IKEA x HeyBaby Singapore are having their BabyReady Campaign. Enjoy educational forum discussions, exciting in-store games and activities, and the launch of the StarterKid bundle and many more.
This is truly an event not to be missed by both parents, and would-be parents!
Prepare for your new family as IKEA launches a new campaign with HeyBaby to help couples be #BabyReady!
About the #BabyReady Campaign
HeyBaby, a community movement to celebrate and promote marriage and parenthood, will launch a #BabyReady campaign in November 2018, with support from IKEA.
This campaign aims to bring together the community to support families and assure couples that parenthood can in fact be achievable, enjoyable and celebrated.
The partnership with HeyBaby and IKEA champions young couples as they prepare for their first home or consider to start a family. At IKEA, child safety is our first priority. We have zero tolerance for health and safety risks in children’s products. We follow the strictest safety requirements in all markets where our products are sold. In fact, we take pride in only selling products we would give our own children.
About StarterKid bundle
In partnership with HeyBaby, IKEA has specially put together a StarterKid bundle which consists of everyday newborn essentials from baby cot, foam mattress, bath tub, babycare mat, bibs and more. The StarterKid bundle consists of nine products and it retails at $149 (U.P. $187.30). Available in stores from 1 November 2018 onwards.
Here at IKEA, we have everything new parents need on their new journey: Quality home furnishing solutions that are affordable, safe and functional.
Launch Event Weekend at IKEA stores (3 & 4 November 2018)
• 3 November, IKEA Alexandra 11am – 6pm
• 4 November, IKEA Tampines 11am – 6pm
1) Forum Discussions
Bugged by parenting challenges? Fear not – we might be able to help! From maintaining a work-life balance to renovating your house to catering for your children’s needs, various speakers such as parenting bloggers, celebrity parents, the CEO of Centre for Fathering (CFF) and Dads for Life (DFL), and editor of well-known financial blog, Money Smart, to name a few, will be sharing their insights on what it takes to be #BabyReady.
These are the main topics for the forum discussions:
• Living with Children
Learn how to plan spaces within your home when you have children and how to make the most of your weekend for your children to live enriched lives.
• How to achieve a successful work-life balance?
Listen to the challenges of today’s parents and learn how you can bridge the gap between work, and spending time with your children.
• Budget planning for your home
What are some of the issues when planning for home renovation? Learn to manage renovation fees and how to spot hidden costs.
Admission is free and seats are limited, based on a first-come-first-serve basis.
2) Diaper Changing Race
To start things off, we have an exciting Diaper Changing Race, where dads and dads-to-be will compete to see who can undress, clean and dress a baby mannequin the fastest! There will be 3 rounds at different timeslots and the winner of each round gets to win $50 worth of IKEA Gift Cards!
3) Family Hand Painting Booth
You don’t want to miss out on this opportunity to spend some lovely bonding time with your children! Feel free to get messy with IKEA child-safe MÅLA paint range and add colour to your day with our hand painting activity.
4) Guess the number of Bibs
Feeling lucky? Take a guess on the number of bibs in our mystery box and who knows, you might just walk away with $100 worth of IKEA Gift Cards for your future purchases!
5) Googoo Gaagaa Photo Booth
Strike your best pose at the Googoo Gaagaa Photo Booth and get your complimentary print outs!
For more event information, you can visit IKEA.sg/BabyReady. As always, feel free to reach out to the team at IKEASG@hoffman.com for further enquiries or requests.
https://www.ikea.com/sg/en/store/alexandra…
Date: 3rd November 2018 to 4th November 2018
Available at:
- IKEA Alexandra
- IKEA Tampines
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