Singaporeans love a good hotpot session, and Haidilao has always been at the top of the list when it comes to comfort dining experiences. This August, they are rolling out something truly special that will have both foodies and romantics paying close attention. On 29 August 2025, Haidilao Singapore is launching a Qixi Festival exclusive Pink Confession Broth, a one-day-only treat available at all their outlets.
For those who may not be familiar, Qixi is often referred to as the Chinese Valentine’s Day. It’s a festival celebrated across many Asian countries, centred on themes of love and romance. Traditionally, couples take this day to express affection for each other, making it a particularly meaningful time for dining together. Haidilao has decided to lean into this celebration with their limited-time pink broth that’s not only eye-catching but also packed with flavour.
What makes this deal even more exciting is the fact that customers who order the Pink Confession Broth on Qixi Day will be able to enjoy a little bonus. After ordering, diners can simply take a photo or video of their dining experience, share it on Instagram or TikTok using the dedicated hashtags #海底捞七夕节限定 and #HaidilaoQixiSpecial, and then show their post to the restaurant staff. By doing so, they’ll receive a S$10 voucher for their next visit.
This is an attractive deal because Haidilao has always been known for its premium pricing compared to many other hotpot brands in Singapore. While people are more than willing to pay for the quality service and rich dining experience, getting a voucher back makes the experience even sweeter. Essentially, you’re enjoying a unique broth on a special occasion while also securing savings for your next meal.
Why this promotion stands out
Unlike regular hotpot promotions that focus purely on discounts or set menus, this campaign is designed to create an experience. Haidilao is known for turning meals into moments, and this special broth is a perfect example of how they keep diners engaged beyond just the food. The broth itself is exclusive to the Qixi celebration, which means it’s not something you can simply order on any other day. This scarcity creates a sense of urgency and excitement — if you miss it on 29 August, you won’t get another chance.
Another reason this is such a good deal lies in the voucher system. Rather than offering a discount upfront, Haidilao cleverly encourages repeat visits by rewarding diners with a S$10 voucher. For regulars, this is an obvious win because many Singaporeans already return frequently for family meals, gatherings with friends, or even solo hotpot sessions. For first-timers, it provides extra motivation to come back and explore more of the menu.
Why you should go and enjoy this deal
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Exclusive experience:
The Pink Confession Broth is a novelty item designed for a single day. If you’re someone who enjoys being part of unique dining experiences, this is your chance. It’s not every day that a restaurant as popular as Haidilao comes out with a broth in pink. -
Celebrate love and togetherness:
Qixi is all about cherishing relationships. Whether you’re celebrating with a partner, family, or close friends, dining at Haidilao with this limited broth adds a symbolic touch to the evening. The colour pink itself is associated with affection, warmth, and romance, making it a fitting centrepiece for the day. -
Great value for money:
Hotpot meals can easily add up in cost, particularly if you’re indulging in premium ingredients. With the S$10 voucher, you’re effectively stretching your dollar further by ensuring that your next meal comes at a discount. -
Social media fun:
In today’s dining culture, part of the enjoyment comes from sharing experiences online. This promotion taps directly into that trend, giving diners a fun incentive to post their colourful pink broth on social media. You get to be part of a buzz-worthy moment, and it adds another layer of enjoyment to the dining experience. -
Haidilao’s signature service:
Beyond the promotion itself, one cannot overlook Haidilao’s consistently praised service. From their attentive staff to small gestures like complimentary snacks and manicures at certain outlets, dining here always feels elevated. Adding the Pink Confession Broth into that mix only makes it even more special.
Making the most of the promotion
If you’re planning to take advantage of this deal, there are a few things to keep in mind:
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Go early: Since the broth is available “while stocks last”, it’s wise to head down earlier in the day rather than leaving it to the late evening. Popular promotions like this can run out faster than expected.
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Check your social media settings: Make sure your post on Instagram or TikTok is visible when showing it to staff, so they can verify your participation and hand you the voucher.
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Plan a return trip: The S$10 voucher is only useful if you’re coming back again, so it’s a good excuse to start thinking about when you’d like your next Haidilao visit. Maybe save it for a birthday, family meal, or even just a casual craving.
Haidilao has always had a way of creating hype with their unique promotions. Over the years, they’ve introduced everything from quirky dishes to entertaining customer engagement campaigns, but this Pink Confession Broth might be one of their most creative yet. Not only does it tie into the romantic spirit of Qixi, but it also turns a meal into a story worth sharing — both at the dining table and online.
So if you’re looking for something a little different to do on 29 August 2025, this is the promotion to check out. Whether you’re a fan of hotpot, someone who enjoys limited-edition items, or just a bargain hunter who appreciates getting a voucher back, this deal ticks all the right boxes.
Promotional/Event Details:
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Date: 29 August 2025 (One Day Only)
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Time: While stocks last
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Venue: Haidilao Singapore outlets
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Source Details: Haidilao Singapore Facebook Post
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