December in Singapore always feels a little more special, especially along Orchard Road. The lights are brighter, the malls feel livelier, and there is a sense that shopping is no longer just about buying things, but about enjoying the season itself. For anyone planning a festive stroll or doing last-minute gift hunting, Victoria’s Secret at ION Orchard has turned things up a notch with its Holiday Ever After Gift Shop experience, happening from 22 to 28 December 2025.
This is not just another in-store promotion. Holiday Ever After is designed as a full festive pit stop where shopping meets playful activities, surprise rewards, and thoughtful extras that genuinely make a visit more worthwhile. For shoppers who enjoy little perks along the way, this event adds fun to what could otherwise feel like rushed year-end shopping.
One of the first things that stands out about this promotion is how easy it is to participate. Shoppers simply need to head to Victoria’s Secret at ION Orchard during the event period, scan a QR code to register, and the Holiday Ever After journey begins. From there, the experience opens up into a series of small but delightful activities that break up the usual browsing routine.
The Register & Whack-A-Wish activity is a good example. Instead of simply walking in and shopping, participants get to play a quick game that gives them a chance to win gifts worth up to $149. It is simple, light-hearted, and adds a sense of excitement to the visit. Even if someone is just popping in briefly, this activity gives them a reason to slow down and enjoy the moment.
Beyond the game, Victoria’s Secret has also added a layer of discovery with perfume samples and mystery gifts. Receiving a perfume sample is always a pleasant bonus, especially during the holidays when many shoppers are exploring new scents as gifts. On top of that, there is the chance to receive mystery gifts worth up to $149. This element of surprise is part of what makes the event feel festive rather than transactional. It turns a standard shopping trip into something a bit more memorable.
Another highlight of the Holiday Ever After experience is the complimentary customisable photo strip. By simply following Victoria’s Secret on Instagram, shoppers can receive a photo strip that can be personalised. For those shopping with friends, partners, or even family members, this becomes a small keepsake from a day out on Orchard Road. It is also a clever way to capture the holiday mood without needing to queue at crowded photo spots elsewhere in town.
Gift wrapping is often an overlooked detail, yet it becomes incredibly important in December. Victoria’s Secret is offering complimentary gift wrapping with any purchase during the promotion period. This may sound simple, but it can save a surprising amount of time and stress, especially for shoppers juggling dinner plans, work commitments, and multiple gift lists. Walking out of the store with items already wrapped and ready to gift is a real convenience, particularly for those doing last-minute shopping.
For shoppers who enjoy adding personal touches to their purchases, the bag charm customisation option adds another reason to spend time in-store. With a minimum spend of $149, customers can customise their own bag charm. This is ideal for those who enjoy accessories that feel unique or who want to make a gift feel more thoughtful and personalised. In a season where many gifts can feel generic, this small detail helps elevate the overall experience.
What makes Holiday Ever After especially appealing is how all these elements come together seamlessly. There is no complicated redemption process or long list of conditions to remember. Register first, enjoy the activities, browse and shop at a relaxed pace, and end the visit knowing that purchases are wrapped, personalised, and accompanied by a few festive surprises.
For shoppers navigating Orchard Road during one of the busiest weeks of the year, having a stop like this makes a difference. Instead of rushing from store to store, Victoria’s Secret at ION Orchard becomes a place to pause, enjoy a bit of fun, and feel rewarded for spending time there. The combination of activities, giveaways, and practical perks makes it feel like more than just retail therapy.
From a value perspective, the potential to win gifts worth up to $149 through Whack-A-Wish and mystery gifts adds excitement without requiring excessive spending. Even shoppers who are simply browsing can walk away with samples, keepsakes, and memories from the experience. For those making purchases, the complimentary gift wrapping and bag charm customisation offer tangible benefits that enhance the value of their spend.
Another reason this event stands out is its timing. Taking place from 22 to 28 December 2025, it fits perfectly into the window when many people are finalising gifts, meeting friends in town, or enjoying year-end leave. It is also an easy add-on for anyone already planning to visit ION Orchard, making it convenient rather than something that requires special planning.
In many ways, Holiday Ever After reflects what shoppers increasingly look for during festive seasons: experiences, not just discounts. While savings and promotions are always welcome, the addition of interactive elements and thoughtful extras makes this event feel more engaging. It turns shopping into part of the holiday celebration rather than just another task on the to-do list.
For those who enjoy sharing moments on social media, the customisable photo strip also fits naturally into a day out. It is a small detail, but one that aligns with how people now document and remember festive outings. Combined with the vibrant atmosphere of Orchard Road, it becomes a simple yet meaningful way to mark the season.
Overall, Victoria’s Secret Holiday Ever After at ION Orchard is worth checking out not because of one single perk, but because of how everything comes together. The games, gifts, samples, photo keepsakes, and gift wrapping all contribute to a smoother, more enjoyable shopping experience. It is especially suitable for those who appreciate little surprises and want their holiday shopping to feel less rushed and more celebratory.
For anyone already planning to be in town during this period, stopping by Victoria’s Secret at ION Orchard is an easy way to add a bit of festive fun to the day. Register, play Whack-A-Wish, enjoy the samples and photo strip, and wrap up holiday shopping with gifts ready to go. Sometimes, it is these small touches that make the season feel complete.
Promotional / Event Details
Date: 22–28 December 2025
Time: Mall operating hours
Venue: Victoria’s Secret, ION Orchard, Singapore
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