If there’s ever a time to renew or sign up for a POPULAR membership in Singapore, this is it. From 4 to 7 July 2025, POPULAR is giving a little something extra to sweeten the deal—something practical and stylish that goes beyond the typical discount. This July, those who sign up for or renew a 3-year POPULAR membership will receive a free everyday tote bag—but that’s not all. This exclusive promotion also unlocks full access to their coveted POPULAR Members Sale, featuring up to 20% off storewide.
Let’s explore why this is one promotion not to miss, especially if you’re a book lover, stationery enthusiast, or a savvy parent stocking up for the next school term.
Why Should You Pay Attention to This POPULAR Promotion?
It’s more than just a tote bag giveaway. This is a chance to maximise savings across one of Singapore’s most trusted bookstore chains while receiving exclusive member-only perks that last for three years.
The value of a POPULAR membership stretches far beyond the sign-up period. For just $30 (or $20 if you’re renewing), members are treated to year-round savings and a host of special privileges. From discounts on books and stationery to member-only sales, exclusive app deals, and even birthday month offers, the POPULAR membership is practically an essential for frequent shoppers.
And this July, the deal gets even better. With every new or renewed 3-year membership, you’ll walk away with a complimentary tote bag. It’s not just any bag—it’s a versatile, everyday item that suits book hauls, grocery runs, or even daily commuting. Functional and free—it’s the kind of bonus that feels genuinely rewarding.
The Tote Bag – More Than Just a Freebie
There’s something about receiving a free gift that makes any purchase feel more satisfying. In this case, the tote bag offers practicality for POPULAR’s regular clientele. Whether used to carry your new books, notebooks, or everyday essentials, it’s something that actually serves a purpose—unlike some typical promotional items that get stashed away and forgotten.
Also, given how environmentally conscious Singaporeans are becoming, having another reusable tote around is not only helpful but thoughtful. This isn’t just marketing fluff; it’s a real incentive that fits POPULAR’s audience.
POPULAR Member Sale – Up to 20% Off Storewide
Alongside the tote bag giveaway is the POPULAR Members Sale, happening at the same time. Members can enjoy discounts of up to 20% off across their stores. That means if you sign up or renew your membership between 4 and 7 July 2025, you can immediately begin saving.
This isn’t limited to books either. POPULAR carries a vast range of products including school supplies, office equipment, art materials, educational toys, and even electronic accessories. The savings add up quickly, especially for parents looking to prepare for the new academic term or for office workers restocking supplies.
Even more enticing is that members continue to enjoy 10% off storewide all year round, with special deals peppered throughout the calendar year—including 20% off during their birthday month. These recurring savings make the membership highly worthwhile.
A Closer Look at POPULAR Membership Perks
Let’s break down the key benefits of a POPULAR membership:
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10% Off All Year: Whether it’s mid-January or late September, members always enjoy a 10% discount in stores and online.
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20% Off During Birthday Month: A generous gift to help you treat yourself during your special month.
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Exclusive Deals: Members gain access to curated offers through the POPULAR mobile app and in-store promotions.
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POPCLUB Magazine: The membership includes a subscription to their member magazine, filled with articles, discounts, giveaways, and member exclusives.
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Early Sale Access: Get ahead of the crowd with early bird access to sales and promotions before the general public.
All of this comes for only $30 for new members or $20 for renewals—a relatively small cost for three years of ongoing savings and privileges.
Where Can You Sign Up?
It’s easy and hassle-free. Just drop by any POPULAR outlet in Singapore during the promotion period between 4 to 7 July 2025. Alternatively, those who prefer the convenience of digital transactions can apply or renew online via their official website.
Whether you’re visiting the store in-person or browsing online, the benefits kick in immediately upon membership activation. So, if you join during the promotional window, you not only walk away with your tote bag but also instant access to the Members Sale.
Why Singaporeans Love POPULAR
POPULAR has long been a household name in Singapore. Known for its vast collection of educational resources, best-selling books, school essentials, and stationery must-haves, it’s the go-to destination for many families, students, and professionals. Their outlets are conveniently located across the island, making accessibility a breeze.
Furthermore, their steady roll-out of promotions, seasonal sales, and loyalty rewards show their commitment to delivering value. This upcoming July promotion is a perfect example of how they reward loyal customers while also welcoming new ones.
Final Thoughts – Why You Should Not Miss This
In an age where every dollar counts, the POPULAR 3-year membership offers a brilliant return on investment. The July 2025 promotion adds an extra incentive with the free tote bag and immediate access to their Members Sale, making now the ideal time to join or renew.
Here’s a quick recap of what you get:
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Free everyday tote bag (while stocks last)
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Up to 20% off storewide during Members Sale
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10% off in-store and online, all year
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20% off during your birthday month
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Exclusive in-app and in-store deals
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Access to POPCLUB magazine and giveaways
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Early access to future sales and promotions
If you’re a regular POPULAR customer or someone who shops frequently for books and stationery, this membership will pay for itself multiple times over.
Make sure to visit your nearest POPULAR bookstore between 4 and 7 July 2025 or sign up online to enjoy these benefits while stocks last. Whether you’re preparing for the next school term, adding to your home library, or stocking up on office supplies, this deal delivers convenience, savings, and a touch of reward—all rolled into one membership.
Promotional/Event Details:
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Date: 4–7 July 2025 (Thursday to Sunday)
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Time: During POPULAR store operating hours
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Venue: All POPULAR outlets across Singapore
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Promotion: Sign up or renew a 3-year POPULAR membership to receive a free tote bag (while stocks last) and gain immediate access to the Members Sale with discounts of up to 20% storewide.
Find your nearest POPULAR outlet here: POPULAR Store Location
Sign up online here: POPULAR Membership

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