Toy enthusiasts, collectors, and anyone who enjoys a dash of whimsy are in for a delightful experience this month at VivoCity. POP MART Singapore has unveiled its limited-time LABUBU Mini Market, a pop-up store brimming with quirky collectibles, playful merchandise, and vibrant photo opportunities. Running only until 19 October 2025, this event is an unmissable stop for fans of LABUBU, THE MONSTERS, or simply anyone who enjoys immersive, colourful spaces perfect for social media-worthy shots.
Exclusive Collectibles and Merchandise
One of the biggest draws of the LABUBU Pop-Up Store is, of course, the exclusive merchandise. Located at VivoCity’s L1 East Court, the mini market features a wide variety of collectibles, plush toys, keychains, and boxed figurines. Many of these items are limited edition and only available at this pop-up, which makes the event a treasure trove for serious collectors.
From mischievous LABUBU figures to whimsical renditions of friends and companions, each piece is designed with intricate details that bring the characters to life. Even casual visitors will find themselves captivated by the playful charm and imagination that POP MART has infused into the collection. It’s worth noting that stock is limited, so enthusiasts are encouraged to make their way to the store early. Waiting until the last day may risk missing out on some of the most sought-after items.
Aside from collectibles, the pop-up also features quirky lifestyle merchandise and themed items. These range from tote bags and stationery to unique décor items that make perfect gifts or conversation starters at home or in the office. For anyone who appreciates design, fun, and originality, the LABUBU Mini Market offers plenty of inspiration and the opportunity to snag something truly unique.
Immersive Photo Opportunities
The experience goes beyond shopping. The Sky Park on Level 3 has been transformed into an interactive wonderland filled with larger-than-life LABUBU sculptures and colourful décor. It’s a space designed to delight visitors of all ages, encouraging them to engage, explore, and of course, snap countless photos.
Giant installations feature the beloved LABUBU characters in playful, sometimes food-themed settings. Imagine posing beside LABUBU peeking out of a noodle cup or wrapping their arms around a giant octopus snack. Each corner of the Sky Park has been thoughtfully decorated to provide striking, Instagram-worthy backdrops. Whether visitors are seasoned photographers or casual social media users, the space provides endless opportunities to capture memorable moments.
The décor itself is playful and immersive, making visitors feel as if they’ve stepped into a fantastical world. Bright colours, imaginative props, and larger-than-life sculptures combine to create an atmosphere that is both charming and fun. The Sky Park’s open-air environment adds a refreshing element, blending urban views with the playful interior of the pop-up. It’s not just a store; it’s an experience designed to leave a lasting impression.
How to Visit
Entry to the LABUBU Pop-Up Store is by online registration only. POP MART Singapore has made it clear that slots are limited and expected to fill up quickly. Fans and collectors are strongly encouraged to secure their registration early to avoid disappointment. Details for booking, including registration links and stock updates, are available via POP MART Singapore’s official channels.
Visitors can plan their trips according to available slots, ensuring a relaxed and enjoyable experience without the stress of waiting in line. With the event running until 19 October 2025, there is a window of opportunity, but due to the popularity of the collectibles and photo installations, early registration is advised.
Why You Should Visit
There are several reasons why the LABUBU Pop-Up Store is worth making time for. First, for collectors of designer toys, this is a rare chance to get hands-on access to limited-edition pieces that may not be available elsewhere. The exclusivity of the items adds an element of urgency and excitement, as each figure or merchandise piece carries a uniqueness that is hard to replicate.
Second, the immersive décor and photo installations make the event appealing even for those who are not dedicated collectors. The interactive displays encourage playful engagement, making it a fun outing for families, friends, and social media enthusiasts. The creative setups also offer a perfect excuse to explore photography, experiment with angles, and capture memorable images in a lively, colourful environment.
Third, the pop-up is more than just a shopping trip. It’s a curated experience that blends art, design, and playful storytelling. Visitors can explore the personality of LABUBU and friends through the clever décor and thoughtful merchandising. For many, it’s a chance to step away from the usual shopping routine and immerse themselves in a whimsical world.
Finally, with the event conveniently located at VivoCity, one of Singapore’s most popular shopping destinations, visitors can easily combine the pop-up visit with other shopping, dining, or entertainment plans. This makes it an accessible and practical option for a day out, whether they are popping by for a quick visit or spending several hours exploring the different levels of the mall.
Tips for Visitors
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Ensure online registration is completed in advance to guarantee entry.
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Check POP MART Singapore channels regularly for updates on stock and event details.
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Arrive early to maximise shopping options and enjoy the photo installations before crowds build up.
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Allocate time to explore both the L1 East Court Mini Market and the Sky Park on Level 3 for the full experience.
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Consider visiting on weekdays if possible, as weekends may be busier due to higher footfall.
In summary, the LABUBU Pop-Up Store at VivoCity offers a rare combination of exclusive collectibles, creative merchandise, and immersive photo experiences. It caters to a wide audience, from serious collectors to casual visitors seeking fun and inspiration. The limited-time nature of the event, coupled with the unique merchandise and whimsical décor, makes it a must-visit for anyone looking for something playful, visually striking, and memorable.
Whether they are there for shopping, photography, or simply to enjoy the creativity and charm of the LABUBU universe, visitors will find plenty to engage with and enjoy. For fans of designer toys, pop culture enthusiasts, or anyone seeking a fun outing in Singapore, this pop-up store promises to deliver a delightful and unforgettable experience.
Promotional/Event Details:
Date: Now till 19 October 2025
Time: Check POP MART Singapore channels for online registration slots
Venue: LABUBU Mini Market, L1 East Court & Sky Park Level 3, VivoCity, 1 HarbourFront Walk, Singapore 098585
Registration: Entry by online registration only – details at POP MART Singapore
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