There is something about the approach of Ramadan and Hari Raya that changes the atmosphere in Singapore. Supermarkets begin stocking festive goodies, families start planning their iftar menus, and conversations naturally turn to what will be served on the Raya table. This year, TheJellyHearts has introduced something that feels both nostalgic and refreshingly new – and better still, they are offering 15% off for a limited time.
Their seasonal creation, Pandan Crescent, is inspired by the traditional kuih talam many of them grew up enjoying. For those who remember the soft, fragrant pandan layer sitting neatly atop a creamy coconut base, that familiar flavour is at the heart of this dessert. However, instead of simply recreating the classic, TheJellyHearts has reimagined it with a modern twist that makes it suitable for gifting, gatherings, and elegant dessert spreads.
Let them take a closer look at why this 15% promotion, running from 27 February to 19 March 2026, is worth planning for.
A Familiar Flavour, Elevated
Pandan has long been a staple in Southeast Asian desserts. Its gentle, grassy fragrance and natural green hue evoke childhood memories and festive kitchens. In Pandan Crescent, that beloved flavour forms the base of a fragrant pandan cheese layer. It is not overly sweet, and the cheese element adds a subtle richness that makes it feel more contemporary.
Layered above is a delicate coconut jelly, bringing a light, refreshing contrast. Instead of being heavy or dense, each slice offers a balance between creaminess and softness. Crowning the dessert is a golden mango crescent, adding both visual appeal and a hint of fruity brightness.
What makes this dessert especially suitable for Ramadan and Raya is that it feels light enough for iftar. After a long day of fasting, many people prefer something refreshing rather than overly rich. The coconut jelly and mango topping help create that balance, making it an ideal sweet ending to a meal shared with family and friends.
Made for Sharing
TheJellyHearts describes Pandan Crescent as “made for iftar gatherings, made for Raya tables, made to be shared,” and that sentiment rings true.
In Singapore, festive desserts are rarely just about taste. They are part of the hosting experience. A beautiful dessert placed at the centre of the table invites conversation. Guests notice it, ask about it, and often take photos before serving themselves a slice.
Pandan Crescent fits that role perfectly. Its crescent-inspired design and layered appearance make it look festive without being overly elaborate. For those hosting relatives or neighbours during the Raya visiting season, presenting something slightly different from the usual cookies and cakes can leave a lasting impression.
It also makes a thoughtful gift. Instead of bringing the standard festive hamper, turning up with a seasonal dessert that reflects local flavours shows a bit more thought and effort. And with the 15% discount in place, it becomes a more budget-friendly choice for those planning multiple visits.
Why the 15% Discount Matters
Some may wonder whether 15% makes a significant difference. In reality, during festive seasons when spending tends to increase, even modest savings add up.
Many households are already budgeting for new outfits, decorations, groceries for iftar, and Raya green packets. A 15% discount on a seasonal dessert means they can either save that amount or channel it into purchasing additional treats for guests.
Because this is a limited-time offer ending on 19 March 2026, it encourages early planning. Those who order in advance are more likely to secure their preferred dates for delivery or self-collection, especially closer to Hari Raya when demand peaks.
In Singapore, last-minute festive purchases can be stressful. Long queues, fully booked collection slots, and sold-out items are common experiences. By taking advantage of the promotion period, customers can avoid that last-minute rush.
Convenience: Online Shopping and Flexible Collection
Another practical advantage is the convenience offered. Customers can shop online or visit stores, and both delivery and self-collection options are available.
Online ordering has become the norm in Singapore, particularly for festive items. It allows them to compare options, select preferred dates, and complete transactions without leaving home. For those with busy work schedules or family commitments, this flexibility is invaluable.
Self-collection, on the other hand, suits those who prefer to ensure freshness by picking up the dessert on the same day as their gathering. It also offers a small saving compared to delivery fees in some cases, which can be useful when managing overall festive budgets.
The combination of online shopping and physical store options ensures that customers across Singapore can access this promotion in a way that suits their lifestyle.
A Seasonal Treat That Feels Meaningful
One of the reasons seasonal specials resonate so strongly is their limited availability. Pandan Crescent is not an everyday product; it is created specifically for this festive window.
Limited-time offerings carry a certain charm. They mark a moment in the calendar. Ordering it during Ramadan 2026 means it becomes part of that year’s memories – the gatherings, the conversations, the laughter after breaking fast.
Food is deeply tied to memory. Years later, families might recall, “That was the year they tried the pandan cake with the mango crescent on top.” Small details like these contribute to the richness of festive traditions.
Perfect for Different Types of Gatherings
Not every household hosts large Raya open houses. Some prefer smaller, intimate iftar dinners. Others may simply want a dessert to enjoy at home with immediate family.
Pandan Crescent works for all these scenarios.
For larger gatherings, it adds colour and elegance to the dessert table alongside traditional kuih and modern pastries. For smaller meals, it becomes a special treat that elevates an ordinary evening into something more festive.
Even those who are not hosting can benefit. Bringing this dessert to someone else’s home relieves the host of preparing one more dish and shows appreciation for the invitation.
Supporting Local Brands
Choosing seasonal creations from local bakeries like TheJellyHearts also supports Singapore’s vibrant food scene. Local brands continuously innovate to reinterpret traditional flavours in ways that appeal to modern tastes.
By purchasing from them during festive seasons, customers contribute to sustaining these businesses, allowing them to continue developing creative products that reflect Singapore’s multicultural heritage.
Final Thoughts: Why They Should Not Miss This
Between 27 February and 19 March 2026, the 15% promotion offers a timely opportunity to try something distinctive for Ramadan and Raya.
Pandan Crescent brings together nostalgia and novelty. It respects the familiar taste of pandan and coconut while presenting it in a contemporary form. It is light enough for iftar, attractive enough for hosting, and convenient enough to order online.
Festive seasons come and go quickly. Limited-time offers like this encourage people to pause, plan ahead, and add a thoughtful touch to their celebrations. Rather than scrambling for last-minute desserts, they can secure a seasonal special at a better price and enjoy peace of mind.
For those planning their Ramadan and Raya spreads, this is one promotion that deserves attention.
Promotional/Event Details:
Date: 27 February–19 March 2026
Time: During store operating hours / Online 24 hours
Venue: TheJellyHearts Singapore outlets and official online store (Delivery & Self-Collection Available)
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