When it comes to celebrating traditional festivals in Singapore, it’s often the delightful flavours and cherished customs that bring people together. This Dragon Boat Festival, Bee Cheng Hiang invites everyone to savour the celebration with a unique culinary twist. Known for their premium bakkwa and classic taste rooted in heritage, they have launched a beautiful, limited-edition festive gift collection – and it’s more than just food, it’s a statement of thoughtfulness and tradition, perfect for gifting or sharing with loved ones.
Whether you’re looking to surprise someone special or indulge in something extraordinary for your own family, this promotion is an opportunity to experience tradition in an elegant, modern package.
Taste Meets Tradition with a Modern Flair
The Dragon Boat Festival is a time when families come together over glutinous rice dumplings, commonly known as bak zhang. While these dumplings are a time-honoured staple, Bee Cheng Hiang has elevated the experience by incorporating their signature bakkwa into the fillings, offering a luxurious spin on a classic. It’s a marriage of flavour that’s hard to resist – smoky, savoury, and entirely indulgent.
Their exclusive Jade Green Gift Box is making a return this year, and it’s every bit as luxurious as it sounds. Presented in a premium green box that’s as elegant as the contents are flavourful, it makes for an ideal festive gift or a treat for oneself. Inside, you’ll find eight handcrafted rice dumplings, each carefully wrapped and packed to maintain freshness and flavour.
But what makes these sets truly special is not just their taste – it’s the care that goes into the selection, preparation, and presentation.
Two Tempting Bundles to Choose From
For this year’s celebration, Bee Cheng Hiang offers two thoughtfully curated dumpling gift sets:
1. Golden Indulgence Set 金玉满堂 ($68)
This set is perfect for the bakkwa enthusiast. Inside are:
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4 x Gourmet Bakkwa Dumplings
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4 x Gourmet Bakkwa with Yolk Dumplings
This selection blends the rich, charred sweetness of their renowned bakkwa with the velvety texture of salted egg yolk, creating a deeply satisfying experience in every bite. It’s bold, savoury, and undeniably festive – a treat that fans of traditional and fusion flavours alike will appreciate.
2. Sweet Harmony Set 甜蜜和悦 ($50)
This is a lighter, sweeter alternative ideal for those who love a delicate taste profile. It includes:
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4 x Sweet Potato with Black Glutinous Rice Dumplings
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2 x Kee Chang (Plain Alkaline Dumplings)
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2 x Red Dates with Walnut Dumplings
This bundle is perfect for gifting to elders or anyone who prefers traditional sweet zhang. The combination of earthy sweet potato, nutty glutinous rice, and a subtle touch of Chinese red dates makes it both nostalgic and soothing. It’s a gentle nod to heritage with a refined touch.
Why You Shouldn’t Miss This Deal
1. Limited Availability
As with most of their festive items, these sets are limited in quantity. That means once they’re gone, they’re truly gone. Bee Cheng Hiang is known for their commitment to quality over mass production, and these dumplings are handcrafted to ensure every piece meets their standards. Securing one of these sets now means avoiding the disappointment of a last-minute sell-out.
2. Perfect for Gifting
Gift-giving is a major part of the Dragon Boat Festival, and these curated sets strike the perfect balance between tradition and presentation. The Jade Green Gift Box alone is a beauty to behold – making a statement even before the box is opened. Whether it’s for family, close friends, business associates, or elders, this thoughtful, elegant gift reflects genuine care and taste.
3. A New Way to Experience the Festival
Food is memory, and what better way to create lasting impressions than with flavours that combine nostalgia and novelty? By infusing traditional rice dumplings with their famous bakkwa, Bee Cheng Hiang has created a festival treat that bridges the old with the new. It’s perfect for families looking to spice up their celebration, or younger generations eager to connect with heritage through modern interpretation.
4. Convenient Purchase Options
Not keen on heading to the store? No problem. These festive gift sets are available both in stores and via their mobile app, making it easy for anyone to place an order with just a few taps. Bee Cheng Hiang understands today’s lifestyle demands and offers flexible ways to shop, whether you’re doing it early or making a last-minute festive purchase.
Final Thoughts
The Dragon Boat Festival is more than just a public holiday or a time for sticky rice dumplings – it’s a celebration of cultural heritage, family, and generosity. Bee Cheng Hiang’s limited-edition gift sets are an ideal way to mark the occasion with something that is both flavourful and meaningful.
Whether you choose the Golden Indulgence Set or the Sweet Harmony Set, you’re in for a treat that encapsulates the spirit of the season. The craftsmanship, care, and tradition behind each dumpling offer something far beyond what you’d find in a typical store-bought zhang.
So, if you’re planning to embrace the festive spirit, these gift sets make it easy to do so in style. Don’t wait too long though – once they’re gone, they’re not coming back until next year.
Make this Dragon Boat Festival one to remember – celebrate with a tasteful touch from Bee Cheng Hiang.
Promotional/Event Details:
Date: 24 April 2025 Onward
Time: While stocks last
Venue: Available at Bee Cheng Hiang outlets across Singapore and on their mobile app
More Info: Bee Cheng Hiang Facebook Post
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