If there’s ever a time for beauty lovers to splurge a little while saving a lot, SEPHORA Singapore’s upcoming App Week Sale is it. Happening from 22 to 28 July 2025, this week-long shopping event is designed specifically for those who love all things beauty – skincare, makeup, haircare, and fragrance – and want to enjoy exclusive rewards and discounts that go beyond the usual.
Now, here’s the catch – this sale doesn’t take place at their physical outlets or on the desktop website. Instead, it’s a mobile app-exclusive event. That means all the juicy discounts, free gifts, and member bonuses are only available through the SEPHORA app. If you haven’t downloaded it yet, this is the time to do so.
Let’s talk about why this promotion is worth your attention.
Why the SEPHORA App Week Sale Is a Big Deal
In a beauty scene that’s saturated with offers from all corners of the market, SEPHORA continues to carve a niche for themselves by combining international prestige brands with member-only perks. During this seven-day promotion, users will unlock daily offers that refresh every morning at 9AM, allowing shoppers to enjoy a dynamic range of savings each day.
What makes this event extra exciting is the variety. Every day brings something new – from massive discounts on cult-favourite products to buy-one-get-one-free type flash deals, from exclusive gifts to bonus Beauty Pass points that can be used to redeem future rewards. For those who’ve been eyeing that high-end serum or luxury lipstick, this might be the moment to finally hit that checkout button without guilt.
What Can Shoppers Expect?
Let’s break it down. Here’s what’s lined up during SEPHORA’s App Week Sale 2025:
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Up to 50% off on selected best-selling items
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Exclusive daily deals only accessible on the mobile app
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Surprise gifts with purchases (while stocks last)
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New offers revealed daily at 9AM, keeping things fresh and exciting
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Hidden app-only rewards, especially for loyal users
And yes – all these offers are stacked on top of one another, meaning it’s possible to enjoy multiple benefits in a single purchase, provided users shop smart and check the app regularly.
How to Join the Sale
For those unfamiliar with SEPHORA’s app shopping experience, don’t worry. It’s easy, seamless, and highly user-friendly. Here’s a step-by-step guide to make sure shoppers are ready to catch every deal during the App Week Sale:
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Download the SEPHORA app from the Apple App Store or Google Play Store.
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Sign in with an existing Beauty Pass account or create a new one – it’s free to join.
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On each day from 22 to 28 July, open the app at 9AM to discover that day’s exclusive offers.
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Add items to cart, checkout via the app, and collect bonus points while enjoying discounts and gift-with-purchase perks.
Just a tip – deals are refreshed daily, but popular items tend to go quickly. To make the most of the promotion, it’s best to set a reminder and open the app early each day.
Why You Shouldn’t Miss This
There’s something uniquely satisfying about scoring a high-end moisturiser or mascara at a fraction of its original price. But this event goes beyond price tags – it’s also about the experience of discovering daily surprises and treating oneself to something special.
The SEPHORA App Week Sale taps into that joy of unboxing a much-awaited product, the excitement of trying something new, and the reward of being a loyal customer. Beauty Pass members, in particular, have extra incentive – those double points add up fast and can be redeemed for even more items down the road.
This event is especially perfect for those planning to refresh their skincare routine, build a travel beauty kit, or shop early for gifting. Whether it’s for birthdays, anniversaries, or self-care days, there’s nothing quite like getting premium products at slashed prices.
Plus, with app-only access, shoppers are spared from queues, crowds, or the need to rush to a physical store. Everything is conveniently available at their fingertips – just browse, tap, and order.
Who Will Love This Sale?
While the SEPHORA App Week Sale will certainly appeal to regular SEPHORA customers, it’s also a great entry point for beauty beginners or those curious to explore the world of skincare and makeup. With deals changing daily and categories covering a wide range – from cult classics to rising indie brands – there’s truly something for everyone.
Men who are new to skincare? Check. Students on a budget? Sorted. Gift-hunters looking for value packs? You’re in the right place. The breadth of products and price points means no one is left out.
For long-time SEPHORA fans, this is a great chance to stock up on favourites, try something new without overcommitting, or make use of Beauty Pass perks more strategically.
Some Tips Before You Shop
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Enable app notifications – so users get a heads-up when each day’s deal drops.
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Prepare a wishlist beforehand – to avoid impulsive purchases and make better use of the discounts.
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Check the gift details – sometimes, gifts are only available after hitting a minimum spend.
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Shop early in the day – to avoid missing out on limited-quantity items.
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Look out for value bundles – SEPHORA often includes curated sets that offer even better savings.
Important Terms to Note
All offers are valid exclusively via the SEPHORA app from 22 to 28 July 2025, and only for selected products. Gifts and bonus points are available while stocks last. Double points apply for Beauty Pass members on eligible purchases. Terms and conditions can be found directly in the app or via their website.
Whether someone is restocking skincare essentials or finally grabbing that eye palette they’ve been coveting, SEPHORA’s App Week Sale is a brilliant opportunity to do it smartly and affordably.
Visit: https://www.sephora.sg
Find your nearest store here: Sephora Store Location
Promotional/Event Details:
Date: 22–28 July 2025
Time: Daily deal refresh at 9:00 AM
Venue: Exclusively via SEPHORA Singapore Mobile App
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