When it comes to charming collectables that combine a touch of whimsy with cultural pride, Starbucks Singapore has once again raised the bar. Beginning 28 May 2025, fans and collectors can look forward to the launch of a brand-new Singapore-exclusive Bearista Keychain Box Set — a delightful, limited-edition promotion available both in-stores islandwide and online.
So, why all the excitement? And more importantly, why should someone consider picking up this uniquely local offering? Let’s dive into the heart of the promotion and explore why this keychain set deserves a spot in anyone’s collection — or even as the next thoughtful gift.
A Celebration of Singapore’s Rich Cultural Tapestry
The new Bearista Keychain Box Set is more than just a set of cute accessories. Each Bearista is dressed in traditional attire that represents Singapore’s vibrant and diverse heritage.
From the elegance of the cheongsam, to the bold colours of Indian wear, and the timeless charm of Malay traditional outfits — this set encapsulates the island’s multicultural identity in the most charming and pocket-sized format.
There’s even a Bearista styled after the Merlion, an instantly recognisable icon of Singapore that reflects its identity as a modern city with deep historical roots. For anyone who values cultural appreciation and loves storytelling through design, this collection is a must-have.
What’s Inside the Bearista Box?
Priced at $46.90, the box set includes four individually boxed Bearista keychains, with each bear revealing its personality once unwrapped. The mystery behind each blind box adds a layer of anticipation and excitement to the unboxing experience.
Here’s what collectors can expect:
-
Four exclusive Bearista keychains
-
Dressed in different culturally inspired outfits, including the Merlion design
-
Made with a combination of silicone, PVC, PU, and secured with a strong iron clasp
-
Features a Starbucks logo charm for added flair
-
Each Bearista is approximately 5.2cm tall and weighs about 55g
-
Designed for decorative use, and can be gently cleaned with a damp cloth
Whether displayed on a bag, backpack, or even a home office desk, these mini mascots add both style and sentimentality to any setting.
Exclusively for Singapore — What Makes It Special?
Unlike other merchandise that can be found across various regions, this Bearista Keychain Box Set is made exclusively for the Singapore market. It’s a thoughtful homage to the Lion City and its harmonious blend of traditions, making it not just another Starbucks collectible, but a keepsake that embodies a nation’s spirit.
For tourists, it’s a compact and stylish souvenir. For locals, it’s a celebration of identity. And for collectors — it’s an addition that speaks volumes, with character and colour.
Perfect Gift or Personal Keepsake
If someone is looking for a memorable and meaningful gift — whether for a friend, colleague, or family member — this Bearista set fits the bill perfectly. It’s fun, symbolic, and easy to wrap up or hand over with pride.
Similarly, if a person enjoys collecting Starbucks merchandise or cultural mementos, these keychains are sure to become favourites. Their size makes them portable, their design makes them eye-catching, and their story makes them significant.
Where to Buy and When to Grab Them
This limited-edition set will be available for purchase starting 28 May 2025 at 10:00 AM. Starbucks lovers can either:
-
Head to any Starbucks outlet in Singapore, where the box sets will be stocked in limited quantities
-
Or shop online at the official Starbucks Online Store
Whether someone prefers the in-store experience or the convenience of online ordering, there’s a purchase option that suits everyone. But remember, these items are limited, and once sold out, there’s no telling when (or if) they’ll return.
Why Should People Not Miss This?
1. Cultural Tribute in Miniature Form
Each Bearista doesn’t just wear clothes; it tells a story. The multicultural outfits reflect the essence of Singapore’s unity in diversity. It’s a wonderful reminder of what makes the country so unique.
2. Exclusive and Collectible
Unlike mass-produced merchandise, this box set is a special edition. That rarity makes it highly desirable among collectors and anyone who appreciates uniqueness.
3. Fun and Surprising
The blind box packaging means every unboxing is a surprise. It adds a bit of playfulness to the whole experience — something that’s always appreciated in today’s fast-paced world.
4. Great Value at $46.90
For under $50, fans receive a curated set of four premium-quality keychains that double as both collectibles and decoratives. It’s an affordable indulgence or gift, without compromising on design or meaning.
5. Ideal for All Ages
Whether someone is 10 or 60, these bears carry a universal appeal. They’re cute, culturally rich, and versatile in use. Kids will love attaching them to bags, while adults may treasure them on desks or display shelves.
6. A Piece of Singapore to Carry Anywhere
For those living overseas or heading abroad, these Bearistas are a heartfelt way to stay connected to home. Slip one on your luggage, laptop case or handbag — and take a part of Singapore wherever you go.
Don’t Wait Too Long
With any limited-edition release, the golden rule is to act fast. These Bearista Keychain Box Sets are expected to attract attention not just from the Starbucks community but also from tourists, collectors, and anyone looking for a cultural keepsake with personality.
So mark the date, set a reminder, and make your way to the nearest Starbucks outlet — or hop online and order before stocks run dry.
Promotional/Event Details:
Date: 28 May 2025 Onward
Time: From 10:00 AM
Venue: All Starbucks outlets islandwide and online at Starbucks Online Store
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.