Durian fans, get ready to rejoice! Sheng Siong at Punggol Central is bringing a durian extravaganza to kickstart the New Year. Known as the “King of Fruits,” the Musang King (Mao Shan Wang) has always been a favourite among durian lovers, prized for its creamy, custard-like texture, rich bittersweet flavour, and vibrant yellow flesh. For two days only, this premium fruit is going for an unbeatable price, making it one of the most enticing durian deals you’ll find in Singapore.
The highlight of this promotion is simple: Musang King durians for just $5 per piece. Yes, you read that correctly – $5 for a fruit that usually commands a much higher price. For anyone who loves durian, this is a rare opportunity to enjoy top-quality Musang King without breaking the bank. It’s not just a treat for yourself; it’s perfect for sharing with family or friends and making the New Year celebrations even sweeter.
Sheng Siong is known for providing fresh, high-quality produce at affordable prices, and this promotion is no exception. The durians on offer are carefully selected to ensure they meet the brand’s standards for taste and texture. The creamy richness of Musang King makes it ideal for those who enjoy the traditional bittersweet taste, while the distinct aroma instantly signals the arrival of durian season. At just $5 each, indulging in this delicacy has never been easier or more affordable.
But there’s a small catch – and it’s one that durian enthusiasts should take seriously. The promotion is only available at Sheng Siong’s Punggol Central branch. Other outlets will not be offering this deal, so it’s important to plan your visit accordingly. The offer is valid while stocks last, and there is a strict limit of two durians per person. This ensures that as many shoppers as possible can enjoy the treat, but it also means that early birds have the best chance of securing their Musang King durians before they sell out.
In addition to the $5 Musang King, Sheng Siong is also running promotions on a variety of other durians available in the store. This makes it an excellent time to explore different durian varieties and maybe even discover a new favourite. Whether you’re a hardcore Musang King fan or someone who enjoys experimenting with other types, the store has something to satisfy your durian cravings.
There’s another reason why this promotion is worth visiting: the convenience and comfort of shopping at Sheng Siong Punggol Central. Located in a well-accessible area, the store offers a pleasant shopping environment, which is a bonus when you’re looking to pick up fresh produce and specialty items like durians. For families or groups, it’s easy to combine this durian run with a trip to nearby eateries or cafes in the Punggol area.
For those who have never tried Musang King before, this promotion is a perfect introduction. At $5 per piece, it’s an affordable way to experience one of the most celebrated durian varieties. The fruit’s unique flavour profile – rich, creamy, slightly bitter, and utterly decadent – has made it a favourite not just in Singapore, but across the region. It’s an indulgence that many durian lovers look forward to all year, so a promotion like this is truly a treat.
Planning ahead is key. Given that the promotion is only for two days – 4 and 5 January 2026 – and considering the popularity of Musang King, it’s advisable to head down early. Stocks are limited, and durian fans are known to queue up for quality fruits, especially at such unbeatable prices. Arriving early not only guarantees a higher chance of purchasing the durians but also avoids the disappointment of missing out.
Beyond just the price, there’s a joy in the experience itself. Visiting Sheng Siong during a special promotion like this is more than just shopping – it’s part of the festive spirit. You’ll find a buzz of excitement among shoppers, the anticipation of tasting a beloved fruit, and the satisfaction of scoring a fantastic deal. For many, these short-term promotions create memorable experiences, making it more than just a transaction. It’s a celebration of local culture, food, and community.
It’s also worth noting that promotions like these are rare, especially for the Musang King variety. In a typical week, a single Musang King durian could cost anywhere from $15 to $30, depending on size and quality. Sheng Siong’s $5 offer is a significant discount, making premium durians accessible to more people. For anyone who has been hesitant to splurge on this indulgence, this is the perfect opportunity to enjoy it without guilt.
For families looking to celebrate the New Year with a special treat, this promotion is ideal. Two pieces per person mean everyone can get their share, whether it’s to enjoy at home, during a family gathering, or even as a thoughtful gift for loved ones who appreciate high-quality fruit. The Musang King durian is always a crowd-pleaser, and at this price point, it’s an easy way to elevate any celebration.
Finally, a practical tip for shoppers: given the popularity of this deal, it’s recommended to check the store’s opening hours and plan your visit accordingly. Bring cash or cards for quick transactions, and consider visiting during off-peak hours if you want to avoid larger crowds. Remember, the quota is limited to two pieces per person, and once the durians are gone, they’re gone.
In summary, Sheng Siong Punggol Central’s $5 Musang King promotion is an unmissable opportunity for durian lovers and curious first-timers alike. With a rare price point, limited stock, and a festive atmosphere, it’s a promotion that promises both value and enjoyment. Don’t miss your chance to savour one of Singapore’s most beloved fruits while making your New Year celebrations extra special.
Promotional/Event Details:
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Date: 4-5 January 2026
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Time: During store operating hours
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Venue: Sheng Siong Supermarket, 301 Punggol Central, #01-01 Singapore 820301
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