26 September–12 October 2025: The Better Toy Store Singapore, Buy More Save More Promotion at Singapore Retail Festival

When it comes to shopping for children’s toys, parents and gift-seekers in Singapore often find themselves faced with two common challenges: how to get quality toys that encourage creativity and learning, and how to save money while doing so. This September, those two goals align perfectly thanks to The Better Toy Store’s latest promotion during the Singapore Retail Festival. Running from 26 September till 12 October 2025, this deal is not just about discounts—it is about making family shopping more rewarding, fun, and budget-friendly.

For years, The Better Toy Store has established itself as a trusted destination for thoughtfully designed toys that are not only fun but also educational. They focus on bringing in toys that spark imagination, improve motor skills, and build creativity, which is why many parents return time and again to browse their carefully curated shelves. Now, for the very first time, The Better Toy Store is partnering with the Singapore Retail Festival, and they are celebrating the occasion with an attractive “Buy More, Save More” deal.

So, what makes this promotion worth checking out? Let’s break it down and explore why families, collectors, and even those hunting for the perfect birthday or festive gift should make the most of this opportunity.

The Mechanics of the Deal

The campaign tagline is catchy and easy to remember: “Better with 2, Best with 3.” Here’s how it works:

• Buy a 2nd item and receive 15% off.

• Buy a 3rd item and enjoy 25% off.

This tiered discount means that shoppers who plan ahead and pick up multiple items will enjoy greater savings. Think of it as a clever way to maximise value without compromising on quality. After all, toys can often add up to a significant portion of a family’s spending, especially if they are buying gifts for birthdays, school celebrations, or festive occasions like Christmas.

Why This Promotion is Worth Your Time

1. A Chance to Stretch Your Dollar Further
   Every parent knows that good toys are an investment. They help shape a child’s development, keep them engaged, and provide hours of entertainment. With this promotion, shoppers no longer need to limit themselves to just one toy due to budget constraints. By adding a second or third toy to the cart, they actually save more in the long run.

2. Perfect Timing for Gift Shopping
   The promotion period, spanning late September to mid-October, couldn’t be more convenient. It falls just before the year-end festive shopping season, making it the ideal time to start stocking up on presents for Christmas, school exchanges, or even early birthday preparations. Instead of rushing in December when prices usually peak, shoppers can make smart purchases now.

3. Curated Selection of Toys
   Unlike mass-market toy shops, The Better Toy Store takes pride in offering toys that stand out for their craftsmanship, design, and educational value. From eco-friendly wooden toys to imaginative play sets and puzzles, shoppers can find unique pieces that are not easily available elsewhere. This makes the discount even more attractive, as customers get access to premium toys at better value.

4. The Fun of Shopping as a Family
   For many families, visiting The Better Toy Store is more than just a shopping trip—it’s an experience. Children love browsing the colourful aisles, trying out displays, and picking their favourites. The Buy More Save More promotion adds another layer of excitement, giving families a reason to spend quality time together while getting great bargains.

5. Part of a Larger Festival
   The fact that this deal is tied to the Singapore Retail Festival adds to its appeal. This national event is designed to celebrate shopping and provide consumers with exclusive deals across different brands. By participating in the festival, The Better Toy Store ensures that families are part of something bigger than a regular sale—it becomes a city-wide celebration of savings.

How to Make the Most of the Deal

If you are planning to take advantage of this promotion, here are a few tips:

• Plan Ahead: Instead of heading in without a list, think about the upcoming occasions where gifts might be needed. This could include birthdays, festive seasons, or even rewards for milestones such as good exam results.

• Bundle Your Purchases: To unlock the highest discount, consider buying three items at once. You could mix smaller, affordable toys with bigger-ticket items to spread out the savings across different price ranges.

• Shop Early: Since the promotion runs for more than two weeks, it’s tempting to wait until the last minute. However, popular items may sell out quickly, so going earlier gives you the best selection.

• Think Long-Term: Toys are not just for immediate use. Parents can buy in advance and set them aside for future occasions, ensuring they always have a gift ready when needed.

Why Families Shouldn’t Miss Out

There is a certain joy in giving a child a toy that they truly love. The sparkle in their eyes, the hours spent imagining new worlds, and the sense of accomplishment when they solve a puzzle—all of these moments make the purchase worthwhile. Yet, parents often feel torn between providing these experiences and managing household budgets.

This is why The Better Toy Store’s promotion is so timely. It bridges that gap by allowing families to enjoy premium, carefully chosen toys at a price that feels far more accessible. At the same time, it encourages bulk buying, which is not only practical but also helps parents stay ahead of future needs.

Additionally, with the school holidays just around the corner, this could be the perfect chance to pick up toys that will keep children occupied and engaged at home. Parents looking to reduce screen time can find alternatives that foster creativity and problem-solving. And since these toys are built to last, the investment is not just about fun for a few days—it’s about creating lasting value.

Final Thoughts

Promotions like this don’t come around often, especially from specialty stores like The Better Toy Store. Their partnership with the Singapore Retail Festival signals a growing effort to reward shoppers while celebrating the joy of retail. Whether you are a parent, a grandparent, an aunt or uncle, or simply someone who enjoys surprising children with thoughtful gifts, this is the moment to shop smart.

So, mark your calendar, bring the family along, and head to The Better Toy Store before 12 October 2025. With discounts of up to 25%, there has truly never been a better time to bring home toys that inspire, educate, and entertain.

For more information and updates, you can check the official post here: The Better Toy Store Facebook Update.

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Promotional/Event Details:
Date: 26 September–12 October 2025
Time: Store Operating Hours
Venue: The Better Toy Store, Singapore