As the 11.11 shopping season draws near, FairPrice and Unity Singapore have rolled out one of their most exciting promotions of the year—an irresistible mix of Buy 1 Get 1 Free offers and discounts of up to 50% off across a wide range of everyday essentials. From skincare favourites and health supplements to breakfast staples and fine wine, this sale is a golden opportunity to stock up, save, and even discover new products you’ll love.
Running now till 12 November 2025, this limited-time promotion invites shoppers to grab their daily must-haves before the deals disappear. What makes this event particularly worthwhile is not just the savings, but the thoughtful variety of items included—spanning groceries, personal care, and wellness products that suit both family needs and personal indulgence.
Why This Sale Is Worth Your Time
FairPrice and Unity have become trusted names in Singapore for affordable quality, and this sale captures exactly that. With Buy 1 Get 1 Free offers and price cuts as deep as 50%, it’s the perfect moment to top up on essentials without straining your wallet.
In Singapore, where the cost of living can climb quite high, promotions like these genuinely make a difference. Rather than waiting for the big 11.11 online flash sales that come with long delivery times, you can enjoy these savings immediately—right in-store or via the FairPrice online platform.
Let’s take a closer look at what’s up for grabs and why these deals deserve a spot in your shopping basket.
Buy 1 Get 1 Free Highlights
1. Nissin Granola – Fruit (and More Flavours)
Granola fans are in for a treat. The Nissin Granola range makes breakfast both quick and nutritious. Whether you prefer it with milk, yoghurt, or straight out of the pack, the crunchy blend of oats and dried fruits keeps mornings simple yet satisfying.
Besides the fruity mix, shoppers can choose from several delicious flavours such as Matcha, Strawberry, Maple Syrup, and Chocolate Banana. These variations make it easy to rotate flavours and keep breakfast exciting. Stocking up now means you’ll always have a healthy option ready to go, especially during busy mornings.
2. Senka Perfect Whip Collagen In
For those who prioritise skincare, this Japanese beauty classic is a must-have. The Senka Perfect Whip Collagen In cleanser has been Japan’s top facial cleanser for an impressive 15 consecutive years. Its secret lies in its rich, whipped texture and the infusion of 60% beauty serum with collagen. This combination helps to firm, hydrate, and protect the skin while maintaining elasticity.
This is the ideal time to buy more than one tube, whether to gift to a loved one or keep a backup for your skincare routine. FairPrice also carries other variants such as Acne Care, Berry Bright, and Halal Beauty options, catering to different skin types and preferences.
3. Ocean Fresh Delite Frozen Bay Scallop
If you love cooking seafood dishes at home, these frozen bay scallops are a convenient option that doesn’t compromise on freshness. Perfect for stir-fries, pasta, or seafood chowder, they’re versatile and easy to prepare.
The Buy 1 Get 1 Free offer makes it an excellent value buy for home chefs who want to experiment with premium ingredients at half the usual price.
4. Neutrogena Hydro Boost Water Gel
This moisturiser is a cult favourite for a reason. The Neutrogena Hydro Boost Water Gel contains hyaluronic acid and a progressive release system that ensures hydration lasts throughout the day. It feels light, absorbs quickly, and keeps the skin supple—ideal for Singapore’s humid climate.
It’s a skincare essential that suits both morning and night routines, offering long-lasting moisture without the heavy feel of a cream. Getting one free when you buy one makes it a deal worth seizing.
5. Vina Maipo Red Wine – Cabernet Sauvignon
Wine lovers, take note. The Vina Maipo Classic Series Cabernet Sauvignon and its delightful variants such as Sauvignon Blanc and Syrah are also on promotion. Whether you’re planning a dinner party or looking to unwind after a long week, these Chilean wines deliver rich, balanced flavours that pair beautifully with a variety of meals.
At Buy 1 Get 1 Free, it’s the perfect excuse to restock your wine rack or prepare for upcoming festive gatherings.
6. Physiogel Calming Relief A.I. Cream
Sensitive skin can be difficult to manage, but Physiogel’s Calming Relief A.I. Cream offers a trusted solution. Formulated without preservatives, perfumes, or colourants, this cream soothes dryness, redness, and irritation. Its clinically proven formula strengthens and repairs the skin barrier, providing both immediate relief and long-term results.
Irish-made and dermatologist-recommended, this is an everyday essential for anyone seeking calm, nourished skin. With the Buy 1 Get 1 Free offer, it’s an excellent chance to save while stocking up for the months ahead.
Up to 50% Off Essentials
If you’re not after the 1-for-1 offers, FairPrice and Unity also have a host of wellness and healthcare items available at half price. Some of the standout deals include:
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Colgate Sensitive Pro-Relief Toothpaste – Complete Protection: $4.32 (was $8.64)
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Redoxon Vita Immune Vitamin C & 10 Minerals Effervescent: $7.90 (was $15.85)
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21st Century Prebiotic + Probiotics Capsules: $9.95 (was $19.90)
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Ocean Health Joint-RX UC-ll Formula: $26.20 (was $52.40)
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Kinohimitsu Detox Enzyme Drink: $27.45 (was $54.90)
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Blackmores Health Supplement – Multi Vitamins + Minerals: $31.00 (was $62.10)
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Shaklee Omega Guard: $35.40 (was $70.80)
With such steep savings, it’s a good time to replenish your home’s health essentials or try new supplements that support overall wellness.
Why You Shouldn’t Miss This
There’s something deeply satisfying about getting twice the value for your money, especially when the products on offer are things you already use or plan to try. This FairPrice and Unity promotion offers not only practical savings but also convenience. Rather than hopping between stores or waiting for parcels to arrive, you can head to your nearest FairPrice or Unity outlet and enjoy immediate access to these bargains.
The timing couldn’t be better either—this sale arrives just before the year-end festive season. Whether you’re preparing for gatherings, gifting skincare products, or planning healthier habits for the new year, this sale gives you the chance to get ahead without overspending.
FairPrice and Unity’s promotion demonstrates how big retail chains can still provide meaningful value for everyday consumers. So, whether you’re a skincare enthusiast, a health-conscious shopper, or someone simply looking to save more on daily necessities, this sale deserves a visit before it wraps up on 12 November 2025.
Promotional/Event Details:
Date: Now till 12 November 2025
Time: During operating hours of FairPrice and Unity outlets
Venue: Participating FairPrice and Unity stores across Singapore and online at https://www.fairprice.com.sg
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