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29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards

by JR 29/Jul/2025

Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards

If there’s one thing Singaporeans love just as much as great food, it’s great deals—and the upcoming Meiji In-Store Event is shaping up to be one of the most joyful promotions this season. Running from 29 July to 10 August 2025, Meiji Seika Singapore is lighting up the Atrium at FairPrice Vivocity with a delightful and interactive event that promises fun for all ages, generous giveaways, and an abundance of sweet treats.

As a third-party blogger who spends a great deal of time exploring promotions and sharing insider tips on how to stretch every dollar, this Meiji campaign instantly stood out—not just for its vibrant atmosphere but for the sheer value it offers visitors. Whether you’re a long-time Meiji fan or just someone who enjoys a well-organised freebie-filled event, this is something you’ll want to carve time out for.


Why Should They Visit the Meiji In-Store Event?

At its core, the event celebrates more than just Meiji’s bestselling snacks—it’s a community-oriented experience where families, foodies, and bargain hunters can come together to enjoy a variety of exclusive promotions, taste tests, and interactive fun. Here’s why they should mark this down as a must-visit.

1. Get Rewarded for Treating Yourself

There’s something incredibly satisfying about spending on things they already love—and getting rewarded for it. At this Meiji event, spending just $18 on Meiji confectionery entitles shoppers to a FREE Meiji shopper bag and, more excitingly, a Sure-Win Spin at the event booth. These aren’t consolation spins either—everyone walks away with a prize.

Imagine walking in with a sweet tooth and walking out with a goodie bag, prizes, and possibly more snacks than planned. It’s the kind of reward system that really makes a shopping trip feel special.

2. Limited Edition Merchandise for Yan Yan Fans

Fans of the classic Yan Yan snack are in for a real treat. This promotion features an exclusive Mix & Match deal: Buy any 10 cups of Yan Yan (any flavour) and receive a water bottle holder adorned with a limited edition keychain. These keychains are sure to be collector’s items—particularly among long-time fans of the Meiji brand. It’s a clever little incentive to stock up on a nostalgic snack and take home something truly unique.

3. Sneak Peek of a New Flavour

There’s no better way to discover a new snack than with a free taste. Attendees will get to enjoy sampling of the newly launched Yan Yan Cookies & Cream flavour—a creamy, crunchy delight that is expected to become the next fan favourite. Beyond that, there’ll be other products available for tasting as well, making it an ideal opportunity for those curious about Meiji’s latest innovations.

These taste tests allow people to try before they buy, which is not only thoughtful but incredibly practical. It turns the whole event into a mini culinary journey for the palate.

4. Family-Friendly Fun with Stickers and Balloons

Shopping with kids? The Meiji In-Store Event has gone the extra mile to cater to little visitors too. Free stickers and balloons will be handed out during the event to help bring a little joy and colour to young shoppers’ days. It’s a simple gesture, but one that goes a long way in creating a lively, welcoming atmosphere.

5. Weekend Live Appearances and Entertainment

If you’re planning to visit on the weekends, you’re in for some live entertainment too. On selected dates—2, 3, 9, and 10 August (Saturday and Sunday)—shoppers can enjoy appearances from the Meiji mascot between 2pm and 4pm, perfect for photo opportunities with the little ones. Adding to the fun, a live emcee will be hosting from 1pm to 4pm, building excitement with games, announcements, and probably more giveaways.

This turns an ordinary shopping trip into an engaging experience for the whole family. The added touch of live entertainment gives the event a festival-like charm without needing to travel far or pay an entrance fee.


A Quick Word on Why This Promotion Matters

In an era where most promotions are digital and impersonal, the Meiji In-Store Event stands out because of its human touch. It encourages real interaction—between brand and shopper, between children and mascots, and even among fellow snack lovers. And in a space like FairPrice Vivocity, where there’s plenty of footfall and an energetic retail atmosphere, the setting couldn’t be more fitting.

For bargain hunters, it’s a chance to maximise their value. For foodies, it’s a rare opportunity to taste and collect unique Meiji products. And for families, it’s a safe, fun, and cost-effective weekend plan that includes entertainment and free gifts.

On top of all this, Meiji’s sampling booth is strategically located opposite the wine section—which means there’s a little something for adults, too. Whether one’s shopping for groceries, grabbing dinner, or just looking to entertain the kids for a couple of hours, it’s the kind of well-timed event that blends seamlessly into a day out.


Insider Tips for Visitors

  • Arrive earlier in the day to avoid crowds, especially on weekends when the mascot and emcee appearances take place.

  • Bring your receipts for smooth redemption at the booth. They must be dated within the event period and show Meiji confectionery purchases.

  • Yan Yan fans might want to purchase early, as limited edition items may run out quickly.

  • Bring a shopping bag for convenience—even though they’re giving out shopper bags, having extras never hurts.

  • Plan for lunch or dinner at Vivocity, turning the whole trip into a relaxed day out.


Promotional/Event Details:

Date: 29 July–10 August 2025
Time: 10:00 AM – 8:00 PM daily
Venue: FairPrice, Vivocity, Level 1, The Atrium (Opposite Wine Section)
Special Weekend Activities:
– Mascot Appearances: 2, 3, 9 & 10 August (2:00 PM – 4:00 PM)
– Emcee Entertainment: 2, 3, 9 & 10 August (1:00 PM – 4:00 PM)
Promotional Highlights:
– Spend $18 on Meiji Confectionery to receive a free Meiji Shopper Bag + Sure-Win Spin
– Mix & Match 10 Yan Yan cups to redeem a Water Bottle Holder with Limited Edition Keychain
– Free sampling of new Cookies & Cream Yan Yan
– Free stickers and balloons for children

Source: https://www.facebook.com/100064867200863/posts/

Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity-1 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity-2 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity-3 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity-4 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards

Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity-5 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards Meiji-Seika-Singapore-Fun-Filled-In-Store-Giveaway-at-FairPrice-Vivocity-6 29 July–10 August 2025: Meiji Seika Singapore: Fun-Filled In-Store Giveaway at FairPrice Vivocity – Sampling Event and Shopper Rewards

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