When it comes to satisfying cravings for premium durians, many in Singapore are always on the lookout for irresistible deals. This time, Sheng Siong has pulled out all the stops to delight durian fans with an exciting new promotion — one that shouldn’t be missed if they appreciate the rich, creamy, and intense flavours of Black Gold Musang King and Premium Black Thorn durians.
From 3 July 2025 onward, shoppers can get two boxes of either Black Gold Cat Mountain King or selected Black Thorn durians for just $45. That’s right — $45 for two boxes, which is an impressive deal considering these are among the most coveted and high-quality durians available in the market today.
Let’s be honest — durians, especially premium varieties like Black Gold and Black Thorn, are not exactly known for being budget-friendly. The rich flavour and complex aroma come with a price, and during peak durian season, prices can easily go beyond $30 per box. That makes this Sheng Siong promotion especially worthwhile for anyone looking to indulge without stretching their wallet.
Why Shoppers Shouldn’t Miss This Deal
The first and most obvious reason to enjoy this promotion is the sheer value for money. Two premium durian boxes for $45 is already an excellent offer, but it’s even more appealing when considering the reputation and taste of the durians involved. Black Gold Musang King is known for its bittersweet taste, deep golden flesh, and luxuriously creamy texture. It is often regarded as a top-tier durian that’s hard to beat. On the other hand, Premium Black Thorn durians offer a sweet and slightly wine-like taste with a smooth, custard-like consistency that durian lovers adore.
Getting either — or even both — at such a reasonable price is rare, especially in a convenient supermarket setting rather than a fruit stall in Geylang or along Balestier Road. Sheng Siong has brought this delicacy closer to home by offering it through many of their outlets across the island, making it easier for shoppers to access the durians without having to travel far.
Variety and Flexibility
Another reason this promotion stands out is the flexibility it offers. Customers can mix and match between Black Gold Cat Mountain King and selected Black Thorn varieties within the two-box deal. This gives shoppers a chance to explore different flavour profiles in one purchase. Perhaps pair the stronger, more bitter notes of Black Gold with the mellow sweetness of Black Thorn? It’s a flavour contrast that would please any palate.
Moreover, the option to choose what fits their preference means that they’re not forced into buying a fixed combo. Whether gifting it to family, sharing with friends, or simply stocking up for personal enjoyment, the flexibility is welcomed by many.
A Word of Caution: Store Availability
Before rushing to the nearest Sheng Siong outlet, it’s important to be aware that not all outlets are participating in this promotion. As per the official announcement, this deal is not available at the following Sheng Siong supermarkets:
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7 Jurong West Avenue 5 #01-01 to 08, Singapore 649486
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301 Punggol Central #01-01, Singapore 820301
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Blk 118 Aljunied Avenue 2 #01-100, Singapore 380118
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19 Serangoon North Avenue 5 #01-01, Singapore 554913
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52 Chin Swee Road #01-25/02-25, Singapore 160052
It’s strongly advised to check in with their nearest Sheng Siong outlet before making a special trip, especially if they’re not sure whether that branch is included in the promotion. Still, the good news is that most Sheng Siong outlets islandwide are participating, so there’s a good chance their regular go-to store is offering the deal.
Limited Quantities — First Come, First Served
Like many of Sheng Siong’s promotional campaigns, this deal is valid only while stocks last. And with durians of this quality going at such a competitive price, one can expect the boxes to fly off the shelves rather quickly.
It’s no exaggeration to say that once word spreads, especially among durian enthusiasts, the availability will diminish rapidly. If shoppers have been planning to treat themselves or their family to a proper durian feast, now is the time to act — don’t delay.
Why Sheng Siong?
Sheng Siong has built a solid reputation over the years for offering fresh produce and quality groceries at competitive prices. Whether it’s during festive periods or seasonal sales, they consistently deliver promotions that add real value to the everyday shopper.
By bringing this level of quality durians to their supermarket aisles, they’ve once again proven that great deals don’t always require a long trip to a specialised fruit seller. Their pricing, convenience, and consistent service make Sheng Siong a reliable destination, and this durian promotion is yet another example of that.
Making the Most of the Promotion
Here’s a tip — durians are best enjoyed with friends and family, and this promotion provides a fantastic opportunity to do just that. Why not make it an evening affair? Grab the two boxes, chill some water, and gather around the table for a shared feast. Durians have a way of bringing people together, especially when there’s laughter and good conversation involved.
If storing the durian for later, remember that both Black Gold and Black Thorn varieties can be kept in the refrigerator for a day or two. Some even enjoy it chilled, as the creamy texture becomes denser and more mousse-like. Just be sure to store it properly in an airtight container — unless everyone in the household doesn’t mind the aroma wafting through the fridge.
A Reminder to Be Considerate
While durians are loved by many, it’s no secret that their distinctive aroma can be overpowering to some. If planning to bring durians onto public transport or into shared spaces, do consider carrying them in tightly sealed packaging or avoiding it altogether. Better yet, have the durian party at home, where everyone can indulge freely and happily.
In Conclusion
This Sheng Siong promotion offers more than just a great price — it presents an opportunity to enjoy one of Singapore’s most iconic fruits at an accessible and affordable price point. With limited stocks and availability across most Sheng Siong outlets, now is a fantastic time to indulge in the king of fruits.
Whether a long-time durian enthusiast or someone new to exploring premium varieties like Black Gold Musang King or Black Thorn, this promotion is an invitation to treat the taste buds. And with a price like $45 for two boxes, it’s hard to say no.
Promotional/Event Details:
Date: 3 July 2025 Onward
Time: While stocks last (Daily Operating Hours)
Venue: Participating Sheng Siong outlets islandwide except:
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7 Jurong West Avenue 5 #01-01 to 08, Singapore 649486
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301 Punggol Central #01-01, Singapore 820301
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Blk 118 Aljunied Avenue 2 #01-100, Singapore 380118
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19 Serangoon North Avenue 5 #01-01, Singapore 554913
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52 Chin Swee Road #01-25/02-25, Singapore 160052
More Info: Official Facebook Post
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