch is priced at $15++ per person while dinner is at $25++ per person.
For a Korean BBQ buffet in a central location like Dhoby Ghaut, this pricing is considered quite accessible. It allows families, students, and working adults to enjoy a full Korean BBQ experience without overspending. The lunch option is especially attractive for those who want to enjoy a mid-day treat or perhaps celebrate Mother’s Day earlier in a quieter setting.
Dinner, on the other hand, is usually the more popular choice, especially for families who want a more complete celebration after work or school hours. The BBQ atmosphere in the evening tends to feel livelier, making it ideal for group dining and family bonding.
Mother’s Day Giveaway: A Simple but Exciting Chance to Win
What makes this promotion more interesting is the Mother’s Day giveaway attached to it. Diners are encouraged to like and share the promotion post to stand a chance to win a pair of dinner buffet meals. In simple terms, two people can enjoy a free BBQ dinner if selected as the winner.
The mechanics are straightforward, which makes it easy for anyone to participate. There is no complicated sign-up process, just engagement with the promotional post and a bit of luck involved. The winner will be selected on 8 May 2026, which means participants do not have to wait until the end of the month to find out the result.
For many people, giveaways like this add a little extra excitement to dining plans. Even if they do not win, they still get to enjoy reasonably priced buffet meals. But if luck is on their side, it turns into a fully paid dinner experience, which is always a pleasant surprise.
Why This Promotion Works for Families and Groups
What stands out about this campaign is how it aligns with real dining habits in Singapore. Many families prefer buffet dining when celebrating special occasions because it allows everyone to choose what they like. Korean BBQ in particular encourages interaction, as people grill food together at the table, making the meal feel more communal.
For Mother’s Day specifically, this setup works well. Instead of a formal restaurant meal, families can sit together, cook their own food, and enjoy a more relaxed environment. It is less about formality and more about shared experience, which often matters more than anything else during family celebrations.
Another advantage is the location. Being situated at School of the Arts in Dhoby Ghaut means it is centrally located and easily accessible via MRT. This makes it convenient for families coming from different parts of Singapore to meet in the middle without too much travel hassle.
Booking and Dining Conditions
To manage seating and ensure smooth operations, reservations are encouraged. Diners can book their seats by calling 6238 7218 or visiting their official page at https://kingdomfood.sg/im-kim-korean-bbq/.
There are also a few terms and conditions attached to the promotion, which are fairly standard for buffet deals:
- All guests must like and share the promotional post to enjoy the promotion.
- Dining time is limited to 90 minutes.
- A minimum of 2 paying guests is required for dine-in.
- The promotion is valid from 1 to 31 May 2026.
- It cannot be combined with other promotions, vouchers, or discounts.
- Splitting of bills is not allowed.
- Giveaway winners will be selected on 8 May 2026.
- Items shown in promotional materials represent dinner buffet selections.
These conditions help ensure that the promotion runs smoothly, especially during peak dining hours such as weekends and Mother’s Day week itself.
Why This Deal Is Worth Considering
From a practical point of view, this promotion offers three main benefits.
First, it provides affordable buffet pricing in a central location, which is not always easy to find in Singapore. Second, it adds an element of fun through the giveaway campaign, which gives diners something extra to look forward to. Third, it is designed around a meaningful occasion—Mother’s Day—which naturally encourages families to spend time together.
While many restaurants offer seasonal promotions, not all of them manage to combine affordability, accessibility, and engagement in one package. This is where I’m Kim Korean BBQ’s campaign stands out slightly more than usual.
For those who enjoy Korean BBQ, the variety of meats and side dishes ensures that there is something for everyone at the table. For those who are not frequent Korean food diners, this promotion also serves as a good introduction without a heavy financial commitment.
Final Thoughts
May is often a busy month for dining promotions in Singapore due to Mother’s Day, but not all deals are equally attractive. This one offers a balance of value and experience, especially for those looking to treat their mums without stretching the budget too far.
Even beyond Mother’s Day, the entire promotional period until the end of May 2026 gives plenty of flexibility for planning. Whether it is a weekend family meal, a casual gathering, or a special dinner celebration, the pricing and location make it quite convenient.
For anyone considering a Korean BBQ buffet experience in the city, this is one of those promotions that is worth keeping on the radar.
Promotional/Event Details
Date: 1 May 2026 – 31 May 2026
Time: Lunch & Dinner Service Hours (Lunch $15++ / Dinner $25++)
Venue: I’m Kim Korean BBQ, School of the Arts (Dhoby Ghaut) #01-04, Singapore
Reservation: 6238 7218
Website: https://kingdomfood.sg/im-kim-korean-bbq/
Giveaway Result Announcement: 8 May 2026
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