Singapore’s 60th birthday is being celebrated in a big way this year, and Lion Singapore is joining in the festivities with something truly exciting—an engaging Spot & Win Challenge coupled with irresistible discounts on their well-loved range of household and personal care products. If there was ever a time to stock up on trusted essentials while enjoying a bit of fun and the chance to walk away with some fabulous prizes, this is it.
Let’s explore why this deal is too good to pass up and how consumers in Singapore can take full advantage of what Lion Singapore has in store.
Celebrate SG60 with More Than Just Discounts
Lion Singapore has put together a delightful campaign that captures the spirit of celebration and community. Instead of just running a basic promotion, they are encouraging their followers to engage with them through a creative and interactive giveaway.
At the heart of this campaign is the SG60 Spot & Win Challenge. Participants are invited to count the number of hidden LION mascots and post their answers in the comments section of the designated Facebook post. Not only does this give fans an opportunity to test their observation skills, but it also gives them a chance to win a $100 LION Gift Set. A total of six lucky winners will be selected.
The mechanics are refreshingly simple. Here’s how one can enter:
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Follow Lion Singapore on Facebook and like the contest post.
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Comment on the post with the guessed number of hidden mascots and tag two friends.
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To improve chances, participants are encouraged to share the post on their own feed and tag Lion Singapore. Be sure the profile is set to public for visibility.
This makes the campaign not only easy to join, but also fun to share with family and friends—ideal for those looking to engage in some light-hearted digital entertainment while standing a real chance to win something valuable.
Why People Shouldn’t Miss This Deal
There are two strong reasons why anyone should seriously consider jumping onto this promotion.
1. Win Prizes Worth $600
Let’s face it—who doesn’t enjoy the thrill of winning something? Especially when it involves minimal effort and the reward is genuinely worth it. Lion Singapore is giving away $600 worth of prizes, which includes six sets of $100 LION Gift Sets. These are bound to include popular products from their top brands like Systema, Kodomo, Mama Lemon, TOP, Kirei Kirei, SunoHada, and Shokubutsu.
Whether one is a long-time fan of their products or has yet to try them, these sets offer a meaningful sampling of what makes Lion a staple in many Singaporean households.
2. Up to 60% OFF on Selected Products
If the contest isn’t enticing enough, there’s also the accompanying SG60 Sale, offering up to 60% off on selected LION products. For those unfamiliar, Lion Singapore carries some of the most trusted everyday care brands in the region. From children’s oral care to laundry detergents, their product range touches nearly every corner of the home.
These discounts are available at selected supermarkets and retail outlets, and shoppers are encouraged to check their local stores for availability. The discount is based on the usual selling price, and stocks are limited—so it’s best not to wait too long.
This offer presents a golden opportunity to stock up on essentials at reduced prices, helping families stretch their household budgets while ensuring quality care for their loved ones.
Products Worth Looking Out For
Here are just a few highlights of what could be included in the sale or giveaway bundles, based on Lion Singapore’s top-selling brands:
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Systema Toothpaste and Toothbrushes: Known for advanced gum care and ultra-fine bristles, these are perfect for maintaining oral hygiene.
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Kodomo Children’s Toothpaste and Bath Products: A parent’s favourite for safe and gentle care for kids.
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TOP Detergent: Effective against tough stains, with anti-bacterial properties and great scent options.
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Mama Lemon Dishwashing Liquid: Gentle on hands but tough on grease, it’s a common sight in many local kitchens.
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Shokubutsu Body Foam: Plant-based and soothing for sensitive skin, ideal for daily family use.
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Kirei Kirei Hand Soap: Popular for hygiene-conscious households, especially after the pandemic.
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SunoHada Skin Care Range: Suitable for sensitive skin, and perfect for those looking for extra moisture or gentle cleansing.
Buying any of these during the SG60 promotion allows customers to enjoy significant savings on trusted brands they likely already use every day.
Great for Families, Friends, and Smart Shoppers
This promotion is more than just a commercial campaign—it’s a celebration of community. Singaporeans are known for their strong sense of national pride and family values, and this campaign embodies that spirit.
Whether one is entering the giveaway or simply heading to the nearest participating supermarket to make the most of the discounts, this promotion encourages families to shop smart together. Plus, involving friends by tagging them in the contest is a nice way to spread joy around.
With the cost of living constantly on the rise, promotions like these are incredibly helpful. They allow households to stock up on quality daily necessities at affordable prices, ensuring nobody has to compromise on hygiene or personal care.
Limited-Time Opportunity
This is not an open-ended deal. The campaign is valid now till 31 August 2025, which means there’s a clear window of time to participate and benefit.
To maximise the experience:
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Act early to enter the contest before the deadline.
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Visit retail stores soon to avoid missing out on the best discounted items (as availability and stocks will vary).
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Keep an eye on Lion Singapore’s Facebook page for future announcements or product highlights.
Whether one chooses to engage just for the prizes, or sees the chance to grab household essentials at a fraction of the cost, the campaign offers tangible value either way.
Promotional/Event Details:
Date: Now till 31 August 2025
Time: All day (Online giveaway and in-store promotions)
Venue: Online at Lion Singapore Facebook and selected supermarkets and retail outlets across Singapore
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