Father’s Day is just around the corner, and what better way to celebrate than by treating the most important man in your life to something truly flavourful? Bee Cheng Hiang, the name synonymous with quality bakkwa in Singapore, has cooked up a sizzling offer that’s hard to ignore. From now until 15 June 2025, they are giving everyone a mouth-watering reason to swing by their stores with an exclusive promotion that combines nostalgic flavours, gifting bonuses, and irresistible pricing.
For many Singaporeans, Bee Cheng Hiang isn’t just a shop—it’s a tradition. Whether it’s for Chinese New Year, a festive gathering, or simply a craving for smoky, savoury meat slices, their bakkwa holds a special place in local hearts. This time, they’re making Father’s Day extra special with the return of their all-time favourite Satay Coin, now available at an attractive promotional price of $18.80 for 300g (usual price $23.70). That’s nearly 20% off, and the value gets even better when considering what’s packed into these little nuggets of grilled goodness.
Why the Satay Coin Is Worth the Hype
The Satay Coin is not just a quirky name—it’s a flavour-packed snack that has become a fan favourite over the years. Imagine tender, chargrilled bakkwa infused with classic satay seasoning—smoky, nutty, just the right amount of sweet and spicy. It’s rich in aroma and crafted for bite-sized snacking, perfect for dads who love munching while watching a game or enjoying a beer.
Unlike ordinary bakkwa, the Satay Coin brings a nostalgic twist to a beloved product. It taps into the comforting flavour of satay without the skewers, peanut sauce, or mess. Each piece is individually packed with flavour, making it both a convenient and premium snack.
Let’s be honest—Father’s Day can be tough to shop for. But food? Food never disappoints. This is a gift that’ll tick all the boxes: it’s indulgent, delicious, thoughtful, and yes, wonderfully Singaporean.
Gifts That Add Even More Value
The deal doesn’t stop with the Satay Coin. Bee Cheng Hiang is sweetening the celebration with a special Gift-With-Purchase campaign.
Spend $50 in a single receipt and receive a complimentary pack of Bakkwa Bites—a delightful snack ideal for road trips, lunchboxes, or secret stashes in dad’s office drawer. These bites are small in size but huge on flavour, and they’re perfect for sharing or solo enjoyment.
Feeling more generous? Spend $88 or more, and the reward gets even better—take home a free box of Golden Salted Biscuits. These premium snacks are rich, crumbly, and buttery, with just the right hint of savoury charm to balance out any sweet cravings. It’s a luxe addition to any Father’s Day gift set, especially if dad is a snack connoisseur.
This bonus offer is available while stocks last, so early shoppers will have the best chance to grab these extras before they’re gone.
Perfect for Gifting or Sharing
What’s also worth highlighting is how perfect these products are for gifting. Bee Cheng Hiang’s packaging is always presentable, often gift-ready, and ideal for those who want to bring a touch of class to their celebrations without fuss.
Imagine walking into a family gathering and presenting your dad with a box filled with aromatic Satay Coin, crunchy biscuits, and a surprise pack of bakkwa bites. That’s a gift loaded with flavour and meaning—thoughtful, memorable, and most importantly, edible.
This deal is not only for fathers either. If there’s someone in your life who deserves a thoughtful and tasty gesture—an uncle, a mentor, or even your foodie friend—this promotion makes it easy to shop and impress.
A Taste of Heritage for Every Generation
One of the best things about Bee Cheng Hiang is how well it bridges generations. Older Singaporeans appreciate its history and consistency, while younger ones love the modern variations and the snackable formats like Satay Coin.
In a time when gift-giving can feel commercialised, this offer stands out by combining tradition with thoughtful value. The flavours are familiar, the quality is top-notch, and the overall experience is one that feels like a true celebration of Singaporean food culture.
Father’s Day is more than a calendar occasion—it’s an opportunity to show gratitude. And there’s something incredibly heartwarming about doing it through food, especially when the food in question is bakkwa that’s grilled to perfection.
Why Go for This Deal?
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It’s a Limited-Time Offer: The Satay Coin at $18.80 won’t be around forever. After 15 June 2025, it may be gone again, or back at full price.
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Free Gifts Add Real Value: The gifts are not generic freebies; they are thoughtful, high-quality snacks that complement the main product beautifully.
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Perfect for All Ages: Whether dad is in his 30s or 70s, good food never goes out of style.
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Convenient & Crowd-Pleasing: No need to guess clothing sizes or preferences—everyone loves tasty snacks.
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Made in Singapore: Buying from Bee Cheng Hiang supports a home-grown brand with a long-standing reputation for quality.
So, if you’re looking for a practical yet delightful way to honour the dads in your life this Father’s Day, this is the promotion to take advantage of. Pop into any Bee Cheng Hiang store, grab the Satay Coin at its discounted rate, top it off with some freebies, and walk away with a gift that’s guaranteed to make an impression.
Don’t wait till the shelves are cleared—these items are flying off faster than you can say “bakkwa.”
Promotional/Event Details:
Date: Now till 15 June 2025
Time: During store operating hours
Venue: All Bee Cheng Hiang outlets islandwide
More Details Here
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