If there’s one thing Singaporeans can agree on, it’s their love for good food—especially when it comes with a side of irresistible deals. And when that food is loaded with gooey, melty cheese? Even better. That’s exactly what Pizza Maru Singapore is offering from 4–10 August 2025 with their exciting SG60 Cheesy Stretch Challenge.
This isn’t just another pizza promotion. It’s an interactive, fun-filled opportunity to score some hefty discounts—all based on the length of your cheese pull. Yes, you read that right. If you’ve ever marvelled at how far that stretchy cheese can go from pizza to plate, now’s the time to turn that into savings of up to 60%.
Let’s dive into why this deal stands out, what you can expect, and why heading to any Pizza Maru outlet this August should absolutely be on your calendar.
What’s the SG60 Cheesy Stretch Challenge All About?
To celebrate Singapore’s 60th National Day in a way that’s both patriotic and mouthwateringly delicious, Pizza Maru is inviting diners to participate in their SG60 Cheesy Stretch Challenge. This challenge isn’t just for fun—it rewards participants with discounts depending on how far they can stretch the cheese from their pizza.
The concept is refreshingly simple yet wildly entertaining:
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Stretch 50cm of cheese and enjoy 10% off.
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Stretch 100cm to earn 20% off.
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Stretch 130cm? That gets you a whopping 50% off.
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And if you manage a seriously impressive 150cm cheese stretch, you’ll score the maximum reward of 60% off your bill.
This fun contest is available across all Pizza Maru outlets in Singapore, and it’s a great way to involve friends and family in a light-hearted food challenge while reaping some very real rewards.
Why You Should Take Up the Cheesy Stretch Challenge
1. It’s a Tasty Way to Save Big
Let’s be honest, dining out regularly in Singapore can get expensive, especially if you’re indulging in popular international chains. But with this promotion, you’re not only getting to enjoy authentic Korean-style pizza—you’re also getting rewarded for it. Depending on how well you perform in the challenge, you could slash your bill significantly.
2. It’s More Than Just Pizza—It’s an Experience
Pizza Maru isn’t your average pizza joint. Known for its Korean-inspired flavours, premium ingredients, and unique dough types (like green tea well-being dough), it delivers a blend of taste and texture that you won’t find anywhere else. The Cheesy Stretch Challenge makes the dining experience even more interactive and memorable. Whether you’re going with your family, partner, or group of friends, this gives you something fun to bond over.
3. It’s Perfect for Social Media Moments
We all know how popular food content is on social platforms, and this challenge practically begs to be filmed. In fact, Pizza Maru encourages it—diners are asked to film their cheese pull. It’s a great excuse to post a fun video on TikTok or Instagram and possibly go viral (or at the very least, make all your followers jealous). If you’ve been hunting for something new to post that goes beyond the typical cafe snaps, this is it.
4. A Celebration of Singaporean Spirit
The SG60 Cheesy Stretch Challenge aligns with Singapore’s 60th birthday celebrations, and there’s no better way to get into the festive mood than by enjoying a national celebration with food and fun. The creative campaign captures the uniquely Singaporean enthusiasm for communal dining, food challenges, and finding value in experiences.
5. No Catch, Just Fun
There’s no hidden requirement to spend a minimum amount or jump through hoops to participate. Just dine in at any of the participating outlets, order a cheesy pizza, stretch, film, and enjoy your discount. It’s one of the more straightforward promotions out there, and that kind of clarity is always appreciated.
Tips for Winning That 60% Off
Want to maximise your discount? Here are a few handy tips to make your cheese stretch as impressive as possible:
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Choose the right pizza: Go for a pizza with extra cheese or one that’s known for its cheesiness. Thin crusts often yield a better stretch.
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Stretch slowly: A quick pull may cause the cheese to snap. Gentle, gradual lifting can create longer stretches.
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Hold your camera steady: Since filming is encouraged, having someone record the attempt ensures you have proof of your success.
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Try multiple times: If your first attempt doesn’t hit the mark, there’s no harm in ordering another slice and giving it another shot—especially if you’re dining in a group.
Where to Join the Fun
This promotion is available at all Pizza Maru outlets across Singapore, so it’s incredibly accessible no matter which part of the island you’re in. Whether you’re at Jewel Changi after a flight, shopping around Orchard, or simply spending time at your neighbourhood mall, there’s likely a Pizza Maru nearby ready for your cheese-stretching attempt.
Here’s where you can find them:
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Pizza Maru Northpoint City
930 Yishun Ave 2, #B1-192/193, Singapore 769098 -
Pizza Maru Bugis+
201 Victoria Street, #04-03/04, Singapore 188067 -
Pizza Maru Jewel Changi Airport
78 Airport Boulevard, #04-222, Singapore 819666 -
Pizza Maru Plaza Singapura
68 Orchard Rd, Atrium, #04-66, Singapore 238839 -
Pizza Maru X-Scap8 at Orchard Central
181 Orchard Rd, #07-02 Orchard Central, Singapore 238896
Final Thoughts
The SG60 Cheesy Stretch Challenge by Pizza Maru is one of those campaigns that blends fun, flavour, and fantastic savings into one memorable experience. It’s not just about eating pizza—it’s about celebrating the joy of good food and the lively spirit of Singapore’s 60th birthday. Whether you’re a long-time fan of Korean-style pizza or you’re just curious to try something new, this is a deal that adds a playful twist to your meal.
So bring your appetite, gather your friends or family, and make your way to your nearest Pizza Maru outlet between 4–10 August 2025. You might just walk away with not only a happy stomach but also a massive discount—and a video that’ll get all your mates talking.
Promotional/Event Details:
Date: 4–10 August 2025
Time: During operating hours of all participating Pizza Maru outlets
Venue:
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Pizza Maru, 930 Yishun Ave 2, #B1-192/193, Singapore 769098
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Pizzamaru, Bugis+, 201 Victoria St, #04-03/04, Singapore 188067
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Pizzamaru, Jewel, 78 Airport Boulevard #04-222, Singapore 819666
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Pizza Maru+, Plaza Singapura, 68 Orchard Rd, Atrium, #04-66, Singapore 238839
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X-Scap8 @ Orchard Central, 181 Orchard Rd, #07-02, Singapore 238896
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