National Day is always an exciting period in Singapore, not only because of the festive celebrations but also because many well-known brands introduce exclusive promotions to thank their customers. This August, Sephora Singapore has joined the celebrations with a collection of attractive rewards that beauty lovers certainly would not want to overlook. Whether someone has been planning to replenish their favourite skincare essentials, discover a new fragrance, or finally purchase that makeup item sitting on their wishlist, this promotional campaign makes every dollar spent even more worthwhile.
Instead of offering just ordinary discounts, Sephora Singapore has prepared several limited-time rewards that combine beauty shopping with exclusive collectibles, nostalgic local treats and additional Beauty Pass benefits. From an adorable limited-edition enamel cup to complimentary canvas bags and candles, this National Day campaign brings together shopping and celebration in a way that feels uniquely Singaporean.
One of the biggest highlights is undoubtedly the exclusive Sephora x Maddie Enamel Cup. Designed with a Singapore-inspired theme, this collectible is available exclusively during the promotion period and is expected to be highly sought after by collectors and loyal Sephora shoppers alike.
Customers who spend at least $120 in a single transaction can redeem the enamel cup while stocks last. The qualifying purchase can be made through the Sephora Singapore online store, the Sephora mobile application, or at Sephora ION Orchard. Since each Beauty Pass member is limited to one redemption, shoppers planning a larger beauty haul may find this the perfect opportunity to maximise the value of their purchase.
Limited-edition merchandise from popular beauty retailers often disappears quickly, making this promotion even more appealing. Rather than buying beauty products at different times throughout the year, consolidating purchases during this campaign allows customers to receive an exclusive keepsake at no additional cost.
The National Day celebrations continue at Sephora ION Orchard, where shoppers can enjoy another delightful surprise over the festive weekend.
Anyone making any in-store purchase on 8 and 9 August will receive two complimentary nostalgic local snacks. It is a simple but thoughtful gesture that adds a little Singapore flavour to the shopping experience.
For many Singaporeans, childhood snacks bring back fond memories, making this promotion more than just another free gift. It creates a fun atmosphere that celebrates local heritage while customers browse the latest beauty launches and bestselling products.
There is another bonus available for Sephora app users visiting the ION Orchard outlet. By simply showing the Sephora app during their visit, shoppers can receive a 10% voucher, giving them even more value during their shopping trip.
This combination of complimentary snacks and shopping vouchers makes visiting the physical store especially worthwhile over the National Day weekend.
Perhaps one of the most creative parts of this campaign is Sephora Singapore’s Singapore Snack-Down event.
Instead of simply offering another purchase-based promotion, Sephora is inviting Beauty Pass members to participate in a nostalgic voting campaign through the Sephora app.
Participants can vote for their favourite childhood snacks from a selection of familiar local favourites including White Rabbit, Haw Flakes, Iced Gems, Ding Dang and several other classic treats that many Singaporeans grew up enjoying.
Every vote helps unlock exciting rewards.
Beauty Pass members who participate in their first vote will receive 58 Beauty Pass Points, giving them a useful boost towards future redemptions.
The rewards become even more attractive after that.
Participants can redeem a free Sephora Canvas Bag together with $10 off their in-app purchase by using the promotional code SNACKDOWN.
The campaign also introduces a fun competitive element. If the snack selected by the participant becomes the overall winner, they can redeem a complimentary Hush Lavender Candle using the promotional code HUSHSG58.
Rather than being just another sales event, the campaign encourages customers to participate in a community activity while enjoying additional benefits.
It is a refreshing way to celebrate National Day by combining local culture with beauty shopping, creating a memorable experience that goes beyond simply buying cosmetics.
Beauty enthusiasts who regularly shop at Sephora will likely find several reasons to make use of this promotion.
Firstly, many premium skincare, cosmetics, fragrances and haircare brands rarely come with complimentary gifts of this nature. Receiving exclusive merchandise simply for purchasing products that customers already intend to buy increases the overall value considerably.
Secondly, the Sephora x Maddie Enamel Cup is available only for a limited period and while stocks last. Exclusive collectibles like these often become memorable keepsakes because they are not available after the campaign concludes.
The Beauty Pass rewards also provide excellent added value. Whether it is earning extra points, receiving a complimentary canvas bag, or enjoying an additional $10 discount, members gain multiple benefits from participating in the campaign.
Those planning to refresh their skincare routine, prepare for upcoming festive occasions, or purchase gifts for family and friends may find August to be one of the best opportunities to shop.
The nostalgic Snack-Down campaign also offers something slightly different from traditional retail promotions. It encourages participation rather than simply rewarding spending, making customers feel involved in the National Day celebration itself.
Families and friends visiting Orchard Road during the holiday period may also enjoy stopping by Sephora ION Orchard to receive the complimentary local snacks while browsing the latest beauty collections.
Since several of the rewards are available only while stocks last, early shopping is highly recommended. Waiting until the final days of the campaign may result in some exclusive gifts no longer being available.
Customers should also remember that the enamel cup requires a minimum spend of $120 in a single transaction before delivery charges, while the complimentary snacks are available only for in-store purchases during the specified National Day weekend.
Those who have not yet joined the Sephora Beauty Pass programme may also wish to register before shopping in order to enjoy the available member-exclusive rewards and redemptions.
Overall, Sephora Singapore has created one of the more enjoyable National Day beauty promotions this year. Instead of focusing solely on discounts, they have introduced a campaign filled with exclusive merchandise, nostalgic experiences and additional member rewards that celebrate Singapore’s National Day in a creative and meaningful way.
For anyone already intending to purchase beauty products this month, this promotion offers excellent value. Between the limited-edition enamel cup, complimentary canvas bag, local snacks, Beauty Pass points, vouchers and possible candle redemption, shoppers have multiple opportunities to receive far more than just their beauty purchases.
If beauty shopping is already on the agenda this August, this National Day campaign is certainly worth considering before the promotional period comes to an end.
For more information, visit:
https://www.sephora.sg/
https://www.sephora.sg/pages/beauty-pass
Promotional/Event Details
Merchant: Sephora Singapore
Promotion: National Day Beauty Rewards Promotion
Date: 8–29 August 2026
Time: During normal operating hours (Online, App and Store Opening Hours)
Venue:
Promotional Highlights:
- Spend $120 in a single transaction to redeem a limited-edition Sephora x Maddie Enamel Cup (while stocks last).
- Any in-store purchase at Sephora ION Orchard on 8–9 August receives two complimentary local snacks.
- Flash the Sephora App at Sephora ION Orchard on 8–9 August to receive a 10% voucher.
- Vote in the Singapore Snack-Down campaign via the Sephora App.
- Receive 58 Beauty Pass Points after the first vote.
- Redeem a free Sephora Canvas Bag plus $10 off in-app using promo code SNACKDOWN.
- Redeem a complimentary Hush Lavender Candle using promo code HUSHSG58 if the selected snack wins.
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.