If there’s one thing shoppers in Singapore love, it’s a good bargain—and when it comes to budget-friendly finds without compromising on quality, Prime Supermarket never disappoints. From now till 12 May 2025, they are offering a fantastic series of WOW!DEALS across a wide range of groceries, fresh produce, beverages, and even seafood. These deals aren’t just about saving a few cents; they’re serious value-for-money offers that make everyday grocery shopping a little more exciting and a lot more affordable.
As a third-party blogger dedicated to helping people sniff out the best sales and promotions in Singapore, this particular promotion is worth highlighting—not only because the discounts are substantial, but also because the products on offer are everyday essentials and family favourites. Whether someone is restocking their pantry, preparing for a barbecue, or simply wanting to stretch their dollar further, this sale is perfectly timed.
So what’s in store during Prime’s WOW!DEALS?
Let’s break it down—there are three major categories where these deals shine: Prepared Foods & Condiments, Fresh Fruits & Vegetables, and Premium Seafood.
1. Delicious Deals on Ready-to-Eat & Cooking Staples
If they enjoy Japanese flavours, Teriyaki Yakitori Chicken is now available at just $6.95 per pack (500g), marked down from the usual $12.15. That’s a hefty saving for a convenient and flavour-packed dish. Perfect for a quick weekday meal or for entertaining friends over dinner.
And for those who love creating authentic Asian meals at home, Lee Kum Kee’s Superior Light Soy Sauce is now going for only $5 for 2 bottles (500ml each)—a big dip from the usual $3.30 each. A pantry essential, this soy sauce is trusted for its rich taste and versatility.
Fancy a treat? Little Keefy Thai Milk Tea (280ml, Original or Green Tea) is going for $2.45 per bottle, and with every purchase, they’ll throw in a free pack of Seaweed Cassava Chips (80g) worth $1.75. That’s the kind of bundle that makes snacking feel more rewarding.
Meanwhile, for the rice lovers (and let’s be honest, that’s most households in Singapore), the Golden Pineapple Japonica Rice (5kg) is reduced to $10.30, down from $12.80. Known for its fluffy texture and fragrant aroma, this is a great staple to stock up on while it’s discounted.
2. Fresh Produce That’s Air-Flown and Full of Flavour
One of the highlights of this WOW!DEALS campaign is the quality of fruits on offer. These aren’t just local fare—they’re air-flown premium imports from the USA, Thailand, and New Zealand.
For a sweet, tangy treat, USA Strawberries (250g) are just $4.90 per punnet. Fresh and juicy, these are great in desserts, breakfast bowls, or just enjoyed on their own.
But if they want something exotic and packed with vitamin C, the Zespri Supersized XXL Sungold Kiwis from New Zealand are available at a strikingly low $12.45 per box (usual price: $14.45). These kiwis are not just large—they’re known for their golden flesh and sweeter taste, making them perfect for fruit salads or smoothie bowls.
Also on offer: Fresh Coconuts from Thailand at only $2.45 each (usual $3.90). Hydrating and refreshing, they’re a healthy beverage alternative, particularly given Singapore’s hot weather.
Prefer something a little more tropical? R2E2 Mangoes from Thailand are priced at $3.95 for 2, previously sold at $3.00 each. That’s a true steal for anyone who enjoys a sweet mango fix.
3. Premium Seafood Without the Premium Price
Prime Supermarket is also known for offering great value on seafood, and this sale is no exception.
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Red Snapper has dropped from $2.15/100g to $1.46/100g—a significant discount on a fish that’s great for steaming or frying.
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Flower Crabs are now $1.69/100g (usual $1.99/100g), making it a great time to try out a spicy chilli crab recipe at home.
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Hybrid Grouper Fillets have also seen a price cut, now available at $5.69/100g, down from $6.99/100g.
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If they’re looking for a lean, mild fish, Sea Bream – L is also available at a new price of $1.39/100g, from $2.39/100g.
These seafood deals are perfect for anyone looking to prepare nutritious, home-cooked meals without spending a fortune.
Why Should People Not Miss This?
This promotion offers more than just affordable prices—it’s about value, freshness, and convenience. With rising costs of living, finding places that offer discounts on quality ingredients becomes essential. Prime Supermarket is not only delivering cost savings, but they’re also curating a range of popular and premium items that families genuinely use. It’s not a matter of buying something just because it’s cheap; it’s about buying something useful while it’s cheaper.
Moreover, unlike many sales that focus only on processed or lesser-known products, Prime’s WOW!DEALS include everyday essentials—rice, soy sauce, milk tea, fresh fruits, and seafood. These are items people would purchase anyway, but now they get to enjoy them at much better prices.
Another reason to make the trip is stock availability. These promotions are valid only while stocks last, and given the popularity of these brands and ingredients, it’s likely that the best items will go quickly. So don’t wait too long.
And finally, shopping at Prime Supermarket offers a more community-focused, local experience. With locations spread across Singapore, it’s convenient to drop by and pick up what’s needed without having to travel far or deal with massive crowds.
In Summary
This is one of those sales that is truly worth setting a reminder for. Whether they’re a home cook, health-conscious eater, or simply trying to make their weekly grocery haul more budget-friendly, Prime Supermarket’s WOW!DEALS will tick all the boxes.
It’s not every day that premium items like air-flown strawberries, superior soy sauce, and red snapper are offered at such competitive prices. It’s a great way to enjoy delicious meals, save money, and make shopping a little more exciting.
So if someone’s looking for deals that actually deliver, head over to Prime Supermarket before 12 May 2025—and make the most of these limited-time offers before they’re gone.
Promotional/Event Details:
Date: Now till 12 May 2025
Time: During Operating Hours (Check in-store for specific timings)
Venue: All Prime Supermarket outlets islandwide in Singapore
Source: Prime Supermarket WOW!DEALS Facebook Post
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