Singapore’s 60th birthday is just around the corner, and what better way to celebrate than indulging in a beauty haul with generous discounts and free gifts? BeautyFresh, Singapore’s trusted online beauty retailer, is rolling out an irresistible SG60 Celebration Sale that will delight skincare and makeup lovers across the island.
From now till 13 August 2025, BeautyFresh is marking the nation’s milestone with up to 60% off on over 600 top-tier beauty products, along with complimentary gifts when shoppers pick up selected gift sets from much-loved brands like Biodance, Laneige, Chloé, Medicube, and many more.
This isn’t just another mid-year sale. It’s a patriotic, pampering spree packed with luxury brands at wallet-friendly prices. Here’s why this promotion deserves a spot in every Singaporean’s shopping calendar—and why beauty lovers should be paying close attention.
Why This Sale is Worth Your Attention
When it comes to curated beauty finds, BeautyFresh has earned a solid reputation for delivering luxury at competitive prices. With authentic products sourced directly from authorised distributors, they offer peace of mind to shoppers who value both quality and savings.
Now, pair that reliability with this limited-time SG60 campaign, and what results is a winning combination of steep markdowns, exclusive sets, and a treasure trove of beauty staples that won’t break the bank.
Let’s break down why it’s worth spending time (and perhaps your beauty budget) on this sale.
1. Up to 60% Off Over 600 Items
That’s not a typo. BeautyFresh is slashing prices by as much as 60% on over 600 products. Whether shoppers are hunting for skincare, fragrance, makeup, or body care, there’s something for everyone.
Think cult-favourite products like:
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Laneige Water Sleeping Mask – a saviour for dehydrated skin
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Chloé Signature Eau de Parfum – timeless fragrance with feminine flair
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Medicube Red Erasing Cream – popular among those battling acne scars
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Biodance Bio-Collagen Real Deep Mask – an intensive skin-reviving treatment
At these prices, it’s the perfect opportunity to restock daily essentials or splurge on something that has been sitting in the wishlist for too long.
2. Free Gifts with Selected Gift Sets
What’s better than scoring a great deal? Getting a little something extra, of course. As part of their SG60 celebration, BeautyFresh is sweetening the deal by throwing in free gifts when shoppers purchase selected gift sets.
These aren’t just token samples either—many of these sets come with deluxe-sized or full-sized gifts that make the purchase even more worthwhile. It’s the kind of added value that makes shopping feel like a celebration in itself.
Brands participating in this gift-with-purchase offer include:
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Biodance
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Laneige
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Medicube
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Chloé
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And other top-tier beauty favourites
Whether someone is treating themselves or buying gifts for others, this makes every checkout feel like a bonus.
3. Local Retailer, Nationwide Celebration
BeautyFresh is proudly homegrown, which makes this SG60 tie-in all the more meaningful. As Singapore celebrates its 60th birthday, supporting local retailers not only boosts the economy but also reflects a shared pride in homegrown excellence.
Moreover, BeautyFresh has been serving Singaporean shoppers with authentic, premium beauty brands since its founding, and its reputation for customer service and delivery efficiency speaks for itself. This sale is an extension of that relationship—more than a transaction, it’s a thank-you to their loyal customer base.
4. Shop from Home, Anytime
Convenience is another key highlight of this promotion. Shoppers can enjoy these deals from the comfort of their own homes, without dealing with crowded malls or long queues. Simply visit BeautyFresh SG60 Sale Collection and browse the SG60 range at their own pace.
The website is easy to navigate, mobile-friendly, and offers detailed product descriptions, so customers can make informed decisions without feeling rushed.
Also, with prompt delivery and secure payment methods, BeautyFresh continues to be one of the most trustworthy online platforms in Singapore’s beauty scene.
5. Limited Time – Don’t Wait Too Long
This promotion is only running till 13 August 2025, so shoppers need to act fast. While the discounts and free gifts are appealing enough, what adds urgency is the limited stock available on many of the bestsellers. Once they’re gone, they’re gone.
The beauty community knows a good deal when they see one, and traffic on BeautyFresh’s website is likely to spike during this period. Those who hesitate may find some of their favourites out of stock.
6. Perfect Time for Gifting and Self-Care
With National Day around the corner, this sale also presents the ideal opportunity to treat someone special—or oneself. Beauty products make fantastic gifts, and with gift sets already bundled and attractively priced, it removes all the guesswork.
For those working long hours, managing families, or juggling life in fast-paced Singapore, this promotion also serves as a gentle reminder to prioritise self-care. A new mask, a refreshing fragrance, or a skin-renewing serum might be just the thing needed to unwind and recharge.
Final Thoughts
In a landscape saturated with endless promotions and sales, BeautyFresh’s SG60 Celebration Sale stands out not only for its excellent deals and high-value freebies but also for what it represents—a celebration of beauty, resilience, and 60 years of Singaporean pride.
This promotion is more than just a sale. It’s a celebration of confidence, care, and taking the time to feel good. So, whether shoppers are stocking up on essentials or exploring new favourites, this is one sale that delivers on value, quality, and meaning.
Be sure to check out the full SG60 collection here: https://www.beautyfresh.com/collection/SG60
Promotional/Event Details:
Date: Now till 13 August 2025
Time: All-day, Online Access
Venue: BeautyFresh SG60 Collection Online Store

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