Singaporeans looking for a convenient yet delicious meal option now have an exciting reason to drop by DON DON DONKI this September. The retailer has just launched their highly anticipated Box of Happiness – Seaweed Edition, a seasonal Nori Bento series that promises to make lunchtime (or any time of the day) a little more enjoyable. With options ranging from the classic Teriyaki Chicken to Grilled Salmon, and a variety of other flavours, this promotion combines the freshness and taste that DON DON DONKI is known for with an affordable price starting from just $7.90.
The Box of Happiness is more than just a bento; it’s an experience. Each box is thoughtfully prepared with the perfect balance of flavours and textures, centred around the iconic nori seaweed. Seaweed, a staple in Japanese cuisine, is not only delicious but packed with nutrients such as vitamins, minerals, and antioxidants, making this a satisfying yet wholesome choice for anyone seeking a light, energising meal. From crispy to tender, sweet to savoury, there is something in the series for almost every palate.
One of the standout offerings in this limited-time series is the Teriyaki Chicken Nori Bento, which features tender chicken pieces glazed in a perfectly balanced sweet and savoury teriyaki sauce. Paired with steamed rice and complemented by a sprinkle of nori, this classic dish is familiar yet elevated with DON DON DONKI’s signature preparation. For those who enjoy seafood, the Grilled Salmon Nori Bento offers a delightfully charred exterior while remaining soft and flaky inside, seasoned to perfection and topped with nori for an added umami punch.
Beyond taste, DON DON DONKI has positioned these bento boxes as a convenient meal option. Singaporeans with busy lifestyles or those who prefer takeaway meals will find them particularly appealing. Whether heading back from the office, planning a quick lunch at home, or enjoying a picnic in one of the city’s parks, the Box of Happiness bento boxes are designed to be portable, mess-free, and perfectly portioned. The emphasis on convenience without compromising on quality makes this promotion particularly compelling.
What makes this promotion even more special is its limited availability. The Box of Happiness – Seaweed Edition will only be available throughout September 2025 or while stocks last, and it is available at the Delicatessen area in all DON DON DONKI stores across Singapore. This means early birds are likely to have the widest selection, and popular flavours may sell out quickly. For those who enjoy discovering seasonal or limited-edition offerings, this is a clear incentive to visit sooner rather than later.
Another reason to enjoy this promotion is its value-for-money factor. With prices starting from just $7.90, these bento boxes are an accessible treat for a wide audience. In Singapore, where quality bento sets in restaurants can cost significantly more, this makes DON DON DONKI an attractive option for students, office workers, and families alike. It’s a rare combination of affordability, taste, and convenience, which is why this promotion stands out among seasonal offerings.
For those who appreciate the visual appeal of food, the Box of Happiness series also delivers in presentation. Each bento is neatly arranged, making it almost too pretty to eat. The vibrant colours of fresh vegetables, the golden-brown hues of perfectly cooked proteins, and the rich dark green of nori seaweed create a meal that is as appealing to the eyes as it is to the palate. In today’s social media-driven food culture, this also provides an opportunity for food lovers to capture and share their dining experience online.
DON DON DONKI is known for its extensive range of Japanese and Asian products, and their seasonal promotions are always eagerly awaited by customers. This Seaweed Edition bento series continues that tradition, giving fans of the store a reason to revisit and enjoy a familiar yet refreshed culinary experience. For those new to DON DON DONKI, it’s an ideal opportunity to explore their offerings without committing to higher-priced options, as these bento boxes are both affordable and satisfying.
From a nutritional perspective, incorporating seaweed into a meal is beneficial. Nori is low in calories but rich in iodine, vitamin C, fibre, and minerals that support overall health. This makes the Box of Happiness – Seaweed Edition not only tasty but a smart choice for anyone mindful of their diet. It’s a rare balance in Singapore’s fast-paced food scene, where convenience often comes at the expense of nutrition.
Another factor that makes this promotion worth exploring is variety. DON DON DONKI has included multiple flavour options, allowing customers to try different bento boxes over several visits. This encourages repeat visits throughout the month, as fans may want to experience the full range of seasonal offerings. It’s also ideal for families or groups who enjoy sharing different flavours and comparing favourites.
For those considering the logistics of purchasing these bento boxes, DON DON DONKI stores are widely accessible throughout Singapore, including central, east, west, and suburban locations. This ensures that even those without easy access to city centre stores can enjoy the promotion. Additionally, the bento boxes are located in the Delicatessen area, making them easy to spot when entering the store. The clear signage and organised layout simplify the shopping experience, ensuring customers can quickly grab their Box of Happiness and continue with their day.
In conclusion, the Box of Happiness – Seaweed Edition at DON DON DONKI is a seasonal promotion worth checking out this September. Between its combination of affordability, quality, flavour, and convenience, it caters perfectly to the busy lifestyle of many Singaporeans. Whether as a solo meal, a lunch with colleagues, or a takeaway option for family dinners, these bento boxes make for a satisfying, nutritious, and visually appealing choice. The limited-time availability also adds an element of excitement and urgency, encouraging fans and newcomers alike to make the most of this promotion before it ends.
For anyone who loves Japanese-inspired meals, convenience, and good value, this is one promotion that is hard to resist. DON DON DONKI has once again shown why they are a favourite destination for both food lovers and bargain hunters. The Box of Happiness – Seaweed Edition is a perfect blend of tradition and creativity, promising a delightful dining experience for every customer who drops by.
Promotional/Event Details:
Date: 3 September 2025 Onward
Time: Store opening hours
Venue: Delicatessen area in all DON DON DONKI stores, Singapore
Source: Facebook Post

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