For beauty lovers in Singapore, there’s one sale that truly stands out this July—and that’s the Novela Singapore 7.7 Sale. Happening from 4 to 8 July 2025, this short but mighty promotional event brings with it a fantastic mix of storewide discounts, exclusive online deals, and tempting price tags that are hard to resist.
Whether someone is a long-time Novela shopper or completely new to the brand, this is the ideal time to stock up on luxury beauty essentials without breaking the bank. Novela Singapore is known for its high-quality range of premium beauty products from international labels—think skincare, cosmetics, fragrances, and beauty tools. And now, with prices slashed by up to 60% during this limited-time campaign, shoppers can indulge in their beauty routines while enjoying great savings.
Let’s unpack why this deal is worth diving into—and why savvy shoppers across Singapore should definitely take advantage of this promotion.
Why This 7.7 Sale is a Must-Visit
1. It’s Not Just Another Beauty Sale—It’s a Beauty Treasure Hunt
Many promotions offer simple markdowns, but Novela’s 7.7 Sale is much more strategic. They’ve included a wide variety of limited-time $77 deals, which means that premium beauty products that would normally cost significantly more can now be snapped up for an incredible flat rate. This gives beauty fans the opportunity to try something new without the hefty price tag.
If someone’s been eyeing a serum or foundation that’s usually beyond their budget, this sale is their best chance to finally take it home.
2. Exclusive Online Deal – $7 OFF with Minimum Spend
The savings are not only happening in stores. For those who prefer shopping from the comfort of home, Novela Singapore is offering $7 OFF with a minimum spend via their online platform—an exclusive deal available only during this promotional period.
With easy browsing, fast checkout, and doorstep delivery, shoppers can make the most of this online-exclusive offer while avoiding the crowds. This particular part of the promotion is especially helpful for busy professionals or those staying in who still want to take advantage of the sale.
They can shop directly via this link: https://bit.ly/3TTcI4W
3. Storewide Discounts up to 60% OFF – Time to Restock and Explore
Beyond the special $77 offers and online discount, the best part might just be the storewide savings of up to 60%. This includes skincare, cosmetics, perfumes, and beauty tools. From household names to cult-favourites, the sale includes brands that are trusted and loved by beauty enthusiasts around the globe.
Those who need to replenish their skincare stash—be it sunscreen, cleansers, moisturisers or serums—can do so while enjoying significant discounts. Makeup lovers looking for their next holy grail lipstick, eyeliner or foundation can find great options during this period too.
Fragrance fans? Novela’s curated fragrance section often features luxury scents from brands such as Dior, Gucci, and Chanel—and getting those at reduced prices is always a rare opportunity.
The Perfect Time to Plan Ahead
Although July might not feel like a big holiday shopping season, smart shoppers know that mid-year sales are the perfect time to prepare for the months ahead. Whether it’s early birthday gift shopping, stocking up for upcoming travel, or even getting ready for the year-end festivities—getting beauty products at a discount now means saving later.
This is also a great chance to buy beauty gift sets, skincare duos, and limited-edition bundles that can be kept for special occasions or shared with loved ones. And because the promotions are only available for five days, there’s no time to waste.
Convenience, Variety, and Genuine Products
Novela Singapore has made a name for themselves by offering authentic, imported products at competitive prices, and their online platform continues to grow in popularity. With this 7.7 Sale, they are once again affirming their commitment to giving shoppers excellent value while maintaining product quality and authenticity.
Whether someone prefers to shop online or visit the store, they can expect the same reliable service, genuine goods, and attractive prices. The online store also features clear product descriptions, real-time stock availability, and a smooth shopping experience—which adds further convenience for those browsing during the sale.
Make a Shopping List Beforehand
With limited-time deals and fast-moving inventory, it’s a smart move to plan purchases ahead. Shoppers should start by looking at what they need—perhaps a new toner or night cream—and what they want to try—maybe a highlighter or lipstick that’s been on their radar for months.
By doing a little prep work, they can head straight to those offers and maximise the benefits of the sale. The goal is to enjoy the experience of saving without overspending on impulse.
Final Thoughts – Why They Should Not Miss Out
The Novela Singapore 7.7 Sale is more than just a promotional event. It’s an opportunity to experience some of the most well-loved beauty products in the market—without the usual high prices. The combination of exclusive online offers, storewide discounts, and limited-time flat deals creates a well-rounded shopping experience for all types of beauty shoppers.
Whether someone is an experienced beauty buyer, a skincare beginner, or simply someone who enjoys the thrill of a good deal, this is one sale that ticks all the boxes.
From 4 to 8 July 2025, it’s time to shop smart, stock up, and indulge in products that bring joy and confidence—without the guilt of overspending.
Shop here: https://bit.ly/3TTcI4W
Terms & conditions apply. For more information, refer to their official Facebook post
Promotional/Event Details:
Date: 4–8 July 2025
Time: All day (online and selected in-store outlets)
Venue: Online at https://bit.ly/3TTcI4W and participating Novela outlets across Singapore
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