If there’s one thing that captures the heart of many Singaporeans, it’s the rich, creamy taste of durians – the King of Fruits. And for those who can’t resist the allure of a perfectly ripened Musang King or the luxurious depth of a Black Thorn durian, Sheng Siong Supermarket has just launched a deal that’s simply too good to miss. From 7 to 9 November 2025, durian lovers can head down to Sheng Siong at 7 Jurong West Ave 5 #01-01 to 08, Singapore 649486, for a limited-time offer that promises value, freshness, and that unmistakable durian indulgence.
They’re offering Musang King and Black Thorn durians for only $12 per kg, and here’s the real treat — for every 10kg purchased, shoppers will receive an additional 1kg absolutely free. For those who love to buy in bulk for family gatherings, festive treats, or to share with friends, this promotion couldn’t have come at a better time.
The Allure of Durian Season in Singapore
Durians hold a special place in Singapore’s food culture. Once the durian season hits, the streets come alive with the fragrance (or aroma, depending on who you ask) of freshly opened durians. People from all walks of life queue patiently for their favourite varieties, debating whether the Musang King or the Black Thorn reigns supreme. Sheng Siong’s latest promotion taps right into this local passion, giving durian fans an opportunity to enjoy premium-quality durians at one of the most competitive prices around.
Musang King and Black Thorn are not just any durians; they represent the very best of the fruit world. Musang King is famous for its creamy texture, deep yellow flesh, and balanced sweet-bitter flavour. It’s often considered the benchmark of durian perfection. On the other hand, Black Thorn, often regarded as the “jewel” of durians, offers an intense, custard-like texture with a strong, slightly fermented flavour profile that durian aficionados absolutely adore.
With prices of premium durians sometimes reaching $20–$25 per kg in other places, Sheng Siong’s $12 per kg offer is a rare find — a true bargain for those who appreciate quality without overspending.
Why This Deal Is Worth Your Time
When it comes to grocery shopping or fresh produce, Sheng Siong has long been one of Singapore’s trusted household names. They have built their reputation on offering quality products at competitive prices, and this durian promotion is a perfect reflection of that philosophy. The offer is not just about saving money; it’s about bringing people together to enjoy something that defines local taste and tradition.
There’s something uniquely Singaporean about enjoying durians with loved ones. Whether it’s cracking open the thorny shell after dinner or laughing together over whose fingers smell most of durian, it’s an experience that connects people. And when that experience comes with a great price tag, it’s even better.
By visiting Sheng Siong during this promotion, customers can enjoy several advantages:
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Unbeatable Price: At $12 per kg, this promotion beats most market rates for Musang King and Black Thorn.
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Free Bonus Kilos: Buying 10kg and getting 1kg free means additional savings and more durian for everyone to enjoy.
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Freshness Guaranteed: Sheng Siong takes pride in its supply chain, ensuring their durians are sourced fresh and sold at peak ripeness.
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Convenient Location: Located in the West, Sheng Siong at Jurong West is easily accessible for residents in the area.
Perfect for Sharing and Gifting
If you’re planning a small weekend get-together or a family dinner, this is the perfect chance to stock up on durians without stretching your budget. Imagine bringing home a few kilograms of fresh Musang King, pairing it with a pot of hot tea, and indulging in that creamy, bittersweet delight while chatting with family.
Durians also make for a thoughtful (and much appreciated) gift for relatives and close friends who share a love for this tropical fruit. With Sheng Siong’s generous offer, it’s possible to buy in bulk and spread the joy without worrying about cost.
A Local Favourite with a Trusted Name
For years, Sheng Siong has been the go-to destination for shoppers looking for both quality and affordability. Their fresh produce section is particularly popular, often featuring seasonal fruits and limited-time offers that draw in a loyal customer base. This durian deal continues that tradition of giving Singaporeans great value.
It’s clear that this promotion isn’t just about selling durians — it’s about celebrating local food culture. Sheng Siong understands that for many, durians are more than just a fruit; they’re part of their heritage and a source of communal joy.
Making the Most of This Limited-Time Offer
Since the promotion runs only from 7 to 9 November 2025, durian enthusiasts should plan ahead to avoid missing out. The best time to visit is usually early in the day, when supplies are freshest and crowds are smaller. Bring along reusable bags or containers, as durians can get heavy, especially when buying in bulk.
If you’re new to buying durians, here are a few simple tips to make your experience even better:
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Look for slightly cracked husks. These usually indicate ripeness.
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Give it a gentle shake. If you hear the seeds moving slightly inside, it’s a sign the durian is ready to eat.
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Smell the stem. The stronger the aroma, the more flavourful the flesh tends to be.
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Don’t rush the selection process. Take your time and pick the one that appeals to your taste preference.
Whether you’re a durian enthusiast or a casual fan, this is an opportunity that shouldn’t be missed. With prices this good and the quality guaranteed, it’s the perfect excuse to enjoy one of Singapore’s most iconic fruits to the fullest.
A Sweet Weekend in the West
The West side of Singapore is about to smell delicious this weekend. For those living nearby, Sheng Siong’s Jurong West branch will be buzzing with activity as durian lovers flock to grab their share of this limited-time deal. If you’re planning to explore new food spots or want to treat yourself to something indulgent, why not make this promotion part of your weekend plans?
After all, durians are meant to be shared, savoured, and celebrated. And with Sheng Siong’s unbeatable offer, there’s really no better time to do just that.
Promotional/Event Details:
Date: 7–9 November 2025
Time: During operating hours of Sheng Siong Supermarket
Venue: Sheng Siong Supermarket, 7 Jurong West Ave 5 #01-01 to 08, Singapore 649486
Source: Sheng Siong Facebook Page
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