If there’s ever a perfect time to treat yourself to a beauty haul or splurge on a gift for someone special, OG Singapore’s SG60 Prestige Beauty Promotion is one of those moments you wouldn’t want to miss. Running only from 24 to 27 July 2025, this brief yet exciting event is part of their ongoing SG60 celebrations, and it’s offering enticing discounts on beauty purchases — both in-store and online.
For Singaporeans who have a deep love for skincare, luxury cosmetics, or thoughtful gifting, this four-day promotion is practically calling their name. Let’s explore why this is such a great deal, and why heading to OG Albert or OG People’s Park (or even just browsing online) could be your smartest shopping move this month.
The SG60 Celebration: Honouring 60 Years with Style
OG Singapore is celebrating 60 years of retail legacy — that’s six decades of serving customers with everything from homeware to fashion, and now, prestige beauty. For their SG60 campaign, they’ve been rolling out a series of attractive deals, and this particular promotion targets shoppers who value premium skincare and cosmetic brands.
It’s not just another beauty sale. It’s a curated opportunity for those who want to refresh their makeup bag, restock on skincare favourites, or finally take the plunge on that high-end serum they’ve been eyeing — and do it with real savings.
The Promotion: What’s in It for Beauty Shoppers?
From now till 27 July 2025, OG is offering:
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$20 OFF with a minimum spend of $150
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$50 OFF with a minimum spend of $300
These discounts are applicable on both in-store and online purchases, but here’s the catch — the qualifying spend must include at least one regular-priced item. That ensures shoppers still get access to the best of what OG offers, while unlocking substantial savings in the process.
Whether it’s an investment moisturiser, a cult-favourite fragrance, or a prestige lipstick, it’s the kind of sale that helps balance indulgence with practicality. Beauty can be a splurge, but this promotion adds a layer of smart value to it.
Where to Shop: OG Albert, OG People’s Park or Online
OG Singapore is keeping it simple and accessible. Shoppers can visit two of their key outlets — OG Albert and OG People’s Park — for the full in-person experience. These stores carry an extensive selection of beauty products, from premium skincare lines to cosmetic counters featuring both local and international favourites.
Prefer the comfort of shopping from home? Their online store at og.sg/SG60-1 is offering the same promotion. For online orders, the discount is automatically applied at checkout — no hassle, no codes needed. Just be aware that each order is limited to one discount per transaction, so plan your haul wisely.
Why Go for It?
1. It’s a Prestige Beauty Sale — and Those Don’t Come Often
Promotions on prestige beauty brands are rare, especially those that allow multiple items to be bundled under one receipt for a tiered discount. OG has managed to craft a campaign that still honours premium retail standards while giving customers genuine value.
2. Ideal for Gifting or Personal Pampering
With birthdays, anniversaries, and even early holiday shopping in mind, this is an excellent opportunity to buy gifts that look high-end — without the full price tag. A $50 discount on a $300 spend is meaningful when choosing luxurious sets or skincare combos. It makes gifting feel generous without being extravagant.
3. Stock Up on Your Essentials and Save
Do you have a go-to toner, cleanser, or face cream you repurchase regularly? This promotion is perfect for doing a beauty restock, particularly if you prefer to buy in bulk or want to try a new line alongside your regulars.
4. Both In-Store and Online Access Makes It Convenient
Some shoppers still love to see, touch, and swatch their products — that’s where visiting OG Albert or People’s Park gives that tactile experience. Others prefer the ease of clicking from the comfort of their sofa. This deal offers both options, making it versatile to fit different shopping styles.
5. Great for Curating a Skincare or Makeup Routine
Trying to overhaul your skincare routine or add new items to your beauty arsenal? This tiered discount makes it easier to explore without spending beyond your means. That new anti-ageing serum paired with a moisturiser and cleanser can now fall comfortably within budget.
Tips to Maximise Your Beauty Discount
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Plan Your Cart in Advance: Whether online or in-store, check what you need and ensure your total hits the right discount threshold.
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Combine Brands Strategically: Mix a regular-priced item with sale items (if allowed) to get the best of both worlds.
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Shop Early: With only four days to enjoy this deal, popular items may go fast. Head in early to avoid disappointment.
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Use It for Gifting: If you’ve got upcoming celebrations, use this sale as your chance to get something premium at a better value.
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One Discount per Order Online: If you’re doing a big shop online, consider breaking your purchase into two separate orders to maximise savings if possible.
Who Shouldn’t Miss This?
Anyone with a skincare obsession, beauty hobbyists, frequent gifters, or those simply looking to treat themselves should absolutely drop by. Prestige beauty is an area where prices don’t fluctuate too much — so when there’s a chance to save, it’s smart to take it.
Whether they’re loyal to certain brands or adventurous with their routines, this is an offer that gives everyone a reason to smile. With OG being a trusted household name for decades, shoppers can also be confident they’re buying genuine products backed by good service.
So if you’ve been putting off a beauty upgrade or wanting to explore new ranges, this is your sign to do it. Just remember — the deal is only valid till 27 July 2025, and by then, the shelves may have already been cleared by savvy bargain hunters.
Promotional/Event Details:
Date: 24–27 July 2025
Time: During OG store operating hours and online, while stocks last
Venue:
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OG Albert
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OG People’s Park
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Shop online: https://og.sg/SG60-1
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