Every year, Singaporeans come together in August to commemorate the nation’s birthday, and for 2025, IKEA Singapore is stepping up the celebrations in a way that feels both meaningful and wonderfully practical. From 7 to 11 August 2025, all three IKEA Singapore stores – Alexandra, Tampines, and Jurong – will be buzzing with SG60 festivities. Whether it’s picking up brilliant home bargains or enjoying a delightful day out with the family, there’s something here for every Singaporean household.
This year’s SG60 celebration at IKEA is not just about shopping – it’s about embracing the spirit of National Day in a warm, community-centred setting. Expect exclusive limited-time deals priced perfectly at $6 and $60 on a handpicked range of IKEA home favourites. These aren’t just clearance items or off-season stock – they’re practical and stylish essentials that many would love to bring into their homes. From plush towels to sleek cushion covers, elegant mirrors to functional chairs, there’s a little something for everyone to spruce up their living spaces without stretching their wallets.
What makes this promotion truly compelling is how IKEA has embedded the National Day theme into the heart of the celebration. The pricing – $6 and $60 – is not a random choice. It’s a nod to SG60, and it adds a meaningful layer to the offers. Shoppers can feel like they’re participating in something bigger than just a sale – they’re celebrating Singapore’s milestone with every purchase.
Beyond the shopping, families will find a delightful line-up of activities that transform an IKEA visit into a full-day experience. This year’s celebration embraces Singaporean culture and community spirit in the most charming ways imaginable. From otter-themed crafts (how adorably local is that?) to crayfish origami workshops, there’s plenty to keep young ones creatively engaged.
And let’s talk about the fun for the kids – children who arrive dressed in red and white (Singapore’s national colours) will receive free temporary tattoos, adding to the excitement of the day. It’s a small gesture, but it makes the experience extra special for families and shows how much IKEA values their community during this national occasion.
Live music is also part of the festivities. At IKEA’s Swedish Restaurant, visitors can enjoy live National Day song performances, bringing back the nostalgic favourites that resonate with Singaporeans across generations. Imagine tucking into a plate of local-inspired food while hearing familiar melodies that remind one of school celebrations and heartland carnivals – the atmosphere promises to be cosy, lively, and patriotic.
And speaking of food, IKEA Family members are in for an extra treat. As part of the SG60 promotion, members can indulge in specially curated local dishes at just $6 each. The selection is impressive – 6-piece chicken wings, crayfish with garlic sauce, petite durian cake, and even a set of 6 curry puffs from the Swedish Bistro. Each item adds a touch of local flavour and makes for a delightful dining experience that fits right into the celebration.
It’s worth highlighting that IKEA Family membership is free and comes with year-round perks. So, for those who haven’t signed up yet, this SG60 celebration is an ideal time to join and instantly enjoy member-exclusive dining deals and shopping discounts.
In many ways, IKEA has managed to blend practical shopping with the festive spirit of National Day in a way that feels natural and inclusive. This is not just about selling products – it’s about creating a space where Singaporeans can gather, celebrate, eat, and make memories. Whether one is heading down for the incredible $6 deals or simply planning a weekend outing with the kids, this is an event that ticks all the right boxes.
For those who have been thinking about revamping their homes, or maybe just adding a few touches of comfort or style, the $6 and $60 deals offer an excellent opportunity. Given IKEA’s consistent quality and design-forward products, even a $6 item can significantly enhance a home space. And if someone is planning a full refresh, the $60 selections could help anchor a new look affordably.
The timing of the event is also thoughtful – running across five days from 7 to 11 August 2025, which includes the National Day public holiday. This gives everyone ample time to visit without the need to rush or face weekend crowding. With three major IKEA locations involved – Alexandra, Tampines, and Jurong – accessibility is not an issue either. Whether one is in the west, east, or central parts of Singapore, there’s a store nearby ready to welcome them with activities and offers.
The SG60 IKEA promotion is an excellent example of how a brand can contribute meaningfully to a national celebration. It’s not just about business – it’s about being part of the community, supporting families, and celebrating what makes Singapore unique. There’s an underlying warmth to this campaign that goes beyond commerce, making it worth visiting even if one isn’t planning to shop.
To sum it up, here’s why one should make time to head down to IKEA from 7 to 11 August:
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Enjoy exclusive $6 and $60 home deals on stylish, useful IKEA favourites
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Experience festive fun with otter crafts, origami, and free tattoos for kids
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Relish in live National Day songs at IKEA Swedish Restaurant
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Indulge in delicious $6 local-inspired dishes, exclusive to IKEA Family members
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Create lasting memories with the family during this unique celebration
So whether one is a longtime IKEA fan or just looking for something meaningful to do over the National Day period, this promotion delivers on value, experience, and community.
Promotional/Event Details:
Date: 7–11 August 2025
Time: During regular store operating hours
Venue:
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IKEA Alexandra: 317 Alexandra Rd, Singapore 159965
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IKEA Tampines: 60 Tampines North Drive 2, Singapore 528764
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IKEA Jurong: 50 Jurong Gateway Road, #02-12/13/14 #03-15/16/17, #04-20/21/22 Jem, Singapore 608549

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